How to Make a YouTube Trailer by Filmora

Do you want to know how to get more subscribers? Do you want your channel to be popular among those YouTube stars? Ok, we got you!

The most efficient and easy way to do this is by making a YouTube trailer. It will help to attract a new audience and give your channel a more artistic and pleasing approach. Scroll more to get secret tips!

Part 1. What is a YouTube trailer?

A YouTube trailer is a short intro video for your channel. What do you do? What is your content? It is a brief video that helps the new audience understand your channel.

In other words, a YouTube trailer is necessary for your channel. It will give the audience a better understanding of yourself and what to expect from your YouTube channel.

Note: also, the trailer will be visible for non-subscribed viewers who come to your channel for the first time. So as first impressions matter, they need to be creative and engaging.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

• A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
• A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
• Introduce new challenges through your videos.
• Introduce voiceovers over motion captures.
• Storyteller, in which you will tell about fictional and non-fictional moments.

Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

• Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
• There is no need to ask them to follow you on other platforms other than YouTube.
• If you feel these platforms will keep your audience on track, then do so.
• Beginners should refrain from doing it.
• Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

• Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
• You do not want to switch from a style so frequently that it will affect your views and subscribers.
• Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Part 2. Don’t know where to start?

So you want to create a trailer and need help figuring out where to start? What if there are templates that will help you make your trailer and simplifies your work? Yes will make your way easy and give you unlimited effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Start with a hook

Your first step will be to find a way to engage your audience so that they will be interested in your channel or content from the very beginning. To do this, follow the below steps and enjoy the next with your audience.

For example

Step1 Ask a question.

Step2 Start with a problem and a solution.

Step3 Use a hypothetical situation with the words like “What if.”

Step4 Open with an exciting fact

Step5 Tell a story without finishing it.

The trick here is to get the viewers’ attention within 5 seconds, so they’re interested in your channel from the beginning. Also, it intrigues them to keep watching.

Step2 Tell a little about yourself

Make a short intro, depending on the content and your presence on the screen. Again, developing a friendly relationship between the viewers and yourself is beneficial.

You can add a quick introduction about yourself and your backstory. It will create a sense of personal attachment to the channel and help you engage better with the audience.

Note: keep in mind to make a short intro. Please don’t spend too much time on it. And remember, it’s all about the audience.

Step3 Show, not just tell

Showing the audience what the channel is about is essential. Therefore, you need to spend some time selecting your best footage and graphics to showcase and illustrate your content.

One of the easiest ways is to use perfect music. So if you want to know how to select the right song, go and look at our new release,the power of music , where we teach you everything you need to know for this.

Step4 Channel values

Here, you should explain to your audience the purpose of your channel and what they can expect from you. At this stage, new potential viewers can get you, whether your goal is to entertain them, teach something specific, or discuss certain topics and how you intend to achieve them.

Determine the style of your video

You can refer to the most popular style in your area. Then, making the possibilities endless, you name it!

• A vlogger video, in which you have to record your daily activities. You can utilize a special occasion or a visit to historical sites or other landscapes of nature.
• A Gamer video, in which you will record your reaction to those chilly horror games or maybe competitive gaming where you can cherish your achievements with your audience.
• Introduce new challenges through your videos.
• Introduce voiceovers over motion captures.
• Storyteller, in which you will tell about fictional and non-fictional moments.

Step5 Schedule

Schedules are vital if you want regularly engaging viewers. The audience will be kept track of your activities and be there as soon as you upload your video. Also, new viewers know when to expect new content from you and commit to your goal, so they know your strategy.

Step6 Call to action

What is a Video CTA? A CTA is an action you want your target audience to do after watching a trailer. And that is to subscribe to your YouTube channel.

Tips for your CTA in your trailer

• Please keep it simple, and do not overdo it. Make sure to keep the trailer under a minute or at least two minutes.
• There is no need to ask them to follow you on other platforms other than YouTube.
• If you feel these platforms will keep your audience on track, then do so.
• Beginners should refrain from doing it.
• Keep it friendly and give them the option to do so.

Best Practice To Create an Ideal Trailer for Your YouTube Channel

All the details have been shared on creating an ideal trailer for your YouTube channel. To make it simple, check out these three takeaways.

• Keep all the information related to your channel in the trailer, and be true to yourself and your content style.
• You do not want to switch from a style so frequently that it will affect your views and subscribers.
• Repetition will kill off the vibe of a good trailer. Do not use recurrent images or clips in your video

Alright! Following the steps mentioned above, you will be able to create a good YouTube trailer that will not only attract more subscribers to your channel. It will also allow them to stay hooked on your new and upcoming content. If you know more tips, share them with us.

Self-Filmed Flair: Tips for Captivating Solo Videos

4 Ways To Set Up Your Talking-Head Shots For YouTube

Richard Bennett

Oct 26, 2023• Proven solutions

0

A big part of being a YouTuber involves talking to the camera. How you set up your talking-head shot depends on many factors, including how much space you have, what kind of look you’re going for, and how many people you want to fit in one frame. Here are four ways to set up your talking-head shots for YouTube.

How to Set Up Your Talking Heads Shots for YouTube Video [Infographic]

We’ve summarized the key points about setting up talking head style video shots with the Infographic below. It is welcomed to share on social media.

How to Set Up Your Talking-Head Shots for YouTube [4 Ways]

1. Close Quarters Wide-Angle Vlog Set-Up

Don’t have a lot of space to set up your camera and lighting equipment? No problem! You can be within an arm’s length away from your camera with a close quarters wide-angle vlog set-up.

With this set-up, you’re going to need a camera with a wide-angle lens, a tripod, a camera-mounted shotgun mic for sound, and a ring light for light.

Set your camera on the tripod and mount the shotgun mic directly on the camera shoe (the electronic bracket on the top of the camera). Inside the circular space of your ring light, position your camera right in the middle of it so that you can shoot your video through it without getting any part of the lighting equipment in your shot.

In the video above, Sean Cannell demonstrates this set-up. As you can see from this example, the wide-angle lens is able to squeeze in a lot of what’s in front of the camera into the shot.

Objects and people that just make it into the sides of the frame will appear more stretched out as the wide-angle causes distortion and enhances perspectives.

If you look closely into Sean’s eyes, you can also see a specular highlight in the shape of a circle. Many people like the way eyes look against a ring light.

2. Medium Vlog Set-Up

If you have more space and want to shoot a more professional-looking talking-head shot with more realistic perspectives, a medium vlog set-up may be a better alternative for you.

For this set-up, you’ll be using a slightly longer standard/normal lens (like a 35mm or a 50mm lens) attached to your camera which would be set on a tripod. Since this longer lens will show less of the surrounding areas as it “zooms” closer into whatever is in front, you will need to sit further back, away from your camera.

Now that you’re further away from your camera, a camera-mounted shotgun mic may not be the best mic for you. For better sound recording, you’ll need a shotgun mic fixed on a mic stand that is set up like a boom mic, positioned just outside of your camera frame.

At the 39 second mark of the above video, electronic music producer deadmau5 is positioned right in the center of this particular set-up.

You can see from how even the background and couch looks across the entire camera frame that there is no distortion or enhanced perspective.

It appears that, to the right of deadmau5 (camera left), there is a key light and to his left (camera right) there may be a fill light for additional lighting. Behind the couch, there’s also a background uplight to create depth between the subject and the background. At the 1:30 mark of this trailer video, you can briefly see how the Masterclass camera crew set up their shot.

3. Two Person Vlog Set-Up

If your talking-head shot has got to include two people, you can use a similar set-up as the medium vlog set-up detailed above.

If you look back at the 39-second mark of deadmau5’s Masterclass trailer, you can see that there’s a lot of space to the left and right of deadmau5. Now imagine the same shot but with two people.

With two people, though, you’ll want to set up your mic slightly differently. Rather than using a directional shotgun mic with a narrow area of sensitivity, you’ll want to use a directional mic with a wider area of sensitivity.

4. Long Teleprompter Vlog Set-Up

If you want to read over a script but still make it appear like you’re looking straight into the camera, you’ll need to use a long teleprompter vlog set-up.

For this set-up, you’ll need all the same equipment as the medium vlog set-up, but you’ll additionally need a teleprompter placed in front of your camera equipped with a long telephoto lens.

You will have to sit much further back away from your camera for two main reasons. Firstly, you want to be able to fit yourself in your much more zoomed-in camera frame (effect of the long telephoto lens). Secondly, you want to be far enough that the camera cannot detect your eyes reading from left to right. You’ll want to be around six meters away from a 17” teleprompter monitor or around four meters away from a 10” teleprompter monitor.

In the above video, Jared Polin uses a long teleprompter vlog set-up.

In the video, he says there’s about 8 feet (2.4 meters) between himself and his lens. At the 1:15 mark of his video, Jared demonstrates how this set-up works.

It is difficult to know whether the movement in his eyes is caused by not being far enough from the lens or from his horizontal nystagmus condition in his eyes.

Looking to find the right lights for your video recording set? Check out our Top 17 Video Lighting Equipment For YouTubers .

Tips for Making a Talking Head Video Better

To make a talking-head video more interesting, you can add some background music to the video, apply some interesting texts or elements. Filmora has built-in royalty-free music tracks and sound effects as well as text templates , filters and motivating elements. Download the free trial version below and release your creativity.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett