Hiring Heroes: The Most Motivating Vids of the Year #1-10

Get Inspired from Top 10 Recruitment Videos

Liza Brown

Mar 27, 2024• Proven solutions

“In recruiting, there are no bad or good experiences, just learning experiences!” – Anonymous

Nowadays, videos are the engaging and most preferred method not to tell, but to show. Yes, we are talking about those awesome recruitment videos. It would be super smart, easy, and memorable to attract new talent via videos. Check any of the recruitment videos, and you can admire how beautiful, informative, and attractive those videos are. A sense of authenticity shows by presenting a genuine understanding of the workplace, the company’s culture, and employees’ perspectives. Even if you want to flaunt employees, there’s no best choice than recruiting videos. Fortunately, all such videos find their posting place on YouTube, the most viewed social media. It is excellent for effective targeting.

Want to know more about recruitment videos? Dive into the article until the end, as we have discussed various other interesting aspects related to the concept. Let’s start by discussing the essential elements of 10 inspiring recruiting videos!

• Part 1: Best 10 Recruitment Videos
• Part 2: Tips for Creating Awesome Recruitment Videos after Covid-19

Best 10 Recruitment Videos

Here’s a rundown of our shortlisted ones in no particular order.

1. GrubHub

As we all know that food is the only way to live! Well, creative cooking is more of a thing, especially when combined with the company’s mission. The company asks, “What do you bring to the table?” as the most critical question in the employees’ interview. It opens up the company and employees’ opportunity to share their team contribution and fulfill the company’s goals.

2. Bluecore

The solution to a successful career is a better team collaboration and the ability to own projects independently. It’s a recruitment video with a super-attractive intro line that says, ‘Bluecore is the twistiest, trendiest, the best ride you will take in your career.’ Then, it covers all the required information that a candidate looks for in a company. It beautifully shows all the values and mission backed by employee testimonials.

3. HubSpot

HubSpot is a developer and marketer of high-quality software products for ultimate sale and inbound marketing. Their so-called ‘Culture Code’ is represented in the recruitment video. The dominant cultural and organizational environment is what they want to show, no matter what. There is a ‘no-door’ policy where nobody, even the executives, has no office. They have also stated the employees’ perks and unlimited vacation days.

4. Listrak

Listrak is a retail digital marketing automation platform for various DM services. They made a kind of cool recruitment video showing the busy, creative, and desired work environment. The video itself shows the company values and overall work environment, from feeling to eating as well. After watching the footage, everyone would love to feel refreshed. It looks like more of a next-level experience to work at Listrak.

5. Hillsboro Police

Would you love to see entertaining and quirky videos? Here’s a fascinating recruiting video by Hillsboro Police. It works well because it is an over-the-top and incredible video from a police department. The funny and downright element helps to check the insights of the police force more closely. Well, Hillsboro is one of the best among unique companies located in Hillsboro, Oregon.

6. Enova

Enova’s recruitment video presents all those candidates who would love to hear from a company. It further encourages employees to explore various support systems and interests in the evolving career path. The testimonials also shared for employees are with multiple roles and benefits in the company. The so-called team integration and collaborative work environment are well visible through Enova.

7. HomeAway

Life at HomeAway presents a series of recruitment videos while also showing their boomerang employees. The advantage taken is via sharing their stories and also documenting special events. They have stated their special events such as Movember celebrations, annual Battle of the Bands competition, and Bring your Kids to Work Day, etc. It’s an international company with various branches across the globe. It is the reason they have to make separate interview videos for each office.

8. Outcome Health

The motto ‘Activate Good’ indicates in the “Outcome Health’s” recruitment video. It shares a unique story of a passionate employee about giving back and providing opportunities to excel in their career path. No matter what your interest is, the Outcome Health will let you know how to achieve those dreams by positively incorporating a health factor into life. It is one of the many stories to help local non-profits and employees’ partners give something valuable to the community.

9. Trendkite

The video title is quite refreshing that says, ‘Inside Look at Trendkite’s Culture.’ It boasts a lot of enticing and funny benefits such as free food, hoverboards, and energetic, passionate, and initiative takers as a hiring team. They effectively balance the work environment and fun with colleagues in the workspace. They have also stated their core value as ‘One-Team,’ celebrating both team and individual wins no matter how versatile.

10. Quirky

The interns at Quirky have many other responsibilities than just filing papers and getting coffee out from there. The video specifies all the departmental kind of information and internship candidates you should hire. This recruitment video also encourages submitting video interview and further provides specific instructions on application submission. It shows the most lovely internship environment every intern would ever want.

Tips for Creating Awesome Recruitment Videos after Covid-19

It looks like that Covid-19 has changed the face of recruitment overnight. Due to uncertainty in every industry, the effect on recruitment would be no different. The pandemic has shifted a significant workforce in the specific ways that we haven’t anticipated. The recommended solution to social distancing places every work environment either at home or in a remote area. Companies are being encouraged to make recruitment videos and post them online. It also speeds up the hiring time while also giving the option of video interviewing.

Let’s learn some useful tips by which your recruitment videos stand out.

Include only the right people

Showing just the CEO or Founder of the company will not be helpful to make an awesome recruitment video. That’s not the ideal presentation of experience for the candidates. Show them what they want to see, including the employees and overall work environment.

Make multiple videos and keep them brief

You must make small video shots and then combine them with competent video editing software . It would be great to make little videos targeting various kinds of audiences. The next tip is to keep the overall recruitment video short between 2 to 4 minutes only.

Use an excellent video editor

Simply creating a video is not enough unless you know to edit it correctly. We recommend Wondershare Fimora9 video editor for beautiful editing features. It consists of lots of new functions, including advanced editing options as well. None of the recruitment videos is posted online without editing.

Include a CTA (Call to Action)

Don’t make a video like a lost opportunity. Instead, you should make it a grabbing chance. Have some call-to-action directing a viewer to somewhere valuable. You can even put a link to a landing page on the career site of the company.

Extensively promote

Use various kinds of promotion tools and platforms to publish your videos. You can post them on Facebook, YouTube, and well-recognized promotion platforms and attract talented clients. Include the link of those videos in each of your job descriptions. Additionally, you can share such videos with Linkedin and Glassdoor.

Include the necessary information

Apart from presenting just the physical environment, you must also share the necessary information for the company. Sometimes, the creator forgets to state the required information in the desire for complicated info. But that’s not the solution if you have missed the basics.

Conclusion

So, this is all about inspiring recruitment videos! We have included all the required information on the concept and the best ten recruiting videos. Reading the post would also help you make amazing recruiting videos that stand out and prove to be action-oriented.

Liza Brown

Liza Brown is a writer and a lover of all things video.

Follow @Liza Brown

Crafting an Engaging Online Presence: The Complete Guide to YouTube Submissions

How To Upload Videos to YouTube [a Step-by-Step Guide]

Richard Bennett

Mar 27, 2024• Proven solutions

Want to learn how to upload videos to YouTube? Millions of people watch YouTube every day. Creating and posting YouTube videos can be a lot of fun, and if you get a lot of views and become popular you can also make money. YouTube videos are a creative way to connect with people all around the world.

These simple steps can assist you in learning how to upload YouTube videos from a desktop computer. You are going to Learn:

• Part 1: Basic Rules You Need to Know Before Uploading
• Part 2: Steps to Upload Videos to YouTube

Edit YouTube with Powerful Video Editor

As a YouTuber, it is necessary to have an easy-to-use video editor, especially for beginners. Download Filmora for free and start your editing journey happily.

Part 1: Basic Rules You Need to Know Before Uploading

Clicking the ‘upload’ button is easy, but during the upload process, there are things you can do to help your video get views and maintain its quality. You should also keep an eye on the length and file size limits. The more basic things you need to consider carefully when you upload are the title, description, and tags of your video. These are part of what determines if and where your video comes up in people’s search results. There are also slightly more advanced video specs, like your video’s resolution, which will be helpful for you to understand as somebody who will be producing video content frequently. These sorts of specs will affect how long it takes your videos to upload and how much of the quality they maintain.

1. How Long Can my Video Be?

By default, your YouTube videos can only be 15 minutes long. You can post longer videos by going to the upload page and clicking on ‘Increase your Limit’ at the bottom. After you have followed the steps to verify your account you will be able to post videos that are a maximum of 11 hours long.

2. How Big a File Can I Upload?

Your file size was capped at 20GB, initially. If you follow the same steps for posting videos longer than 15 minutes then you can also increase your maximum file size to 128GB.

3. Other Basics

After you click the ‘upload’ button on YouTube you are taken to a page where you choose a category for your video and add a title, description, and tags. These are all important for getting hits so you should put some thought into them.

Title: Keep your title under 70 characters so none of it disappears into a ‘…’. The best titles make people curious or elicit an emotional response. Terms like ‘video’, ‘how-to’, and ‘tutorial’ are often typed into people’s searches so if they apply to your video it can help to put them in the title.

Description: A short synopsis of your video which includes your most important keyword. You have about three lines before your text is hidden by a ‘show more’ tab. If you are including the URL of your channel or other videos then you should make sure they are above the ‘show more’.

Tags: Use a lot of them. These are the keywords and terms people will be searching for when they find your video. YouTube will suggest some after you start adding. A quick way to find good keywords to use is to search for videos similar to yours and check out their tags. A while ago YouTube started hiding video tags by default but you can download a free, YouTube-certified, extension for Google Chrome which will allow you to see them from vidIQ.com.

4. Digging Deeper

To get your viewers to subscribe to your channel you will need to make sure your videos are not losing quality when you upload them. Here are some things to be aware of if you want your videos to look great on YouTube.

Resolution: the number of pixels in your image. For example when a video has a resolution of 1080p that means it has a grid of pixels that is 1920 x 1080. The more pixels you have the sharper your image.

Bitrate: Bitrate is a measurement of how compressed your file is, and the less compressed it is the more information there is per frame. Higher bitrates mean larger file sizes.

Your resolution and bitrate should complement each other. If you have a higher bitrate than is needed for your video’s resolution your file will be unnecessarily large. If your bitrate is too low for your resolution then you will not see the quality you expect.

YouTube has a list of recommended resolutions and bitrates at support.google.com/youtube/answer/1722171.

Aspect Ratio: the dimensions of your video, in terms of width and height. YouTube’s aspect ratio is 16:9, so your videos should also be 16:9. If they are not then you will get black bars on either side of your video after you upload it. The most common way that people end up with the wrong aspect ratio is by creating videos on their smartphones and holding them up and down instead of sideways.

Part 2: Steps to Upload Videos to YouTube

Uploading YouTube Video on Desktop:

1. Sign in to your YouTube account

2. Hit the upload button

3. Select your video type (Public, Private, Unlisted)

4. Manage the upload

5. Choose your thumbnail

Step 1: Sign in to your YouTube account

In order to upload videos to YouTube, the very first thing you need to do is sign in. The sign-in button is located at the top right corner of the YouTube homepage. If you have multiple accounts registered to one device, you will be asked to choose one to log in to.

Step 2: Hit the upload button

It is a simple step that you will have to follow right after you log in to YouTube. As soon as you enter YouTube, after using your Google account and password for login, you will find the upload button in the top right corner of the screen. Click on this button and it will take you to the dedicated upload page.

Step 3: Select your video type (Public, Private, Unlisted)

Choose your audience. If you wish to make your video available to everyone on YouTube, simply go to the privacy settings and choose the “Public” option from the drop-down menu.

If you do not want your video to be searchable, but still want to be able to easily share a link to it with your friends and family, choose the “Unlisted” option.

Those who wish to keep their video personal can choose the “Private” option from the drop-down menu. You can still share a private video with a limited number of people (as long as they have Google accounts).

The “Scheduled” option is available for choosing a future date and time to make the video available to viewers. Once you have selected your privacy level, simply upload your video from your device storage.

Step 4: Manage the upload

As soon as you have confirmed your video upload, you will find a progress bar on the screen. It will take some time depending on factors such as the resolution of the video and how long it is. In the meanwhile, you can write a title, description and add relevant tags for your video so that YouTube knows what search results to include it in and viewers can find it. Remember that YouTube is the second biggest search engine on the Internet, so take some time to optimize your keywords .

Step 5: Choose your thumbnail

Once your video uploading is complete, it is time to choose a creative thumbnail for your video. The system provides you with three options to choose from automatically, all of which will be screenshots from your video. It is usually better to upload your own custom thumbnail , as thumbnails are a very important factor in attracting viewers. Hit the “Done” button or use the “Publish” button to finalize your upload.

That’s how to upload a video on YouTube! Any questions?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett