From Barely There to Top Rated: The Youtube Growth Arc

Case Study: How to Grow on YouTube to Have Millions of Subs

Shanoon Cox

Oct 26, 2023• Proven solutions

0

You’ve probably heard of stories about individuals who managed to find financial success on YouTube. If your dream is to make money on YouTube it’s important to remember that regular people are doing it.

Jesse Ridgway is the owner of the vlog McJuggerNuggets , which has grown to over 3.4 million subscribers. He makes enough money to live off of YouTube alone. Here is a case study of how he made his first $10,000 on YouTube:

Case Study of McJuggerNuggets

Jesse was one of the earliest YouTubers. He started his channel on December 9, 2006. Jesse never guessed that he would make enough money to live off of the videos he was creating. Here are some of the ways that he monetized his channel:

AdSense

Monetization of videos through AdSense is one of the easiest ways that you can start to profit off your videos. Registering for a Google AdSense can earn you between $0.30 and $2.00 per thousand ad impressions (an impression is a click, not a view). How much you make per ad impression depends on a lot of things, including the time of year. There are good months for advertising revenue and bad months. December is usually the hottest month for making money through AdSense because of the holiday shopping season. Some of the other months where you can see huge profits include September for back-to-school, June, and March.

More popular channels get higher paying ads, and it is harder to earn ad revenue in popular vlogging genres (i.e. gaming) than in more obscure niches.

Target the Right Demographic

Some of the largest YouTuber success stories are creators who primarily target younger audiences. Others target men or women specifically. Think about who you want your audience to be and make videos that will appeal to them.

Multichannel Networks

Once you hit a certain level of subscribership and views you will start getting invited to MCMs. In some cases, multichannel network promotions could entitle you to discounts on merchandise and products. Be careful: a multichannel network will always want you to sign a contract, and they will take over your AdSense account.

Social Blade

This site will provide details about your subscription count, which of your videos has the best watch time, and more. It will give you a good impression of what you should be including in your videos and how you can make more money from your channel.

Uploading Your Videos at the Right Time

Uploading videos at the right time will make sure that you are on the front page of recently uploaded videos when people are let out of school or taking a break from work. This will earn you lots of views. Set an upload time for all of your videos each day and stick to that schedule.

Check out Webinars

Looking into webinars and videos of what other popular YouTube experts have done will help you model their success.

Collaborate with Other YouTubers

When you create a collab video you and your partner are each introduced to each other’s subscribers.

Keep Quality Up

Putting time and effort into every upload will ensure that you won’t lose subscribers or viewers because you got a bit lazy.

Do Follow-Up Videos

If you have a particular video that has a lot of views, you may want to consider creating follow-up videos. This can be a great way to generate lots of views.

Complete Regular Research

Regular research into your target market will help you to create the trendiest new content.

Don’t Get Discouraged

Timing and luck are definitely two of the biggest factors in becoming a success on YouTube. If you are willing to keep working and don’t get discouraged you will eventually earn profits.

Edit Your Videos with High-Quality Video Editor

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Personal Narratives for Online Connection and Growth

10 YouTube Video Ideas for Sharing Your Personal Story

Richard Bennett

Oct 26, 2023• Proven solutions

0

YouTube is a great platform you can use not only to share your gifts and talents with the world but also to share who you are as a person. No matter how many followers you may currently have, you are an amazing person just as you are with a unique story. Here are ten YouTube video ideas to share your personal story.

• Channel Trailer
• My YouTube Story
• Draw My Life
• Snapchat/Instagram Stories Q&A
• Never Have I Ever Q&A
• Get Ready With me Q&A
• My Depression/Anxiety or Mental Health Story
• Narrated Autobiopic
• 25 Facts About Me
• YouTube Live/Webinar

1. Channel Trailer

Before posting any videos on your channel, it can be a great idea to create a “Channel Trailer” summarizing who you are and what your channel is all about.

YouTuber Shameless Maya does an excellent job of this. She created a visually appealing and engaging 1-2 minute channel trailer that explains exactly what her channel is all about. Feel free to be as creative as you want to be.

2. My YouTube Story

On Monday, May 17th, 2010, YouTube celebrated its fifth anniversary. In celebration of hitting their five-year mark, YouTube launched a “My YouTube Story” campaign, which featured fifteen YouTubers sharing how YouTube has changed their lives. Each of these videos would end with “What’s your YouTube story? Tell us by uploading a video.” Ever since that campaign, many YouTubers have shared their YouTube story, including me! After I had been on YouTube for two years, I felt it was time for me to share my own YouTube story with the world. Sharing your story is not only an opportunity for your viewers to get to know you but a way to inspire other creators to start their channels as well. We all have our reasons for why we started, so why not share them?

3. Draw My Life

“Draw My Life” is a popular video where YouTubers share their life stories through a unique series of drawings. Often YouTubers use a white dry erase board and markers so they can erase and redraw the series of their life events. Mr. Kate provides a great example of this as she is a talented artist and DIY’er. The great thing about this is you don’t have to be an artist or a great drawer. It’s a fun way to be creative and tell your story.

4. Snapchat/Instagram Stories Q&A

Who isn’t on Snapchat, Instagram, or both these days? Over the past year, I’ve seen YouTubers get creative by asking their viewers to send snaps asking questions they will answer on a Q & A video on their channel. This video idea is great because it involves live viewer participation and a chance for viewers to be seen or noticed on their favorite Youtuber’s channels. Beauty guru stars Manny MUA and Jeffrey Star did a great example of this as a collaboration.

5. Never Have I Ever Q & A

Who hasn’t played the “Never Have I Ever” game?! Playing this game as a Q & A is a great way for viewers to get to know you better with some juicy and shocking details about yourself they otherwise wouldn’t know. It’s also a great way to play and collaborate with another YouTuber. Often, the questions will be split and you have to watch both YouTubers’ videos to find out all the details. Highly popular beauty YouTuber Desi Perkins does a great example of this while playing the game with her sister in law.

6. Get Ready With Me Q & A

Get ready with me Q & As are some of my favorite videos to watch because it’s nice to see YouTubers strip-down bare-faced to do their makeup and answer popular questions. It often feels like two old friends sitting down to chat. Jenn, I’m doing a great example of this when she took to twitter asking viewers to ask her questions she would answer on her channel. Not only did she answer the questions but she gave a detailed makeup tutorial and explanation of the products she used as a 2 for 1. Even if your channel has nothing to do with makeup or fashion, some viewers can still be intrigued to learn more about your fashion and makeup style.

7. My Depression/Anxiety or Mental Health Story

Behind all their smiles and outrageous on-camera personas, there are a lot of YouTubers who are dealing with depression and anxiety. Beauty and fashion YouTuber Alyssa Forever not only shared her story on how she dealt with her depression but gave tips and ways to be happier. If you are facing depression, anxiety, or some other mental illness, it can give others hope if you share your story.

8. Narrated Autobiopic

Narrated Autobiopic videos are a great way to share your story or advice in a cinematic way. You can be as creative as you want to be. YouTuber Evelyn From the Internets posted a narrated autobiopic called “For People Who Feel Behind In Life” that comically introduces her story.

9. 25 Facts About Me Tag

This is probably one of the easiest ways to share things about yourself when starting as a YouTuber or even if you’re a veteran. Viewers are always looking to learn more interesting things about you so you are more relatable. I’ve been a fan of Vasseur Beauty for a few years now and was surprised by many of the things she shared about herself.

10. YouTube Live/Webinar

YouTube live videos are probably the best ways to interact and share your story with viewers. Viewers can ask questions on the spot. YouTuber Roberto Blake shares great live videos on how to improve your videos and things he’s learned through personal experience.

Custom Your Video with Excellent Video Editor

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett