From Beef to Brilliance: Jake Paul’s Youtube Transformation

Jake Paul’s YouTube Success Story - All You Need to Know

Richard Bennett

Oct 26, 2023• Proven solutions

There is a lot to learn about YouTube success from Jake Paul. With more than 300 hours of video uploaded onto YouTube every minute by more than ten million content creators, standing out from the competition and becoming a YouTube star can seem impossible. But, Jake Paul managed to achieve that in a short amount of time.

How Old Is Jake Paul?

Twenty-three-year-old Jake Joseph Paul was born in Cleveland, Ohio, the U.S. on January 17, 1997, to realtor father Greg Paul and nurse mother, Pam Stepnick.

Logan Paul and Jake Paul

He and his older brother, Logan, grew up in Westlake, Ohio, and played a lot of football together growing up. Jake’s childhood dream was to play for the NFL. Thinking they might enjoy filming themselves playing football, their father got them a camera. With this camera, Jake and his brother began filming themselves doing skits, pranks, and scripted videos.

Jake’s favorite YouTube channel at the time was “Smosh,” featuring the comedic duo Ian Hecox and Anthony Padilla. Smosh was such an inspiration to them that the two Paul brothers started their own channel, “Zoosh” (notice the similar-sounding channel name?) - their old Zoosh channel and videos are still publicly available on YouTube.

For the majority of his years in school, Jake was the class clown. As he got older, though, he focused on football and wrestling and made it into his school’s varsity wrestling team. Around this time, Jake also began to contemplate what he would do after high school. Figuring he wanted to join the U.S. Navy SEALs, Jake started training for recruitment.

But before Jake fully invested his energy into training for the U.S. Navy SEALS, his brother, Logan, convinced him to make videos with him again (by this time, Logan had already built up a large following on Vine, the short-form video hosting service).

Image resource: BBC NEWS

Together with his older brother Logan, Jake also amassed a large following and eventually began receiving paid sponsorships, at which point Jake realized that he could make a career out of video content creation.

Curious, young, and adventurous, at the age of seventeen, after discussing with his mother, Jake dropped out of high school, put aside his pursuit to join the Navy SEALs, and moved to Los Angeles without much of a plan.

Jake Paul and Disney

Not wasting a single day in L.A., Jake went straight to taking acting and improv classes, growing his social media, and networking with everyone he could meet in the entertainment industry. In 2015, Jake auditioned for Disney Channel’s comedy series “Bizaardvark” and successfully landed the role of “Dirk.” However, the Disney Channel grew more and more uncomfortable with Jake’s growing image as an outrageous teenager. After Jake made it onto the KTLA 5 news for the noise complaints around his mansion, the Disney Channel fired him from Bizaardvark.

![Jake Paul and Disney](https://images.wondershare.com/filmora/article-images/Jake Paul disney-tubefilter.com.jpg)

Image resource:tubefilter.com

Team 10

In 2016, with all of his many exciting experiences, Jake put together a humorous and motivational memoir titled “You Gotta Want It.” As his own social media channels kept on growing rapidly, Jake launched “Team 10,” his own influencer management agency comprised of other teen social media influencers. In order to collaborate with one another more easily, they all moved in together to a Beverly Grove mansion that rents for $17,000 USD a month. After Jake publicized his address, the mansion attracted so many fans that neighbors filed multiple noise complaints and even contemplated filing a class-action public nuisance lawsuit against Jake.

More than a home, the mansion became a film set. The teenage tenants filmed themselves pranking one another and being as outrageous as teenagers can possibly be.

Image resource:venturebeat.com

On May 30, 2017, Jake uploaded a rap music video with Team 10 titled “It’s Everyday Bro.” While Jake is no stranger to making popular videos, the number of views this music video garnered was on another level. The stark difference between the high production quality of the video and the unimpressive lyrical content may have been the perfect combination that catapulted the video’s success.

As it always happens with all videos that go viral, many YouTubers jumped on the bandwagon and made their own reaction videos to “It’s Everyday Bro,” mostly making fun of Jake. Some big-name YouTubers, including his own brother, even went as far as producing their own “diss track” music video. This drama created even more heavy traffic around Jake, which he cleverly responded with more video content.

Despite all of these oppositions in his life, Jake continues to work hard to build his social media empire. Looking at all the many strategies he has already successfully executed from such a young age, and I have no doubts that Jake will continue to push the boundaries of social media and content creation in the years to come.

Quick Follower Growth Through First-Mover Advantage

When a new social media service pops up, there’s so much opportunity to quickly rack up a huge number of followers simply by being one of the early content creators on that platform. This was the case for the Paul brothers on Vine. After the fall of Vine, the Paul brothers were able to migrate their Vine fans over to YouTube.

Know Your Audience

Jake has a very good understanding of who his audience is. He knows that his audience is young. By knowing the age group that the majority of his audience falls under, Jake is then able to tailor his content in a way that captures his audience’s attention most effectively. Through high-energy prank videos and daring stunts, Jake is able to supply his audience with the content that they want. As a YouTuber, you can get an idea of who your main audience is by accessing your channel’s analytics.

Commitment To Consistent Delivery of Audience-Centered Content

Jake made a serious commitment to delivering audience-centered content. Jake moved into a house full of other teenagers also committed to content creation, and they all filmed themselves doing pranks and stunts every day.

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Snapshot Verbalizer

Captions, like subtitles, can be a great way to improve the engagement of your video by reaching more and more audiences. But adding captions to your video is not an easy thing to do and without the right video caption maker, it can seem like an impossible task.

But it is important to add captions to your video, not just so you can target people who don’t understand the language or those who prefer to read rather than watch the video, but also to improve SEO and visibility.

Here, we will be looking at some of the best tools that you can use to add captions to your video.

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Best Video Caption Makers

The following are the top video caption makers that you can choose from;

YouTube Automatic Caption

If you already have your own YouTube channel, you can use the built-in speech recognition feature to generate accurate captions for your video. This feature can generate captions in a number of languages including English, Portuguese, German, Spanish, Korean, French, Italian, and Dutch which is more than some of the premium caption generators in the market.

The main reason most people choose this solution is that it is fairly simple to use. You don’t have to do much; just upload the video and the automatic caption generator will create the captions you need.

Key Features

It is easy to use and freely accessible
You can use it to generate captions in a number of different languages
It is very accurate
You can use it to generate transcripts for the video

Kapwing Auto-Subtitle Maker

Kapwing is an online solution that will generate subtitles and captions for most videos. But it does limit the size of the video that it can generate subtitles on to about 500 MB. There is a free version of the program that although limited in functionality will not add a watermark to the generated captions file. But free users can only get captions for up to 7 minutes of video, making it a less ideal solution when you have a longer video.

Key Features

You can generate captions and subtitles for free
It is accessible online and you don’t have to install software on your computer to get the captions
It has a very simple user interface, making the caption generation process quick and easy
In addition to generating subtitles and captions, you can edit existing files.

Adobe Premiere Pro CC

You may know Adobe Premiere as one of the most popular video editing programs on the market, but most people are unaware that it can also be used to generate captions for the video. This tool can be very useful in the creation of high-quality videos and you can generate an accurate caption or subtitle for the video as well.

But Adobe Premiere is not an easy solution to use for both video editing and adding captions, particularly for beginner users. But it is certainly one of the best ways to create and edit videos on your computer.

Key Features

Even though the interface is not easy to use, it is clear and flexible
You have numerous options to add the captions including font style and color
The captions that you add using this tool will be very accurate
It can also be used to edit existing subtitle and caption files

Amara Subtitle Editor

Amara subtitle editor will not be able to help you create or generate captions for your video, but it can be a good solution to edit a subtitle file that you already have. It can be very useful in syncing the subtitles with the video and you can use it to make minor changes to the subtitle.

While editing the subtitle file is easy, creating a caption file using Amara can be a lengthy process since you would have to type in the text.

Key Features

It can be used to edit caption and subtitles files easily
The user interface is pleasant and easy to use
It is completely free

Aegisubs

Aegisubs is another tool that you can use to create subtitles for your video. But we must warn you right off the bat that this tool is not very user-friendly and you may find that you will spend a lot of time trying to generate subtitles for your video. But it is a free solution and widely accessible on most platforms.

Key Features

It can be used to create subtitles and captions in different languages
It supports numerous video and audio formats
It has a simple user interface that is easy to navigate
It doesn’t have speech recognition and you’ll have to enter all the text manually

AHD Subtitle Maker

AHD subtitle maker is a Windows program that can be used to create subtitles and captions for your video in a variety of formats such as SRT. It is a completely free solution that can also be used to edit subtitle files in numerous ways, even changing the format of the file.

Among other things, you can use AHD subtitle maker to translate, change, copy and delete selected text from a subtitle file and even replace the text with something else.

Key Features

It is a free program that works on all versions of Windows
It can generate subtitle and caption files in a variety of formats
You can use it to generate subtitle files or edit existing files in various ways
It can also be used to generate various types of content including ID3 tags for music files

Videocaptionmaker.com

To generate captions and subtitles on your Mac for free, the best option is Video Caption Maker. The full version of the program is available for free and it can be used to create a subtitle file or make changes to a subtitle file you already have.

Key Features

You can use it to add text to a video in a simple and straightforward way
It can also be used to make changes to existing subtitles by changing the fonts, styles, backgrounds, positions, and more
It will also add a visual waveform to an audio file to identify the start and end time
It supports numerous video formats including .mov, .mp4, .mpeg, .3gpp, .3gpp2

Jubler

Jubler is a program that can edit subtitles and captions for videos. It can also be used to create new subtitles although it doesn’t automatically generate the captions and you will have to type them in. But when it comes to editing subtitles, this tool is very effective, allowing you to change the font style, color, and even positioning of the subtitles.

Key Features

It works on all platforms including Windows, Mac, and Linux
It will graphically display the subtitles so you can easily move them to the desired location
It supports all subtitle and caption file formats
It allows you to edit the subtitles in many ways
It can be used to translate the subtitles to various languages

**How Do I Make a Caption for a Video?

Making a caption for your video can be easy depending on the type of program you choose to use. A good rule of thumb is to choose solutions that auto generates the captions as they save you a lot of time. If there are issues after the captions have been generated, you can then use a subtitled editor to fix them, more preferable to typing in the subtitles or captions yourself.

**How Do I Get Automatic Captions for my Video?

If you are uploading your video on YouTube, you can easily generate automatic captions from the YouTube studio. Just use these simple steps;

Step 1: Sign in to YouTube Studio and in the left menu, select “Subtitles.”

Step 2: Click on the video that you want to add subtitles

Step 3: Select “More” under Subtitles and then go through the captions to make sure they are correct. If not, you can edit them on this page.

If you are not using YouTube to share your video, you can use one of the solutions we have outlined in this article to generate automatic captions.

**How Long Does It Take to Caption a Video?

The amount of time that you spend creating a caption for your video is entirely dependent on the captioning tool that you use. Automatic caption generators can create captions in a few seconds but manual subtitle tools can lengthen the process, especially for a longer video.

Conclusion

Captions are a great way to get users to engage with your videos. Studies have shown that a captioned video is far more likely to get more engagements and shares on social media. And since it can be very easy to make caption for you video, why not utilize this little known resource and get your videos to stand out a little bit more.

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