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Free YouTube Money Calculators-Calculate YouTube Money

Shanoon Cox

Mar 27, 2024• Proven solutions

Most YouTubers get started simply because they love to make videos, to be the center of attention, and to have such a creative outlet for their ideas. However, for almost all YouTubers, their mind will soon turn to whether they can make money from YouTube , and how much they could be making.

If you’re curious about how much money you could make from your channel, or just want to see what the potential is for creating a revenue stream once you’ve built your audience, we’ve got just the thing for you. We’ve developed this YouTube Money Calculator, a simple tool that lets you see at a glance how much you could be earning from your videos and channel. And we will also introduce some YouTube Money Calculator alternatives to you.

Table of Content:

• Part 1: What is a CPM and How Do YouTube Money Calculators Average It Out?
• Part 2: The Free YouTube Money Calculator
• Part 3: Free YouTube Money Calculator Alternatives
• Part 4: How is YouTube Partner Money Calculated?
• Part 5: How to Join the YouTube Partner Platform
• Part 6: Making Money on YouTube

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Let’s take a look at the YouTube Money Calculator now and explore your potential for generating income from your passion for YouTube.

Part 1: What’s a CPM and How Do YouTube Money Calculators Average It Out?

CPM stands for ‘cost per mille/thousand’ and is the price of a thousand ad impressions (to the advertiser. For the creator, this is the amount of money they make per thousand ad impressions).

YouTube calculators will never be able to know the CPM for a YouTube channel as the rates vary for different channels and different ads. Disclosing your CPM is against the rules, so there’s not a lot of information out there to go on.

However, by taking an average of some of the current CPM rates from advertisers on YouTube, calculators are able to average out what a YouTube channel could be making. Keep in mind that, usually, the numbers that they use can be a bit on the high side compared to actual earnings. At times, though, these calculators can be very close.

Part 2: The Free YouTube Money Calculator

The YouTube Money Calculator is a free calculator tool that allows you to estimate the money obtained from any YouTube video. Calculations are entirely based on the number of views and an average CPM of $2 - $5. A user just needs to insert the total number of video views that they think they can get or that another channel has to discover how much a person could earn or be earning.

If you don’t know your CPM yet, don’t worry because our tool can give you an estimated revenue calculation based on a commonly accepted range of CPM figures for your views. Using this number, the YouTube Money Calculator can give you potential revenue by video as well as by channel on a daily, monthly, and yearly basis. Let’s take a look:

• 1. Estimated YouTube Revenue by Videos
• 2. Estimated YouTube Revenue by Channel

1. Estimated YouTube Revenue by Videos

To use YouTube Money Calculator to get an estimated calculation of your revenue for a single video, simply set the number of views you get per day (or hope to get) and the CPM rates. If you don’t know your CPM, the tool will automatically select a typical range based on the number of views.

From here you can start to play around and see what the impact could be of a different number of views and different CPM range. Do keep in mind that these figures are estimated, and there are many factors that come into play to determine your final CPM rate.

If you want to go deeper into your research and discover how much revenue a specific video could make, you can simply paste in the URL of the video you want to investigate, and the YouTube Money Calculator will show you the results. These will be presented as the number of total video views as well as the estimated earnings for that video based on typical CPM rates, making it a great resource to establish whether to monetize a video or not.

2. Estimated YouTube Revenue by Channel

If you’d like a more complete view of your YouTube earnings potential, why not investigate the revenue possibilities for the whole channel? Simply paste your channel link into the box and our tool will estimate how much you could be earning if you monetize that channel.

As well as showing this, the tool will show all sorts of other useful information such as number of total views, number of subscribers, number of uploaded videos and even your country and category. It’s a great place to start to evaluate your efforts and to get a realistic idea of what your earnings could be.

Part 3: Free YouTube Money Calculator Alternatives

Some of the best YouTube Money Calculator alternatives available are:

• Social Blade
• Influencer Marketing Hub

1. How Social Blade Calculates YouTube Money

Social Blade delivers a calculation based on a CPM rate between .25 cents and $4 USD. Users need only type in the name of the channel they are interested in and Social Blade will deliver all kinds of information about that channel, like how many subscribers and views it received in the last 30 days. It will also include estimates of monthly and yearly earnings. The revenue results are adjusted based off of the overall size of the channel and the total number of views that they receive each day. You can even scroll down for estimates of daily earnings listed by date.

2. How Influencer Marketing Hub Calculates YouTube Money

Influencer Marketing Hub is almost like an active infographic that allows a user to very quickly adjust sliders based on the daily video views, active engagement, views per month, and views per year.

Part 4: How is YouTube Partner Money Calculated?

YouTube partner money is calculated using something called the CPM. Your CPM, if you’re new to YouTube and partner advertising, is likely to be quite low, but can be built up over time.

CPM is actually a term for advertisers rather than content creators, as it denotes the amount an advertiser pays to serve its ad to 1,000 views of a video. What you really want to know is your RPM, or revenue per thousand, which is about how much you’ll get paid for 1,000 views of that ad. In the YouTube world, they call this number eCPM which stands for effective CPM, and if you have access to YouTube analytics, you’ll be able to find it under the estimated monetized playbacks metric.

If you don’t have YouTube Analytics, you can estimate your eCPM by dividing your most recent earnings by the number of monetized views and then multiplying by 1,000. For example, if you got 10,000 views of a video and earned $30, then your CPM would be $3.

There are a number of factors that affect what your CPM is, including what category it’s in, what the season is (e.g. Christmas, Halloween), what language you speak, which country you’re from, how much competition there is and much more. As an average, most advertisers are paying in the region of $7.60 per 1,000 impressions, although this can be as high as $15 or as low as $0.10.

But that’s not the whole story.

Of course, YouTube needs to make money too, so don’t expect to see all of that $7.60 popped into your AdSense account. Google keeps 45 percent of all YouTube advertising revenue, so you’ll get the other 55 per cent. If you were earning that average $7.60, your actual earnings would be $4.18 per 1,000 views.

As your subscriber numbers rise and your daily views rise, so will your CPM, so don’t get disheartened if you’ve discovered you’re on $2 or worse. Keep plugging away and building your fan base, and you’ll get there in the end.

It’s important to realize that, for most new channels, they’ll need to post videos for around two years before they start earning anything significant. If you’re just getting started on YouTube, find your niche and make sure it’s one that advertisers care about. Get it right, and you’ll have a highly targeted audience base which advertisers are willing to pay good money to use.

Part 5: How to Join the YouTube Partner Platform

If you’ve had a go with the YouTube money calculator and are excited about the potential to make money from YouTube, the next thing you’ll need to do is to sign up for the partner program. Here’s how:

     * **Find out if you qualify**: You'll need to be 18 or over and to have had at least 4,000 views on your channel and 1,000 subscribers in the past 12 months
     * **Enable monetization on your account**: Sign in, select 'creator studio', then go to Channel > Status features. Look for the tab for Monetization and click to enable.
     * **Agree to the terms**: Once you've read and agreed to them, click accept
     * **Choose monetizing options**: Pick from overlay in the video, TrueView in-stream ads or video contains product placement. You can always change this later.
     * **Confirm enrolment**: Click 'monetize my videos' to confirm enrolment

Once you’ve done all that, YouTube will review your application and decide if you can join the program. Usually, this happens within a matter of seconds, generating confirmation via email. Your account will now have ‘Partner Verified’ on it, and your chosen ads will start being displayed immediately.

Part 6: Making Money on YouTube

We’ve all been seduced by the big hitters on YouTube, from PewDiePie to Lilly Singh, and have imagined that we’ll be the next YouTube millionaire. However, the reality is that 99 per cent of those on YouTube are earning peanuts for the effort they put into their channels from these advertising streams.

However, there are other ways to make money on YouTube. It makes sense not to put all your eggs in one basket, so alongside ads and growing your fanbase, we’ve come up with a number of other ways to monetize your YouTube channel and estimate how much your video can make.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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Richard Bennett

Mar 27, 2024• Proven solutions

Not many YouTubers begin making videos with the aim to get rich. For most, it’s a way to scratch a creative itch, to enjoy being in front of an audience and as an outlet for their talents and opinions. However, the potential to make money on YouTube is huge, and eventually any busy channel is going to start asking itself, how do YouTubers make money?

This subject is less about ‘if’ you can make money and more about how to make money on YouTube. It’s been proven time and again that the potential is there, with popular stars like Lily Singh and Roman Atwood generating around $8 million a year. And, of course, everyone’s heard of PewDiePie and his whopping $15 million income.

You don’t need to have a following of millions to earn money on YouTube though; even small channels have a variety of methods available to them to start making their hard work pay. If you’d like to learn how to make money on YouTube, we’re going to look at eight ways of generating an income via your videos. Let’s get started.

How to make money on YouTube

• Make money on YouTube with ads
• Make money on YouTube without ads

We’ve discovered that making money on YouTube can be split into two main categories; making money through advertising or making money without ads involved. We’ve split our article into these two categories to make it easier for you to see what your options are.

Make money on YouTube with ads

By far the easiest way to start earning money on YouTube is to monetize your channel using ads. Until relatively recently, anyone could enable monetization on their YouTube channel and start earning for every watch of their video. But that all changed in January this year, when Google announced they would be raising the standards required to have ads shown on your channel.

Now, you need to be part of the YouTube Partner Program (YPP), which means you need to have met certain minimum criteria before you can start benefitting from ads. These include:

• Having 4,000 or more watch hours
• Securing 1,000 or more subscribers in the last 12 months

This means that, before you can even consider being a part of the YPP, you’ll need to knuckle down and grow your subscribers. There’s lots of helpful tips out there on increasing subscriber numbers, but it all boils down to creating excellent content. As they say, ‘if you build it, they will come’, so work on creating new and exciting content for your channel to get where you need to be.

Should you join YouTube partner or not?

Meeting the minimum requirements of the YPP is crucial to starting to host ads, but even when you’ve hit the 1k subscribers and 4k hours viewed, should you be monetizing your channel right away? Put it this way; in order to make any money from ads, you’re going to need a lot of views and loyal subscribers, which means your focus needs to be firmly on creating content rather than complying with advertising rules.

Sometimes it’s actually better to hold off for a while when you’re early on in your YouTube journey. This will mean that, rather than being distracted by the question of how to earn money from YouTube, your energy is targeted at what matters most, which is building up a library of awesome videos instead.

How to Join the YouTube Partner Platform?

1. Go to your Account Settings and, under Channel, select Status and features.

2. Click on Enable next to Monetization.

3. In the next screen, click the blue Enable my Account button.

4. The YouTube Partner Program Terms will pop up. Compared to a lot of the “Terms” you are asked to read and agree to when signing up for things online the Partner Terms are fairly short and readable.

5. After reading the terms there are three boxes you will need to check to proceed. The first is to confirm that you read the Terms. The second box is a promise not to click on the ads in your own videos to try to create profits artificially.

The third box requires you to promise not monetize content that you do not own. The most extreme version of this would be stealing somebody else’s video and trying to monetize it on your channel. However, using a song or sound effect in your video you do not have the rights to also counts. There are a lot of places you can get free music to use in your monetized videos, and YouTube’s own Audio Library is one of them.

6. After you have checked all the boxes and moved on you will see a pop up explaining how to monetize your individual videos.

Your channel is now monetized, but you will not be able to earn money until you have linked your channel to your AdSense account.

7. There will be a reminder to link your channel and your AdSense account in the next screen. Click on the Link my account button. Or, go to Google.com/adsense and click Sign Up Now. Either method will take you to the Welcome to AdSense page.

8. Click Sign In to sign in to your Google account, which is the same as your YouTube account.

9. After you have signed in it will show you your channel url next to My website and give you a chance to change your language. Click Continue.

10. The last step is to fill out all your contact information before you submit your application. Your approval should come within two days.

11. Go to your Video Manager and check the boxes next to all the videos you want to enable ads for.

12. Click on Actions and then select Monetize.

13. In the window that pops up you will be given a chance to choose what kinds of ads you want to allow in your videos. You must also specify here if you have included paid product placement in your video.

14. Wait for the review process to finish and ads to start appearing in your videos. If you are using any licensed, royalty free, content (like a music track) then YouTube may ask you to prove you have the rights to it.

How much you can get from Ads

The ad revenue generated on YouTube is split between Google and you. You’ll get 55 per cent and Google / YouTube will take the remaining 45 per cent. This means that, if an advertiser spends $200 on your channel, you could be earning $110 directly. You’ll earn both for ‘impressions’, which is the number of views the ad received, and ‘click throughs’, which is when someone clicks on the ad for more information.

Be aware that, in order to get paid, your audience will need to have viewed at least 30 seconds of the ad, or to have clicked through to the advertiser. As a rule, around 15 per cent of viewers will convert into ad revenue, so you can start to calculate just how much your video could be worth.

To give you an example, if you enjoy daily video views in the region of 3,000 views per day and achieve click through / view rates of the average 15 per cent, you’d be earning $0.85 - $1.40 per day or $25 - $43 a month for that one video. If you could increase your views to 5,000 per day, your monthly earnings would rise to $41 - $70 per month.

When working out how to make money on YouTube, keep in mind that every single video has the potential to earn you money. Although one video might only make a dollar a day, imagine when you’ve got 10 videos performing to the same standard, or 100. As you build up your library of content, you have the potential to earn exponentially more as time goes on.

Want to know how much you can get from Ads? Check this YouTube Money Calculator

How to optimize your video to attract advertisers

There is, understandably, a good deal of competition for hosting advertisements on YouTube. In order to get more and better brands advertising in your space, you’ll need to make sure you’ve done all that you can to make your channel attractive to them.

1. Target a specific demographic

Your advertisers want to place their products in front of a very specific audience, so the more embedded in your niche your videos are, the more likely you are to attract investment. If you try to be all things to all people, advertisers are going to see that you’re a risky prospect and will move on to a channel that’s more targeted.

To check demographics, YouTube has everything already there for you. In the YouTube Studio, you’ll find the exact demographics of your audience profile, including age, country of origin and gender. You can see how appealing your videos are to the people you are targeting by checking the spread of representation here.

1. Pay attention to your video metadata

YouTube metadata is an often-overlooked element of content that is actually incredibly important, both for advertising revenue and for views in general. What we mean when we talk about metadata is your tags, title and description of your video, all of which should make use of high traffic keywords that you’ve researched as being relevant.

YouTube’s own keyword suggestion tool can be a great place to start finding those golden keywords that will get you noticed. Advertisers often use your metadata to locate videos that their customers are watching, so SEO is crucial here. Not only that, but when viewers are looking for new videos to watch, the SEO of your metadata will define where in the search results you fall, so putting some time and energy into this can get you more views too.

1. Avoid dodgy video content

There are some types of content which are just not a good idea for YouTube. In fact, the platform could exclude you from advertising altogether if your content is found to contain any of the following:

• Sexually suggestive content: This includes making jokes based around sexual topics, as well as partial nudity of anyone in the video.
• Violence: This ranges from topics of extremism to videos of people sustaining serious injuries, as well as threats and suggestions of violence.
• Inappropriate language: Even the most popular YouTubers have started bleeping out their profanities, so avoid vulgar language or anything that could be construed as being threatening.
• Drugs: Promotion of the use, sale or abuse of drugs and other controlled substances is forbidden.
• Sensitive subjects: This includes references to wars, race crimes, natural disasters, political conflicts, even if you don’t show images of the situation itself.

When you’re considering how do YouTubers make money, you should recognize that those who make the most money avoid creating content that breaches any of these rules. YouTube does notify you if it feels your video is in breach of ‘advertiser friendly’ policies, and you’ll have the chance to contest the ban, but if you steer clear of dodgy content in the first place you shouldn’t run into any issues.

Make money on YouTube without ads

Of course, life is not all about ads, and with YouTube continuing to tighten its criteria around advertising it can be a good idea not to have all your eggs in one basket. Add to this the huge viewership you’re going to need in order to make serious money, it’s worth investigating other methods of making money on YouTube. Here are some of the best ideas.

1. Work with brands

Influencer marketing is big business right now, and brands all over the world are investing in individuals who have secured the loyalty and trust of their target demographic. Sponsored videos might feature product placement, promoting a product from your sponsor, or you may be asked to produce a particular piece of content to support their campaign. Check out influencer marketplaces like Famebit, Grapevine Logic and Crowdtap to see what’s available to you. If you want to make work with brands, you can check out InflueNex , a powerful influencer marketing platform, which will help you to build good relationship with brands.

1. Selling products or merchandise

Selling ‘merch’ is a great way to discover how to earn money from YouTube. T-shirts, tote bags, mugs, hats…whatever fits with you and your brand can become an amazing source of revenue for your business. Not only does this increase your exposure as a brand by putting it out there into the non-YouTube world, it also gives your fans a way to literally buy into what you’re doing.

1. Affiliate marketing

Affiliate marketing doesn’t have to be hard work or complicated. Registering with big sales platforms such as Amazon is often as simple as filling out a couple of forms. Once registered, you can use your own special links to hook your viewers up with a product that you would recommend, and you’ll get a proportion of the final sale value. It’s not only Amazon who offer affiliate programs; most major brands will offer some kind of sales commission, so if you’re in a niche that calls for specialist products to promote, do contact brands directly to find out what they can offer.

1. Crowdfund

If you’ve got an amazingly creative idea but lack of funds is stopping you from putting it into action, crowdfunding could be the way to go. Crowdfunded projects can use the money they make to buy better production equipment, hire people to work on the project, pay for props, anything really. A good way to get started with crowdfunding a particular idea is to create a ‘trailer’ or sneak peek that gives people a better idea of what you want to do. Make sure it gets them so excited that they can’t help but donate to your cause!

1. Renting out your video

You have the ability to rent out individual videos for cold, hard cash, just like a pay per view service. The options for this are in the Creator Studio, where you can set the amount you want to rent it out for as well as creating an enticing trailer to encourage people to buy. Choose to either sell your video permanently, letting the person view it whenever they like, or rent for a limited time, usually 24 to 72 hours.

1. License your content to the media

If you’re lucky enough to make a video that goes viral, you can make serious bucks by licensing it to the wider media. From online news sites to TV shows, there are loads of other content creators out there willing to pay good money to use your amazing clip, and may will reach out to you directly with offers. You can also proactively offer your content for sale via sites like Juken Media, where others can find it and purchase it directly.

Now you know how to earn money from YouTube, what are you going to try? Let us know how you get on and which ways make money for you!

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett