Boosting Your Channels: Free Tips for YouTube Video Popularity

How to Promote YouTube Videos (Without Paying)

Ollie Mattison

Mar 27, 2024• Proven solutions

Getting a unique idea for your YouTube video is great and implementing it is even greater. But what about promoting after creating the video? This is the biggest concern for many YouTubers especially those who are freshly entering the YouTube world. To work on marketing strategy is way too important than uploading video which many people don’t think of.

Since YouTube stands as one of the well-known video-sharing website and nearly 300 hours (estimated) of videos are uploaded every single minute, how would you make your video a storm of hype thereby reaching the essential target audience? Among the chain of YouTube channels, popularizing yours to let people know you; you need some smart tips to be a pro on this matter. And this is what today’s article stressed upon. Have a look and learn how to promote YouTube videos without paying to drive incredible traffic.

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Part 1: How to Promote YouTube Videos Free

1. Come up compelling titles

To promote YouTube video the right way, focus firstly on the title of your video . As this is what viewers will notice first and your notable title will only encourage users to play the video further, try to keep it simple and on-point. Avoid providing long titles as Google automatically shortens it up to 66 characters on search results. Moreover, a great YouTube video promotion is nothing without keyword research. Make sure to go ahead for it to keep the video on top in search results.

2. Pay attention to description and Tags

While thinking how to promote YouTube videos, it is important to pay heed on the video description and tags . The motive of YouTube description is to expand on the main title and putting more detailed information to it. You need to make sure to keep the description long and incorporate the maximum keywords possible (don’t be stuffy) while writing the description. Besides, when you add a web address in the description, ensure to begin it with “http” to make it clickable. Viewers will then easily be redirected to it on clicking. A yet another tip to promote YouTube video is to add tags that can describe the video purpose.

3. Make high quality content

High-quality content is the key to have great and exceptional results out of your video. Make sure to keep the video highly informational and once you’re ready with the content, work on the YouTube SEO . Start looking for the relevant keywords and put these in the title, description, tags and wherever needed.

4. Connect with YouTube community

Connecting with the viewers and YouTube community is the next step for promoting YouTube videos without paying. You create video, upload it and now people like it and make time for commenting on it. How would your audience feel if you won’t respond them back? They will obviously feel ignored. Therefore, try to be actively involved with the audience by replying to their comments as this will keep your audience intact.

Furthermore, make time to find the similar niche community and get engage with them. Watch their videos and activities and drop comments on their videos. Also, try to share useful video links through comments section.

5. Run a contest in your video

Why don’t give your best shot on contest strategy to fascinate more audience? Well! This is an extremely interesting technique to engage the audience. You should try to motivate viewers to subscribe your channel and provide with giveaways and prizes in return. They will willingly go for it and spread the contest thing to their friends as well. After all, everyone on this planet cherishes free stuff. Hence, use this promotion strategy and run contest thereby cheering your audience to step ahead. Remember to follow YouTube’s contest rules .

6. Cross-promoting your video

Do you know that over 500 years of YouTube videos are successfully watched on Facebook on regular basis? Also, Twitter users are involved in sharing over 700 YouTube videos every minute, according to YouTube. Therefore, using the other social platforms and marketing your YouTube channel there stand a great chance for your success. Cross-promoting YouTube video are likely to get viral quickly with top ways to promote YouTube videos .

7. Thumbnails is a must

Thumbnail is equally important as the title and content of the video. And to promote YouTube Video and make it success-deserving, thumbnail plays as an important aspect. There is no rule to create thumbnail. If you like, you can customize thumbnail with Filmora. You should be creative and think out of the box to make it more appealing. Play with image, layouts, designs and add understandable text on your video thumbnail.

8. Add Calls To Action

Do work on CTAs if you want your video to be YouTube video promoted in a better way. While people watch your video, remin-d them or ask them to like the video and subscribe to your channel. In addition, tell them to share the video as maximum as possible to help others too. Popular YouTubers have embraced this Call-to-action approach and they experience increasing number of shares by just asking the existing subscribers for it.

Part 2: Bonus Tip: How to Promote YouTube Videos with Some Money

Don’t forget email marketing

Use video on email marketing is never an outdated idea and here you can use it too in order to promote YouTube videos. To get to the loyal audience through this strategy, you can follow multiple ways:

• Have an email subscriber list already? Then make use of it and spread the news about your creative YouTube channel to the people in the list. You can do this every time you publish a fresh video.
• Also, make sure to keep the intro and outro of the playlist appealing rather than working on each video and adding CTA. By palying with intro/outro, make your viewers acquaint with your email list and tell them to subscribe.
• Above all, it is always suggested whenever you think about promoting your YouTubr video to always add a CTA. Here, when you use email as marketing platform, ask your audience to subscribe to your email list in the last.

Advertise

One of the golden tips – “Advertise and make your views rise” that can be of great assistance. Also, make sure of the following tips if you are thinking about advertising of your video and channel.

• Firstly, you should know that the duration of the ad matters. Keep the advertisement small, 30 to 60 seconds to be precise.
• Secondly and importantly, don’t forget to provide clear call-to-action. Let your viewers know what to do next. You can add subscribe the channel or sign up for email or simply share the video etc. as effective CTAs.
• The third tip says you to take help of TrueView ad format. TrueView In-display ads are evident in watch pages of YouTube where the viewers have their recommended videos and other suggested videos (on the right side). These ads go with the “cost-per-view” concept i.e. when users opt to watch your video by clicking on it, you will be charged. Overall, TrueView stands as great way to get your video marketed.

Conclusion

We enlightened you how to promote YouTube videos without paying and even shared some tips on promotion through money. Now that you’ve got a fair idea, work on the aforementioned methods and make your video known worldwide. Make use of the strategies and we hope you will surely make a remarkable name of yours. Hope you liked the tips we shared and started promoting YouTube videos.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Top Listings of YouTube Partner Opportunities and Advertisements

FameBit Alternatives for Finding YouTube Sponsorships

Richard Bennett

Oct 26, 2023• Proven solutions

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Famebit is the most popular influencer marketing platform, but there are lots of sites like Famebit where YouTube creators can find sponsorships. The key is to find one where you won’t be reduced to a database entry listing your channel’s genre and your subscriber count.

If you want to be valued for your talent then FameBit is a great choice, but it’s not your only choice. If you are serious about finding sponsorships and creating branded content then there is no reason you shouldn’t be on multiple platforms.

1. Revfluence
2. TapInfluence
3. Izea
4. ReadyPulse

4 Alternatives to FameBit

Here are four influencer marketing platforms besides FameBit that cater to creators, not just brands.

Revfluence

Revfluence promises creators they will be able to ‘create content on their terms’. They work with both YouTubers and Instagrammers.

A lot of big fashion brands like Calvin Klein, Madewell, and Gap can be found on Revfluence. This platform is a must if you have a lifestyle, beauty, or fashion channel.

On Revfluence you can browse through brands instead of waiting for them to contact you. You choose which companies you want to endorse, so you never have to worry about losing your integrity in the eyes of your subscribers. Once you find a sponsor, you maintain control over how you choose to collaborate with them.

TapInfluence

TapInfluence might initially seem more brand-focused than equal, like FameBit, because it makes you wait for brands to select you. You are not simply on-call for any brand willing to pay, though.

After a brand approaches you, you get to examine their offer and decide whether you would feel proud to be associated with them.

The main thing that sets TapInfluence apart from other platforms where brands approach you is their attitude towards influencers and the way they define influence.

Some creators get turned off by the word ‘influencer’, and it is easy to understand why. Your subscriber count is important when you want to participate in an ad campaign, but your subscribers are not just numbers and you are not some kind of puppetmaster ‘influencing’ them for monetary gain.

TapInfluence values authenticity and works with brands that hold that same value. Your ability to be genuine with your audience is never compromised because it is that honest relationship that makes you valuable to brands.

Izea

Izea’s motto states that they champion the creators. They value you for whatever it is you already do, be it ranting vlogs or educational content.

When you create your profile on Izea you connect your YouTube account, and any other social media account you open to use for branded content. You also describe your audience and state your asking price.

Brands distribute their sponsorship opportunities to select groups of creators based on what they are looking for. Sponsors may approach you, or you can take matters into your own hands and approach brands with creative pitches.

ReadyPulse

ReadyPulse is different from both FameBit and the other platforms on this list because you do not join brands for specific campaigns, you become a brand ambassador.

The idea is that you continue being you – creating the same style of content you already do – but you also have a relationship with a brand that you openly support and advocate for. The trust your subscribers have in you is supposed to be extended to your associated brands.

This is excellent if you have the opportunity to become a brand ambassador for a company you respect and are excited to work with. You can get all kinds of perks – like discounts and early releases – from your partner brand, and there is no reason you should not want your subscribers to trust the brand that you trust.

It becomes problematic if you find yourself matched with brands you do not have total confidence in, although ReadyPulse does try to match brands with influencers who are already fans of them.

Only you can decide if becoming a brand ambassador is right for you and your audience.

Do you know about any other sites like Famebit?

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora, which will definitely enhance your productivity and helps you to make money by making videos much easier.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett