Formulating Impressive Online Media Introductions

How to Make a Channel Trailer

Richard Bennett

Oct 26, 2023• Proven solutions

Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
Upload your trailer video like you would any other video.
Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Harnessing Home Content: A Commercialized Vlog Journey

In a world where video content is everything, starting your vlog is a great way to make money online. But with no experience or training, it’s hard to know how to start a vlog and make money.

Don’t worry—we’ve got you covered!

This course shows you how to launch a profitable YouTube channel and monetize your new channel. You’ll learn everything you need to know, from finding your niche and the best ways to promote your vlog. Once your vlog starts getting views, you’ll see how to turn your viewers into subscribers, make money, and become a YouTube sensation.

Background of vlogs on YouTube

What started off as a way for vloggers to share their thoughts about topics they were passionate about eventually turned into a full-blown industry. According to Pew Research, there are more than two million vloggers, and the audience for vlogs has grown from around 200 million viewers in 2012 to over 700 million in 2017. Vloggers like Logan Paul, HJ Evelyn, Ur Mom Ashley, and Roman Atwood are some names helping to shape the industry.

Why vlogs are loved by people

Vlogs are short, informal videos posted online on platforms like YouTube. Think of them as the modern equivalent of early television (TV) shows. They allow creators to connect directly with their audiences, share their opinions, and be creative in a way that wasn’t possible before. They can be fun, entertaining, informational, and even educational.

But most importantly, they’re easy to make and easy to watch. The most popular ones out there are HJ Evelyn and UR Mom Ashley. Their videos are pure chaos and fun to watch.

YouTube Ads
Brand Sponsorship
Affiliate Marketing
Patreon
Sell your service or products

Top 10 Highest-Paid Vloggers on YouTube
Hot FAQs on How To Start a Vlog and Make Money

Part 1: Why Can’t I Make Money Through My Vlog?

So you’ve started filming videos on YouTube vlogs, but why aren’t you making any money from them? Is it something you can change? Let’s look at some common reasons why vloggers aren’t making any income and figure out how to get around them.

Who is my target audience?

So, let’s be honest; most vloggers focus on the wrong audience. Most vloggers think they’re not making money because they haven’t figured out the right audience for their videos. But the reason why most vloggers aren’t making money is that the majority of their audience is just not interested in them. It seems strange to say it, but when it comes down to it, most vloggers they’re trying to appeal to the wrong type of people.

What problems am I solving?

It seems that more and more vloggers are doing videos today. However, so many vloggers aren’t making money because they are trying to solve problems that no one wants to hear about! Make videos on the problem many people want to know about; they will want to see what you are saying—resulting in more views and money.

What solutions am I offering? Are these solutions both financially viable for you and in line with the needs of your target audience?

The internet provides many tools and resources to help vloggers find a job or business. Youtubers provide quality content, but some fall short of providing solutions. As a vlogger, it is your job to help potential clients identify what solution you are offering. You must be able to prove your expertise. You need to see if you’re addressing the target audience’s needs.

Part 2:How To Start a Profitable Vlog YouTube Channel

It’s easy to get started on YouTube. Go to the website, set up a free account, and upload videos. But when it comes to growing a profitable vlog YouTube channel, there are some tricks to getting the best results. Here are the three things you must do to achieve the success that will bring you money.

Find your niche. (what is a niche, and how to find)

A niche is a more specific topic than your normal interests and therefore requires more thought and research. Finding a niche means narrowing down what you’re passionate about and what you’re good at and carving out a community of viewers who want what you’re offering. Once you figure out your niche, the next step is to create content that suits your niche and what you want to share.

Consistency and patience

Another thing that makes vlogging a successful business is consistency. Vloggers who put out new content every week or even every day may get a lot of views. A consistent schedule means you can produce new videos that will retain people’s interest and keep them returning for more. Also, YouTube algorithms favor timely, fresh, and well-made videos. You must be patient and wait to get the attention of YouTube’s algorithm.

Content quality

With the success of big YouTube stars like Markiplier and Casey Neistat, it’s clear that the market is for quality vlog content which is quite lucrative. YouTube’s algorithm favors videos with large numbers of views, so if you’re looking to start a profitable vlog YouTube channel, you’ll need to add quality, creativity, and useful content for viewers.

And to do that, you must try Wondershare Filmora video editing software. Let’s have an overview of WonderShare Filmora 11 and how we can create quality content using it.

Wondershare Filmora

This game-changing editor helps you create amazing videos by offering effects and features designed explicitly for Youtube videos.

Most importantly, it’s beginner-friendly, which makes it a must on the list.

Key features

Ready-made Templates - Can be used as Preset
Instant Mode - No editing skills needed
Motion Tracking - Add moving stickers and effects on your clips
AI and FX effects- Makes editing features smooth and increase the performance
Auto Synchronization - Automatically matches the separate audio and video files
Color Correction - Change colors according to you need.

Pros

Seamless interface for beginners
Great customer support
Plenty of effects and preset templates
4K video output options

Cons

Rendering requires too much time
The mobile app requires separate subscription

Availability:

Download now on Windows , Mac , iOS , iPad , Android

Ratings:

4.4 Stars out 5

Price:

Starting from $19.99

Let’s assume you have created the Vlog content. Now, we want you to understand the methods of how you can earn income with vlogging.

Part 3: Common Methods of Vlogging Income

We’ve seen so much misinformation about how to make money via vlogging. This makes it hard to figure out what works and what doesn’t. There are so many ways to make money vlogging, and it takes a lot of trial and error to find what works for you. Let’s break down the main ways to make money vlogging into different categories.

YouTube Ads

Ad revenue comes from advertisers who pay to show their brand message across the top of the video. Advertisers choose which ads are displayed, so don’t let a video with few views make you think you can’t make money with your videos. The key is to monetize your content and become eligible for Youtube ads.

According to Google, a publisher (Youtuber) will get 68% of ad revenue. An advertiser’s actual rate varies, but it averages almost $0.18. That means that for every 1000 ad views, a vlogger will receive $18.

Brand Sponsorship

While the vlogger market is still young, brands are starting to recognize its enormous potential for brand recognition, building a community, and engaging with current and potential customers.

Vloggers also use their videos to demonstrate how a product should be used and answer questions about the brand, its products, and services. As well as they will often provide some insight into a product or service through creative storytelling.

Affiliate Marketing

Affiliate marketing is another form of monetization for online video bloggers. In affiliate marketing, bloggers earn commissions by referring traffic to affiliate products through affiliate links. The goal of affiliate marketing is to drive sales and build a sustainable source of revenue, whether it’s through Amazon, Google, or other platforms.

Patreon

Patreon is another option, and if done correctly, it can turn a niche blog into a revenue source, which is great for bloggers and vloggers alike. By creating a Patreon account, you are allowing people to donate money to help support your content creation. In return, you offer rewards to supporters of your channel. Rewards could include extra content, merchandise, access to private forums, or even free ebooks.

Sell your service or products

With over 1 billion monthly active users, there’s an opportunity for content creators to make money by selling their products or services. You could sell your physical products to your audience as a vlogger. The best method this can be done is by creating an online store that sells T-shirts and mugs with your branding. Make sure those products must be related to your niche or channel category. As for services, you could also offer tips on improving your life, starting an online business, or even becoming a successful Youtuber!

Part 4: Top 10 Highest-Paid Vloggers on YouTube

Vloggers on YouTube are earning some big money. From the top-earning vloggers to the most-watched channels on YouTube, we’re breaking down the ones raking in the dough.

Here are the top 10 highest paid vloggers on YouTube, according to Forbes:

Name / Channel	Net Worth ($)
1. MrBeast	60 million
2.Jake Paul	30 million
3. Markiplier	35 million
4. Rhett and Link	20 million
5. Unspeakable	30 million
6. Nastya	20 million
7. Ryan Kaji	100 million
8. Dude Perfect	50 million
9. Logan Paul	245 million
10. Preston Arsement	20 million

Hot FAQs on How To Start a Vlog and Make Money

1. Is daily vlogging worth it?

Yes, daily vlogs are the perfect way to establish yourself as an online expert if you think of it as a business. With the right strategy, there is no doubt that starting daily vlogs will be worthwhile for your business.

However, many vloggers have found that it isn’t easy to stick to the routine. You may start losing quality, and as a result, your daily vlogs performance degrades. This can be a frustrating experience for you, so you must consider this before embarking on a daily vlogging project.

2. What is the best topic for vlogging?

There isn’t a specific topic for vlogging. The best topics to cover on any vlog can be the vlogger’s most interesting thing of his life, what he loves doing, what makes him feel like making a difference in the community, or what he wants people to remember about the vlog. It all comes down to a person’s personality, interests, and preferences.

3. What equipment do I need to start vlogging?

With a tripod, the most basic gear to start vlogging is a camera, microphone, and computer. Vloggers typically use cameras that range from DSLRs (digital single lens reflex) to iPhones.

In addition to the gear needed to get started, there is one more item you’ll need to consider to produce quality vlogs. A video editing software that helps you convert your raw footage into eye-catching content, like Wondershare Filmora.

The Bottom Line

So, in summary, if you want to become a vlogger, you will need to figure out how to find your target audience, connect with them, and keep them interested in you. And you can do all of this through social media, advertising, and email marketing. It might be tough at first, but once you get started, you’ll be able to start generating revenue pretty quickly.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part 1: Why Can’t I Make Money Through My Vlog?