How to Optimally Apply a Creative Commons License

How to Use Creative Commons Copyright Licenses [Complete Guide]

Richard Bennett

Oct 26, 2023• Proven solutions

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You might have noticed that, when you post a video, you get to choose how you want to copyright it: standard license, or creative commons. You’ve also probably noticed that when you looking for royalty-free music or stock footage a lot of it is licensed through creative commons.

So, what exactly are creative commons ?

To hold the copyright to a creative work means that you own it, and anybody who wants to use your work for anything (i.e. uses a song you composed in their YouTube video) has to do so on your terms. When you license your work through creative commons you do not give up your rights to your creative work (a common misconception).

When you use a creative commons license you are outlining the terms under which other creators are allowed to use your creations in their projects for free if they credit you for your work.

If you do not want anyone using your work for free in any context, you stick to traditional copyrighting.

But if you’ve created a piece of music, a photograph, or a clip that you wouldn’t mind other people using, potentially as a way to get your name out there, you might want to consider creative commons.

There are 6 different creative commons licenses. Which is right for you will depend on your answers to these two questions:

Are you okay with a creator making money off of something they create using your work?

Are you okay with a creator producing a derivative of your work?

To say ‘no derivatives’ is to say ‘I’m okay with people using it, so long as they don’t change it’. One example of a derivative is a techno remix of a song. If you are alright with other creators making derivatives of your work, you may also want to require them to ‘ShareAlike’. ShareAlike means that the creator of that techno remix of your song has to use the same creative commons license you used for your original to distribute the remix.

An example of a derivative someone might make of a YouTube video would be auto-tuning it to make a song or cutting up your video to make one that’s just ‘the funny parts’.

Here are the 6 creative commons licenses, and a chart you can use as a quick reference tool.

Attribution – CC BY

If you’re using music or other media with this license, all you need to do is credit the artist.

If you license your video this way, people can do whatever they like with any element of it (video or sound) so long as they credit you. I.e. if someone wanted to mute your clips and use you as stock footage in a bigger project, they could.

Attribution-ShareAlike – CC BY-SA

If you use music, photos, or any other media licensed this way, then you must both credit the artist and license your video this same way. Meaning, you can’t use YouTube’s standard license and must instead allow for others to use your work the way you are using the licensed media.

If you apply this license to your video, you’re saying you don’t mind people using all or portions of your video for their project so long as they allow others to use their work in the same way.

Attribution-NoDerivs – CC BY-ND

This one can get tricky.

Essentially, you can use media licensed this way so long as you don’t alter it or create a different version. For example, you can’t take a song licensed this way and use it in a mashup with another song. That part is clear. Where it gets tricky is when you want to use a song in your video.

Under normal copyright rules, using a royalty-free song in the background of your video would not count as creating a derivative. The definition of derivative according to creative commons is a bit broader and includes ‘syncing’. This means you can’t take an ‘Attribution-NoDerivs’ song and create any kind of music video for it.

For example, you can’t edit clips of yourself snowboarding so that they’re in sync with a song that has this license.

Whether or not you can play the song in the background of your vlog while you are speaking can be a bit of a grey area. In theory, it shouldn’t be a problem, but if you’re accessing the music through a social site like SoundCloud then it might be best to ask the artist first.

There’s no reason to license your YouTube videos this way. If people cannot alter your video, all that’s left is for them to repost it. Even though they’d also be crediting you, they’d still essentially be stealing views and ad revenue from your original video.

Attribution-NonCommercial – CC BY-NC

If you’re using stock footage, music, or stock photos licensed this way then you should still be able to monetize your video. YouTube monetization and commercial use are different things. However, there is a lot of confusion about this issue, and chances are the rights holder intends for this license to mean ‘no monetization’.

What you definitely could not do with a NonCommercial license is to use the song/other media in an actual commercial for a product, including product placement that a brand is paying you for.

If you license your video this way, people can use it in whatever way they like so long as they credit you and don’t try to make money off of it. Once again, that doesn’t mean they can’t use it in a YouTube video which they monetize because, technically, they’d be making money off of the ad that ran ahead of the video and not the video itself.

The thing to be careful of with this license is that it’s not ‘ShareAlike’. So, if you license your video this way somebody could use your clips as stock footage and then provide them - as part of their project – for free to a third person to use in a project they were making money off of.

Attribution-NonCommercial-ShareAlike – CC BY-NC-SA

Music and other media with an ‘Attribution-NonCommercial-ShareAlike’ license can be used in and altered for your videos, so long as you aren’t making money off those videos. You must also use this same license for the video you create using elements licensed this way.

If you license your video this way, people can use it or a portion of it in their project if they credit you. They must also use this same license for their video if they do. This protects you from the situation where a third person who never licensed your original content is making money off of it.

Attribution-NonCommercial-NoDerivs – CC BY-NC-ND

There aren’t many situations where you would be using media licensed this way in your YouTube videos. You can’t alter it, sync videos to it, or make money from any video that uses it.

You also probably shouldn’t use this license for your videos. ‘NoDerivs’ means there are not many ways people could use your content, except to repost full videos and steal your views.

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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Delightful Yuletide Cinema on YouTube: Savor Nine Whole-Film Gems

Watch 9 Free Full Length Christmas Movies On Youtube

Shanoon Cox

Mar 27, 2024• Proven solutions

If you are looking for Christmas entertainment this season you may be quick to look towards a provider like iTunes or Netflix to give you some excellent Christmas movies. The good news is that you can also find a number of excellent classic Christmas movies on YouTube. Accessing these movies on YouTube while to save your rental fees as well as make sure that you can have a steady stream of Christmas entertainment whoever you might be visiting over the holiday season. Here are some of the top 10 classic movies that you can find for free on YouTube right now.

1. The nutcracker 1990

The Nutcracker is a holiday classic that many people seek out every year on the stage. This family ballet classic was filmed by the Pacific Northwest ballet in a huge and lavish version of the production in 1986. This still stands as one of the best versions of the Nutcracker ever captured on film and you can watch it for free on YouTube. You can find the Nutcracker at :

2. A smoky mountain Christmas

A Smoky Mountain Christmas is a film from 1986 directed by Harry Winkler and starring Lee Majors and Dolly Parton. The full musical fairy tale can be found online on YouTube and it’s about a country singer who is trying to spend a quiet Christmas holiday at home. She suddenly becomes involved with a mysterious mountain man, an evil witch and is forced to protect seven orphans over the holidays. This film can be found at:

3. Ernest saves Christmas

This film from 1989 features Jim Varney and his most famous character Ernest in a holiday Christmas movie that is an instant classic. This film is very funny and a favorite amongst some of the Ernest films for many. This Christmas movie from 1989 can be found at:

4. A Christmas story

A Christmas story has long been one of the favorite Christmas movies for many families. In this film from 1983 we travel back in time to a traditional 1940s Christmas. In this film we follow the nine-year-old Ralphie who is looking for the famous red Ryder BB gun for Christmas and will stop at absolutely nothing to get it. A Christmas story can be found at:

5. Richie Rich’s Christmas wish

In this film from 1998 we hear the story of the richest kid in the world on Christmas. In this film we see the richest in the world wishing that he had never been born with the wish coming true. Richie needs to find himself a new wishing machine and a way out of the parallel universe he gets stuck in to get back to his family. You can find this film at:

6. On the second day of Christmas

This film stars the hulk Mark Ruffalo in one of his earlier roles as a store employee who catches a con woman trying to steal from a department store on Christmas. His character agrees to be responsible for the con woman and her niece over the holidays to prevent them from staying with social services. A romance develops! This 1997 film can be found at:

7. Santa Who?

Santa who is a film from the year 2000 starring Leslie Nielsen. In this holiday classic Santa suffers a severe case of amnesia on Christmas Eve and needs to recover for Christmas day in order to make it through and deliver presents to all of the good children of the world. See if Santa gets his Christmas memories back by watching Santa Who here:

8. A Christmas Carol

In this film from 1984 George C Scott brings to life the role of Ebenezer Scrooge from the perspective of the Charles Dickens novel. This is heavily been regarded as one of the most accurate versions to the Charles Dickens story. Although it may not have all of the special effects of some of the other versions of a Christmas carol this is still one of the favored versions of the story out there. You can watch this 1984 film here:

9. Miracle on 34th street

In this recreation of the original film from 1947 this shortened full-length version from 1955 per trade is the classic story of santa on trial. A department store Santa suggests that he’s the real santa and goes on trial to prove it. In this version of miracle on 34th Street starring Thomas Mitchell and Macdonald Carey we learn who really believes in Santa Claus. You can find this classic film here:

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox