How to Captivate Audience Attention with Your YT Shorts

10 Expert Suggestions to Make Your YT Shorts Stand Out

Shanoon Cox

Oct 26, 2023• Proven solutions

To make it easier for its audience to find crisp and entertaining content, YouTube has recently come up with a dedicated “Shorts” feature.

Ideally, any YouTube user can find the Shorts option on the app to watch interesting videos of 60 seconds or less. Though, it might take a lot of effort to make your YouTube Shorts videos appealing.

If you also want to go viral, then get to know about these YouTube Shorts tips that every content creator should follow.

YouTube Shorts Feature and Shorts Fund: Things to Know

Before we make you familiar with all kinds of YouTube Shorts tips and tricks, let’s cover some basics. Ideally, YouTube has recently come up with the Shorts feature to focus on short-length videos (and to rival Instagram Reels and TikTok).

You can now find the Shorts icon at the bottom panel on the YouTube app. Using it, you can watch or record short videos on YouTube easily. These are short-form clips of 60 seconds or less that you can create via the Shorts interface of the YouTube app.

The interface would let you record multiple videos at different intervals and add sound to your clips as well. Later, you can post these short clips on your channel to get more views on YouTube.

YouTube Shorts Fund

YouTube Shorts already hosts a massive number of more than 6 billion daily views as of now. To promote it, Google has come up with a YouTube Shorts Fund of $100M that would be rewarded to various content creators each month.

That is, a “Shorts Bonus” would be added to the account of content creators to appreciate their viral content.

Top 10 Tips for YouTube Shorts That You Must Follow

Now when we have covered all the basics, let’s get to know about some effective YouTube Shorts tricks that would help you come up with interesting content and get more audience for it.

Tip 1: Learn How to Shoot YouTube Shorts

Before you start posting videos on YouTube Shorts, you should know how the feature works. Ideally, you can find a dedicated option for Shorts from the bottom panel on the updated YouTube app. From here, you can watch Shorts or simply choose to create them as well.

You can give YouTube access to your smartphone camera before you start recording. To record anything, you can just tap and hold the red button (the recording icon) on the interface.

As you would release it, the recording would be stopped. In this way, you can seamlessly move from one scene to another without worrying about editing in post-production.

Tip 2: Stick to a Selective Niche

To have a consistent growth of audience on YouTube shorts, you should stick to a specific niche. If you search on YouTube, you can find short videos related to funny, inspirational, fitness, romantic, and all kinds of niches.

Most of the prominent content creators already apply these YouTube Shorts tips in which they first identify their target audience. Based on that, you can work on the type of content that you want to create and share to attain consistent growth on YouTube.

Tip 3: Add Appropriate Background Music to Your Short Videos

One of the best things about YouTube Shorts is that it lets us add a snippet of the music in the background, according to our content. Therefore, you must implement these tips for YouTube Shorts to make the most of this free feature of the app.

After recording your videos, you can tap on the “Sound” or the “Add Music” feature from the interface.

Now, YouTube will automatically load all kinds of trending music that you can use for free. If you want, you can enter the name of any song on the search option of YouTube shorts.

As you would select a track, it will automatically be loaded as the background music for your video. Though, you can also select a specific segment of the track and clip it accordingly to place it on your videos the way you like.

Tip 4: Insert Captions and Text Effects on Your Shorts

Apart from music, you can also add all kinds of text effects to make your YouTube Shorts videos appealing. After you have recorded a video, you can just tap on the text option from the bottom/side panel of the app.

You can now type anything and place it on the video to make it more interesting. If you want, you can also implement these YouTube Shorts tips to add subtitles or pre/post video captions without any hassle.

Tip 5: Adjust the Playback Speed of YouTube Shorts

Since a lot of content creators are coming up with YouTube Shorts, you would have to walk an extra mile to make them more appealing. In these YouTube Shorts tricks, I would recommend adjusting the playback speed of the video.

After recording the video, you can tap on the speed icon from the bottom/side panel. Here, you can make your videos play in slow motion or fast forward (in a range of 0.3x to 3x). This will add seamless speed control features to your videos without any technical issues.

Tip 6: Consider the Overall Length of Your Shorts Video

Even though the maximum length of the YouTube Shorts videos is 60 seconds, you don’t have to make it so long. If you look at most of the popular videos on YouTube Shorts, then you will find that they are of less than 30 seconds in length.

Remember, your goal is to come up with crisp and interesting content via YouTube Shorts. To implement these YouTube Shorts tips, you can consider the ideal length of 30-45 seconds and only have essential content in your videos.

Tip 7: Use the Timer Feature to Shoot Your Videos Correctly

A lot of people make the rookie mistake of shooting their videos for too long in Shorts. Therefore, if you want to implement these YouTube Shorts tips and tricks, then consider using the timer feature of the app.

Before shooting the video, you can tap on the timer button from the bottom and set up a preferred duration for it (like 10 or 15 seconds). In this way, you can be sure that you won’t go overboard and keep your videos short automatically.

Tip 8: Set a Preferred Target Audience for YouTube Shorts

Great! Now when you have recorded and edited your video by applying these tips for YouTube Shorts, you are ready to post them. While posting your videos, you would be asked whether the video is targeted at kids or not. If the video is made for kids, then you should select the relevant prompt, as YouTube would improve the overall visibility of your videos in this case.

Though, if your videos are targeted at adults, then you should go with the second option instead. This would help you reach out to your target audience on YouTube easily.

Tip 9: Post Your YouTube Shorts the Right Way

Apart from setting the audience preferences of your YouTube Shorts videos, you should also take care of a couple of other things. For instance, you can consider making the visibility of your final video “Public” so that anyone on YouTube can watch it.

Besides that, it is also recommended to have the keyword “#Shorts” in the title of the video. You can also make the title of the video attractive and can even add a short description that would make your audience click on your YouTube video for sure.

Tip 10: Promote Your YouTube Shorts Video on Other Places

Lastly, posting the YouTube Shorts video is not enough, as you should also promote it to get more views. One of the best YouTube Shorts tips for promotion would be posting the snippet of the video as your Stories on YouTube.

You can also post your YouTube Shorts on other popular social media platforms like Facebook, Twitter, Reddit, WhatsApp, Instagram, etc. by sharing their link. In this way, you can easily redirect your audience from other platforms and increase the visibility of your video.

Bonus Tip: Use a Professional Editor for Your YouTube Shorts Videos

As you can see after going through these YouTube Shorts tricks that the native tool of the app has limited editing options. Therefore, if you want to come up with better videos, then consider using a professional tool like Wondershare Filmora.

The desktop video editing tool has hundreds of filters, transitions, captions, stickers, and other effects to elevate the overall visual appeal of your videos. You can also access numerous AI-integrated features in Filmora and can directly export your videos in YouTube-compatible formats.

Conclusion

That’s a wrap, everyone! I’m sure that after following these expert YouTube Shorts tips and tricks, you can make the most of this newly added YouTube feature. You can consider following the above-listed YouTube Shorts tips to record your videos and make them interesting by adding sound and caption effects.

Though, if you want to make your videos even more appealing, then consider using a reliable and smart video editor like Wondershare Filmora.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Maximizing Your YouTube Income Through Understanding CPM

YouTube is a great way to make money online through sponsorship and selling merchandise and sponsorships. However, a big chunk of the creator generates their revenue from Google ads. The YouTube monetization rates defines how much you can make from the ads. In this article, we talk about YouTube monetization rates and what you need to start making money.

YouTububer Monetization Helper A cross-platform for creating visually appealing and engaging videos that will increase the chances of monetization on YouTube!

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Part 1. How Much Do YouTubers Make Per View?

Are you curious about how much YouTubers make per view? Most people are. The Influencer Marketing Hub estimates that the average YouTuber makes $0.018 per view. These rates vary from $0.10 to $0.30 per ad view depending on the type of video and location.

The YouTube monetization rates vary significantly because of various factors:

• The number of views a video receives
• The number of clicks an ad receives
• Ad blockers
• Ad Quality
• Video length

Part 2. How Much Do YouTubers Make Per 1,000 Views

A YouTube channel is a great way to generate revenye. Quality content attracts a large audience, enabling a way to generate ad revenue. Although it may be difficult to grow a YouTube channel, the revenue generated is worth. The youtube monetization rates determine the amount you can earn for every 1,000 views on your videos.

Allowing advertiser to run their ads on your channel through Google AdSense is an effective way of monetizing YouTube Content. The advertisers pay YouTube to display their products on the platform. YouTube then pays YouTubers for displaying the ads on their videos. Although the YouTube monetization rates may vary, overall revenue generated is usually substantial.

Each view will generate $0.10 to $0.30 or an average of $0.018. The YouTuber will be paid $18 on average for a video with 1,000 ad views. The amount paid depends on the CPM (Cost per Mille), which is the cost of advertising to 1,000 people. Brands will incur between $4 and $24 on YouTube to advertise on YouTube. However, the revenue generated by the Youtuber will be lower because not all the 1,000 views will be ad views.

Most YouTubers report to earn around $5 to $7 from 1,000 views of their videos. Here is a breakdown of the earnings from this:

• Top talent on YouTube will likely earn $5 per 1,000
• Garnering 1 million views will earn the YouTuber $5,000
• Garnering 1 million views with 5 videos will earn the YouTuber $25,000

The figures above are just estimates. YouTubers often make more or less this amount.

Part 3. How Many Views Do YouTubers Need to Get Paid?

To get paid from revenues, you need to be eligible for the YouTube Partner Program (YPP). The following is the eligibility criteria.

The specific eligibility criteria include the following:

• Subscribers - At least 1,000
• YouTube Reach – At least 4,000 valid public watch hours in the past 12 months or at least 10M public Shorts views in the last 90 days
• YouTube Shorts Reach -
• Sign and agree to the terms and conditions
• Have an AdSense account
• Get reviewed and approved

Once approved for the YPP, you have the potential to start earning through ads. The revenue-sharing program allows you to earn income for the ads that show on your channel. Specifically, Google will pay you 68% of the revenue from the ads displayed with AdSense. For instance, a video that generates $1,000 from AdSense revenue will pay the YouTuber $680.

Part 4. The Top 6 Highest Paid YouTubers

YouTube creates a clear path for the birth of a new breed of celebrities. They have a huge following, and grow their wealth by sharing content with them. Let’s have a look at the top 6 paid YouTubers right now:

• Beast (Jimmy Donaldson) - $54 Million
• Jake Paul - $45 million
• Markiplier - $38 Million
• Rhett and Link - $30 million
• Unspeakable - $28.5 million
• Nastya - $28 million

1. Mr. Beast (Jimmy Donaldson) - $54 Million

Ranked first among the highest-paid YouTubers, Jimmy has the most popular channel. With more than 150 million subscribers, he creates videos about challenges, pranks, and giveaways. The videos have accumulated billions of views, contributing to his estimated net worth of over $100 million. Another important source of income is the Mr. Beast Burger app and menu that lets fans order MrBeast-banded meals from over 1,600 restaurants across the country.

2. Jake Paul - $45 million

Jake Paul is a renowned American professional boxer. Widely famous on social media, his YouTube is also one of the most highly ranked. He shares different kinds of videos from his boxing games. He also does pranks and reviews about different products.

3. Markiplier - $38 Million

Markiplier makes videos about playing games. The YouTube channel, which started in 2021 is renowned for moving merch. In addition to ad revenue, Markiplier records high sales of T-shirts, hoodies, and other items tied to the Unus Annus series.

4. Rhett and Link - $30 million

This YouTube channel started as the duo hosting a nerdy daily talk show called Good Mythical Morning. It quickly grew into an empire with brand extensions and spinoffs that boosted its views and earnings on YouTube.

5. Unspeakable - $28.5 million

Unspeakable talks about Minecraft in the channel. Nathan Graham posts videos of himself playing this and other games. He also posts other kinds of entertaining content such as filling a room with live alligators. His creativity has allowed him to collaborate with brands in making different ads and promotions.

6. Nastya - $28 million

Nastya immigrated from Russia with her parents. With over 88 million subscribers on her channel, she chronicles her life in prosaic installments. In 2021, she did a Spotter deal and added other brand extensions like merchandise and NFT collection that contributed added income.

Part 5. Edit Your Videos for Monetization with Wondershare Filmora

The amount of money a YouTuber earns depends on several factors. However, the amount can be increased by uploading quality videos. YouTube will quality and engaging content attract more audience, increasing the opportunities for revenue generation. Wondershare Filmora is one such software, that allows you to tell your story in a better way.

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With the integration of AI, Filmora now offers a wide range of editing features that you can use to automate editing. Instantly generate images, remove image background, and now. These features help create visually appealing and engaging videos that will increase the chances of monetization on YouTube. One of the AI features that stands out is Instant Mode.

Filmora Instant Mode

The Instant Mode helps beginners design slideshow videos with minimal effort. You probably have no video editing experience or a professional content creator with no time to make more videos. With Instant Mode, you can create a video within minutes. Let’s have a look at the steps involved:

Step 1 – Start Instant Mode on Filmora

After opening Filmora on your device, click on Instant Mode. This feature is on the left side of the screen.

Step 2 – Choose a Template

From the Instant Mode window, choose the video template you want to use. Click on it and play to preview the Video. Once satisfied, click om the Download Slideshow button to start editing your video.

Step 3 – Import Media Items

Click on the Import Your Media icon, and add all the media files you want to use for the video. Make sure to import more media files for better use, and press the Auto Create icon to move to the next step.

Step 4 – Implement Text Titles

From the top-left corner of the screen, click the “Titles” category. Then choose from the options available for the required title template.

Step 5 – Replace Needed Media Items

Review all the media items in the timeline, and replace any that you want with another option. The Replace icon allows you to seamlessly achieve this. You can also import new files to replace it with.

Step 6: Add Project to Timeline

Once you are satisfied with your slideshow video, click on the Timeline button. This will take you to Filmora’s editing environment where you can add effects and other elements to enhance the video.

Step 7 – Preview and Export Your Video

Click on the Play icon to preview the edited video. Then export it in MP4 format for quick upload to YouTube.

Other Useful Filmora Video Editing Features

• AI Portrait – Remove the background of your videos with high accuracy and choose over 70 portrait and sticker effects.
• AI Copywriting : Get inspiration for your video through AI-generated scripts, and automatically generate text during video editing.
• AI Image – Generate an image automatically by typing what you want. Choose from 3 resolutions and use the image directly for your video project
• Auto Reframe – Automatically resize your videos within minutes to use on both YouTube and Shorts.
• Auto Beat Sync – Automatically match the footage with music, giving your video a smooth flow with the music you choose.

Conclusion

Running a YouTube Channel is lucrative. Although it may take time to build a following, YouTube is a great platform for generating revenue. Most YouTubers have monetized their channels through the YPP program. The program allows you to earn revenue from the ads that show up in your videos. This means that a successful YouTube needs high-quality videos. We recommend Wondershare Filmora for editing your videos and improving their rate of engagement with the audience. This is a key step in building recurring revenue with YouTube monetization options.

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