How to Build Successful YouTube Advertisements for Free?

How to Create Video Ads for Free in YouTube Video Builder

Richard Bennett

Mar 27, 2024• Proven solutions

Many people find it challenging to create compelling video advertisements for their brand promotions. While some of the creative tools might be expensive, the easy ones have a steep learning curve, and engaging a professional designer wouldn’t be something you might be ready for. YouTube Video Builder is a great solution for any such situation.

With that being said, the following sections talk about what YouTube Video Builder is, how is it useful, what advantages does it offer, and how can you create professional video adverts using the tool.

• Part 1: What Is YouTube Video Builder?
• Part 2: How Does YouTube Video Builder Work?
• Part 3: How to Get YouTube Video Builder?
• Part 4: How to Make Video Ads for Free with YouTube Video Builder?
• Part 5: Tips for Making Good Video Ads with YouTube Video Builder

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Part 1: What Is YouTube Video Builder?

YouTube recently came up with an online tool, YouTube Video Builder, that, as the name suggests, enables you as an organization to prepare videos for free. These videos could be anywhere from 6 to 15 seconds long and are most appropriate for advertisements. Once created, the films can be used in the campaigns to promote your brand and/or products online.

However, you must keep the following few things handy before starting with YouTube Video Builder to prepare a video advertisement:

• Logo

You must have a good-quality photo of your brand logo that you want to add to the video as a watermark. This gives your organization online recognition.

• HD Images

At the time of this writing, YouTube Video Builder only allows you to add still images. The tool compiles these photos using a theme that you select, and enables you to add background music to make the advert more engaging. Therefore, it is imperative to have high-definition images of your product(s) that you want to create a promotional video for.

• Google Chrome Browser

You must have the latest version of the Google Chrome web browser installed on your computer.

• YouTube Channel

Because YouTube Video Builder will publish your video advertisements on YouTube itself, you must have your own YouTube Channel created , configured, and properly functioning so the posting process remains smooth and seamless.

• Availability of the Tool and Features

YouTube Video Builder is still in the Beta phase, and therefore you may not have access to all the features that the tool has to offer. However, this majorly depends on the region of your residence. As of now, the utility is not even available in some countries of the world.

Part 2: How Does YouTube Video Builder Work?

As explained earlier, YouTube Video Builder is an online tool that works on the latest version of the Google Chrome browser. The web interface of the utility has separate blocks (or placeholders if you want to call them) for different types of images. For instance, there is a placeholder for your logo, and a couple of other blank slots where you can import the photos from your computer.

There are some text input fields that you can populate with the relevant information such as the name of the video, the product’s name that you wish to promote, and many other things. There is a storyboard at the bottom of the interface that helps give your video a theme and the alignment of the ingredients that you have imported from your computer.

Finally, you can add background music to the video from the royalty-free tracks that can be accessed from the built-in library, and you are all set to go.

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Because YouTube Video Builder is in its Beta phase, at the time of this writing you are required to send an access request to Google using your account that you want to use to create the videos from. You can send your requests to: https://services.google.com/fb/forms/videobuilderbeta/ .

Once your request is approved, you can then use the same Google account to sign in to the YouTube Video Builder portal, and start preparing your video advertisements. Here, it is important to understand that the Google account that you use to send an access request and prepare the videos must be the same ID that has your active and functional YouTube Channel.

Part 4: How to Make Video Ads for Free with YouTube Video Builder?

Once you have access to the Beta version of YouTube Video Builder, you can start creating the video ads for free. You can learn the process of how this can be done by following the simple instructions given below:

Step 1: Prepare a Console

After signing in to your YouTube Video Builder account, on the main interface, click Select Layout from the navigation bar at the right if not already selected, pick a layout that best suits your needs, and click Use Layout.

Next, from the Color & Logo section, choose the base (background) and text colors using their corresponding tools from under the Brand colors section.

After this, insert an image of your brand logo in the block under the Logos category.

Step 2: Add the Ingredients

When you are on the Images & Text section of the navigation bar, pick the high-definition photos from the Storyboard at the bottom, and add them to the Image 1, Image 2, and Image 3 boxes accordingly.

Now, scroll down to the Text section, and add the relevant content in the available text input fields. Make sure to add a compelling Call to action text to give the viewers a free passage to connect with you.

Step 3: Make Cosmetic Manipulations

From the Pick a Font section of the navigation bar, click the Google Fonts catalog link to search for a unique font, and once found, type its name in the available field to use that font.

Alternatively, you can leave the default one selected. When on the Select Music section, choose your preferred background music from the drop-down list that is present under the section.

Finally, click Create video, and wait while YouTube Video Builder takes you to the Preview, Save, Share section, and generates your video.

Step 4: Save the Video and Begin Promotion

After the video is generated, play to preview the film. If everything looks good, click Save video.

On the next page, click Copy to copy the video link, and share it with your friends, colleagues, and family members for their feedback.

Next, scroll down to get to the Create Campaign section of the navigation bar, and from the left screen, click Create campaign to begin a campaign to promote your brand and/or product(s).

Part 5: Tips for Making Good Video Ads with YouTube Video Builder

The whole point here is to prepare your video adverts with the least investment and almost no effort. The following few tips would help you achieve this with ease:

• Make sure to gather all the ingredients such as the photos of the products, brand logo, etc. before starting with the video creation process
• Set a layout, font, theme color, and background music that compliments the product(s) you wish to promote
• Remain consistent with the theme color, fonts, etc. throughout the video
• Make sure to include a catchy ‘Call for action’ text in your video ad
• Make as many modifications as you want before publishing the ad on your YouTube Channel. Avoid doing any amendments after the ad has been posted
• Share the link of your video with as many people as you possibly can to make your product(s) and brand visible and popular
• Make sure to use the ad in your campaigns to make people aware of your brand/product(s)

Conclusion

The bitter truth is, producing videos, especially for brand promotions requires expert creators, expensive tools, and a good amount of work experience. Although all these can be managed if you have some spare funds, YouTube Video Builder helps you create advertising videos of up to 15 seconds with ease and for free. All you need is access to YouTube Video Builder, your own YouTube Channel, your brand logo, and high-definition photos of your product(s).

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Effortless Online Guide: YouTube Video to GIF Magic (No Download)

How to Convert YouTube Videos to GIFs

Shanoon Cox

Mar 27, 2024• Proven solutions

A GIF adds an extra element to any conversation and makes the reader feel connected to the post. Using GIF can turn useful if done rightly. It narrates a story in a single animated image for social media conversation. In this article, we will brief you about how to convert YouTube to gif, various GIF converters, their uses, and the pros and cons of each converter.

Let’s get started!

How to Convert a YouTube Video into GIFs?

1. YouTube to GIF Directly

Here is a quick way to convert the YouTube video to GIFs without typing a YouTube to GIF website.

Gif.com is a free and easy-to-use video editor available with multiple effects. This converter was created keeping in mind how people spend hours and money on paid platforms.

Follow the below steps to convert a YouTube video into gifs.

1. In the YouTube video page, add gif before youtube.com. For example, I want to convert the YouTube video https://www.youtube.com/watch?v=40fuGLmwHwk to GIFs, here is how it looks like after adding gif at the beginning: https://www.gifyoutube.com/watch?v=40fuGLmwHwk . Press the enter button on your keyboard and you will enter the gifs.com directly.

1. In gifs.com, you can play and pause the YouTube video and drag the bar to select a desired moment for gif. Press the “Create Gif” button on the top right side to convert the specific part of the YouTube video to gif.
2. You will then be directed to the result page to see your GIF created using the YouTube video, and you can change the GIF title and the tag.
3. Lastly, you need to copy the link and share it!

Pros of converting YouTube to GIFs with Gifs.com:

• The interface is easy to use and it provides lots of tools to adjust.
• Simple functionality.

Cons:

• The watermark on your created GIF can be removed only after purchasing the premium version.
• GIFs can be downloaded only by registered users.

2. FreeGifMaker.me

FreeGifMaker is one simple online tool that allows the creation of animated Gifs for free. A minimum of two pictures has to be uploaded out of ten. It takes few seconds and is super easy to make a GIF from a YouTube video. You can use FreeGifMaker.me in some easy steps.

1. Open the website http://freegifmaker.me/youtube-to-gif/ on your desktop.
2. Go to YouTube and copy the video URL you want to create a GIF of and paste it on the website mentioned above.
3. Then click “Load YouTube Video” below the URL and wait for a few seconds while the tool checks the video source.
4. Once the YouTube video is loaded, enter the gif duration, start time, and click on the “Make a GIF button.” It will redirect you to the result page.

• Pros:
• Conversion size is unlimited**.**
• There is no usage of ads.
• Easy to make Gifs.
• Cons:
• The upload speed is slow.
• The converter gives limited options for editing.

3. Wondershare Online UniConverter

Online UniConverter converts video into a high-quality animated GIF and allows editing. It is a simple converter with unique features.

If you want to convert your YouTube video into a GIF, follow the steps.

1. You need to upload your video through the “Choose Files” option. You can also copy the link from YouTube.
2. Wait for some time once you upload the file; you can then set your start time, end time, frame rate according to your needs.
3. Lastly, click on “Create GIF” and download your GIF. You can also save it through the dropdown option available besides “Download.”

• Pros:
• Easy to handle.
• A wide range of customization tools is available.
• Zero ads.
• Cons:
• Upload speed is slow.
• Conversion size is limited.

4. GifRun

It is a video maker that started in 2013, and GifRun converts videos from YouTube, Facebook, and other sources to high-quality GIFs. You can create Gifs free of cost from GifRun.

Here is how you can use Gifrun.

1. Open the website and paste the URL you want to convert into Gif. Later, press “Get Video” option below the URL box.
2. In this step, you can adjust the duration, start time, add text, and also pause and preview the video. Once you’re done altering the video, click “Create GIF.”
3. Lastly, click on the “Download” button beside the add text button, or share the link directly.

• Pros:
• Fast conversion and download.
• There is no upload limit.
• The video preview feature is available.
• Cons:
• UI is ad-infested.
• Supports YouTube videos only.

5. Makeagif

This GIF converter creates high-quality GIFs in no time. You need to paste the URL in Makeagif and nothing much. It can make GIFs from Instagram, Facebook, Twitter, and other platforms easily.

The only issue is that it supports one type of conversion with a maximum limit of 25MB.

Here is how you can make your favorite GIF in few steps.

1. Open makeagif.com and paste the YouTube URL in the box available.
2. Once you paste the URL, the website will automatically take you to the edit page to edit GIF length, start time, speed, and add caption and stickers. The next step is to select the category to which the video belongs available on the left side of the screen.
3. After editing, click on “Continue to publishing” then “Create GIF” at the lower right corner of the screen. Voila! Your GIF is ready to use.

• Pros:

1. The UI is user-friendly.
2. Ads are minimal
3. Various GIF conversions are supported.

• Cons:

1. The conversion size is small.
2. Batch conversions are not available.

6. ImgFlip

It is a creative GIF website supporting various videos from other websites such as Vimeo and YouTube. ImgFlip has innovative customization tools for cropping, reshaping, adding text and, a lot more, but you just need to be aware of the ads.

Want to know how to create GIF? Go through these simple steps.

1. You can make GIFs both from Video and Images. To make GIF from a video, paste the YouTube URL in the box at the top, upload the tape from your device’s file.
2. After pasting the URL, you will be given lots of customization options. Choose the effect of your choice for your GIF.
3. Lastly, click on “Generate GIF” available on the right side of the screen. You can now share the GIF via your device or download it.

• Pros:
• Plenty of customization options.
• Fast conversion.
• Easy to upload and use.
• Cons:
• Ads pop up frequently.
• Offline conversion is unavailable.

7. GIPHY

It is a free GIF converter that helps you download free YouTube GIFs. You can also make GIFs from your photos, videos available on your device along with video URLs and images. The only problem is, to use Giphy you first have to log in to the app.

Follow the below steps to create a GIF from YouTube videos with Giphy:

1. Open Giphy on your device and click on “Create” on the top right-side of your screen.
2. Paste the URL in the space given below. A pop-up will tell you to log in. Log in to the website to continue.
3. The video you choose should be less than 15 seconds and under 100MB. You will be given editing options from which you can select the start time and duration of your GIF along with Captions and Tags.
4. In the end, press the “Create GIF” button to make the GIF. When it’s done, you will be redirected to the GIF page. You can then share your GIF on any social media site.

• Pros:
• Ads are absent
• Uploading is fast
• Wide range of free GIFs available
• Cons:
• Not perfect for green hands

8. Imgur

It is one of the best apps that offers tons of images, memes, and GIFs. You can make GIFs of less than 60 seconds with high quality, which you can share anywhere.

Here are three easy steps to make GIFs

1. Visit the page “imgur.com/vidgif” and paste your YouTube URL there.
2. Set a start time by clicking or dragging on the timeline. The total runtime is also adjustable, with 60 seconds as the maximum time for GIFs.
3. Lastly, press on “Create GIF” to see the magic. The GIF is converted from the YouTube video.

• Pros:

1. The users can share the post of their choice
2. Users can save posts.
3. Great collection of short GIFs and videos.

• Cons:

1. During loading, the screen flashes.

9 VEED.IO

Veed is a simple YouTube video converter that makes your work super easy. It converts YouTube videos into GIFs with various editing options like crop, trim, text ads, and many more.

Check out how to use VEED in 3 steps.

1. Start by pasting the URL of your YouTube video into VEED, Your video will be ready to convert into GIF.
2. Now you are all set to edit your video. You have the option to crop and trim the video. You can also include different font styles, colors, and sizes of your choice.
3. Lastly, download the GIF you made in VEED.

• Pros:
• Downloading the software is not mandatory.
• UI is simple and easy to navigate.
• The subtitle option is present.
• Cons:
• It takes a lot of time to upload video.
• Many basic tools.

10. Kapwing

Kapwing is a helpful video converter that can easily turn any video into GIFs with a click. It can also convert different files such as 3GP, GIF, WEBM.

To create beautiful GIFs with this video editor, follow these easy steps.

1. Open Kapwing video editor and upload your video from YouTube.
2. Choose the “Export dropdown” option and choose the format you wish to convert.

You can also preview the GIF and customize it as per your choice.

1. In the final step, export the video by clicking the “Export Video” button. Save and download the newly created GIF and share it anywhere with your friends.

• Pros:
• Great editing tools.
• Easy to use.
• Cons:
• Available only on the website.
• Too many tools for the same purpose.

Final Thoughts

With the increased use of GIFs on social media, you can now easily convert your favorite YouTube videos into GIFs on your own. All you have to do is simply choose the tools mentioned above and share it with your friends.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox