From Budget Channels to Big Brands: YouTube Sponsorships Demystified

How to Get YouTube Sponsorship for Small Channels (Easy)

Richard Bennett

Mar 27, 2024• Proven solutions

Are you looking for YouTube sponsorship? Getting YouTube sponsorship for small channels might seem to be a very difficult goal. Whenever the word sponsors strikes your mind, you think of the big and expensive commercials.

However, if you lower your expectation from the big commercial companies, there are several other companies in the market that can help you with the YouTube sponsorship.

In this article, you will learn how to get YouTube sponsorship and make money out of it.

• Part1: Before You Start Applying For Sponsorship
• Part2: How To Get A Sponsor For Youtube Channel
• Part3: Types of Sponsorship

Part 1: Before You Start Applying For Sponsorship

1. Read YouTube Rules

As you are a small channel, you must be very cautious about the YouTube rules. Never put up any abusive content on your channel that degrades the value of YouTube. Ensure that your channel’s content fits the directions and guidelines of YouTube.

The supporters of YouTube sponsorship for small channels would never wish to get associated with channels that might be erased due to the strategy infringement of YouTube. So, be careful before uploading your content.

2. Quality Content Is Important

The content you offer through your channel must offer valuable content. Not just that, you must have a library of valuable content so that the potential sponsors can browse through several materials in your channel. Uploading once in a blue moon or just a few contents in the beginning and expecting YouTube sponsorships to pour in is not the way out to acquire supporters.

3. Leave Your Business Email

Always add a business email ID to your channel, which shows that you would love to receive business inquiries. This is the ID where you will receive notifications for friend requests, video comments, and even the battering messages once you have a large fan following.

4. Try to Make Your Video Eye-catching

A high-quality video will also attract sponsors. Don’t just put your footage together and upload it to YouTube, add some transitions, elements, and effects to make it more entertaining and attractive. Yet not everyone is able to edit videos perfectly, that’s why we would like to recommend Filmora for you.

Filmora is a video editing software for people of different levels. For beginners, the Instant Mode, Template Mode saves you from the trouble of finding the proper transitions or elements. For experienced, the Green Screen, Split Screen, Speed Ramping, and more allow you to add more effects to your video.

Check the below videos to find out the features of Filmora and download it to get started with video editing.

Part 2: How To Get A Sponsor For Youtube Channel

1. Use YouTube Sponsorship Platform – Famebit

If you are searching for YouTube sponsorship for small channels, Famebit is a trusted platform that can be considered. It is an interface for the advertisers and the video creators who require sponsorship for their content.

Utilizing Famebit can be beneficial in acquiring more than the average amount of cash as it is added by Google. If you have 5000 endorsers for your channel, you can very well utilize Famebit to obtain YouTube sponsorship for small channels.

You can explore various items like contraptions, innovations, designs, and more when you get to their commercial center by making a free record. Famebit charges 10% of the sponsored amount and the installment is made by check or PayPal.

2. Reach Out Directly

Reaching out to the people directly is one of the tried and tested ways to acquire YouTube sponsorship for small channels. Research and try to find 50 to 100 companies that would be interested in your channel.

It will not be much difficult to search for that one person within this list whom you can connect with directly. Once you have the company’s list and detailed contact information of those companies, send a mail inviting them to check your channel and show your interest to partner with them.

It is essential to make yourself stand out in the colossal crowd. Ensure your channel is unique and somewhat different from the rest because the contacted companies keep receiving partnering submissions from several other content creators too.

One important thing is not to send out the same old letter to all 50 companies and keep hoping to receive a positive response from at least one. Try to focus on your channel’s USP and highlight the same in your letter to the companies while trying to contact the companies for YouTube Sponsorship.

3. Remember To Attend Exhibition

The trade shows and exhibitions are a great way to search for YouTube sponsorship for small channels. The exhibitions that focus on new media give a huge platform for you to find a sponsor when you participate in it.

Such events offer tricks and tips, helps you to talk to other content creators, and also lets you connect with the brand managers who can offer your channel with YouTube sponsorship.

Part 3: Types of Sponsorship

1. Product Sponsorships

When you are searching for sponsorship for a particular product, ensure that it is relevant to your channel. Never approach the sponsors without ensuring the same as you might put off your viewers and your sponsors will not achieve their expected results. You might lose both your sponsors and audiences in such a case.

When you try to get YouTube sponsorship for small channels, it is quite difficult as the promotion of the product becomes limited to whatever small following they have. Product reviews and tutorials are the best ways to obtain product sponsorships.

2. Paid Sponsorship

Among all sponsorships, paid sponsorship is the most challenging one. Usually, when you review the products of the affiliate links in your videos, you earn revenues, but, in the paid sponsorship you earn by advertising product and company links on your channel.

When you add the company’s products to your videos, you earn money. It appears at the beginning and at the end of your videos after it is played on your YouTube channel.

3. Affiliate Sponsorship

It is the easiest of all sponsorships but also the least revenue-generating one too. Affiliate sponsorship works by sharing affiliate codes and links. It is used by your audiences to obtain discounts or offer you a reward.

There are two types in which affiliate sponsorship works. One is the discounting option where the code is shared and the viewers use these codes to get discounts anywhere between 5-15% in shopping products from that same site. Another option is to use the affiliate code to integrate it into an URL that offers profits to a content creator in form of traffic.

Conclusion

Not just the popular channels, the newbies can also earn YouTube sponsorship when they know the way outs. Follow the above tricks to get the youtube sponsorship for small channels without much effort. If your content is unique and your process to reach the sponsors is right, you can definitely make money through this medium. If you want to edit a YouTube video, Filmora can help you with its powerful features.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Mastering Your Videos: Top YouTube-Friendly Cameras

The Best Cameras for YouTube from Beginners to Professionals

Max Wales

Mar 27, 2024• Proven solutions

Whether you’re a beginner or a pro as a YouTuber, your YouTube equipment shouldn’t be the thing that holds you back from becoming a YouTube star. But, how do you find the best camera for making YouTube videos? What options do you have?

In this article, we’re going to explore some of the best cameras for YouTube. We’ll label each one based on what we believe is best for particular uses, so that you can better parse what it is that you want to purchase. All of this is in hopes that you can find the video camera for YouTube that is right for you and what you need.

• Part 1: 7 Best Best Camera for Youtube to Make Videos
• Part 2: Frequently Asked Questions

Part 1: 7 Best Best Camera for Youtube to Make Videos

1. Sony DSC WX350 Digital Camera

Specifications:

• 40x clear image zoom; 20x optical zoom
• Lock-on Auto Focus
• Wi-Fi with NFC3 connectivity for mobile devices
• 4 megapixels
• CMOS sensor that provides top quality images, even in low lighting
• Motion shot video with up to 4k quality output

Description: Have you been looking for a 20x zoom camera that fits in your pocket ? Get the best pictures with the Sony DSC WX350. This camera offers both still photos and video recording, using technology that minimizes how much the camera shakes, even if you’re filming on the go.

Pros: The image stabilizer makes this one of the best cameras for making YouTube videos out there, alongside of the 20x optical zoom. The battery life is quite long as well, which means you can get a lot of content done without any problems. Lastly, you can film in HD, which makes any YouTube influencer happy.

Cons: The LED screen can be quite dim, so it’s hard to see it when you’re out in bright sunlight; be sure you make adjustments before you go outside. There is also not your typical viewfinder installed, so experienced videographers may not like using it.

2. GoPro HERO8 Action Camera

Specifications:

• Up to 60 FPS
• 4k and HD capabilities
• HyperSmooth 2.0 stabilization options.
• Optional Battery Mod available.
• Integrated Mount
• Crisp, easy to use and navigate LCD.

Description: If you need an on-the-go video camera for YouTube, there’s nothing better than a GoPro. With their HERO series of GoPros, they have all sorts of great features that allow you to capture the smoothest video, even when you’re out and on the go. Their top end stabilization makes their cameras the best for the active YouTuber.

Pros: The rugged, waterproof design of the HERO7 is a great option for anyone who is looking to be on the go with their YouTube. The integrated mount makes it simple for anyone who wants to put it on a selfie stick or something else, and it even has a companion app for easy, on the go editing!

Cons: The Wi-Fi capabilities are great, but the video transfer can take a bit of time due to how large the files may be. So, if you’re uploading the transfer, you may want to consider using the USB port instead. Also, the memory card slot is in an awkward place near the mount, so those with larger fingers may have trouble putting a card in there.

3. Logitech BRIO HD Webcam for Video

Specifications:

• 5x zoom
• Premium glass lens
• 4k image sensor for videoing and HDR with autofocus
• Light exposure automatically adjusts for whatever lighting that you’re filming in.
• Streaming and recording available.
• Enterprise ready for any use.
• Plug and play software automatically installs upon first use.
• Cover clip so you can cover the camera quickly, when needed.

Description: If you need an easy to use, simple to install option for filming and streaming from your computer, then this Logitech is the best camera for YouTube videos of this type. With multiple features and a design that has been made for streamers like you, you’ll always be able to just turn it on, make adjustments with ease, and get streaming in no time.

Pros: The camera is incredibly easy to use and install; it connects to your PC with a USB type C to USB type 3.0 cord (backwards compatible to 2.0). You can easily tinker with all of the settings and such in the included software.

Cons: The arm is designed for thick edges; those with flat monitors or borderless monitors may find that it’s difficult to attach it to your monitor. The software is easy to use, but it’s missing a handful of settings that more experienced streamers would want to have available. There is a crop out background feature, but it can be hard to find and use.

4. PANASONIC Lumix G7 4K Digital Camera

Specifications:

• 16 megapixels
• No pass filter with four thirds sensor
• Wi-Fi capability
• 4k and HD video capture available at 30 frames per second.
• Aperture and shutter settings are adjusted via knobs, not menus.
• 3 inch tilt and swivel display
• High resolution viewfinder

Description: If you want to have professional looking photos and videos, the PANASONIC Lumix G7 4K is a solid choice for a mirrorless camera. All of the controls make it easy to get things the way that you want it, and it comes with multiple ports so that you can plug it into any device and get it ready to go.

Pros: This one of the best 4k video options out there, and you don’t need to spend an arm and a leg on it. The dual control dials and the variable touch LCD allow for maximum control, making it simple to film what you want with minimal editing after you’ve filmed.

Cons: There is a tracking focus, which can be good, but it makes the burst rate (which helps with motion blur) a lot slower. It does have a plastic build, rather than metal, so it’s not as heavy duty as other options. And, you need to purchase it with everything included, instead of just purchasing the body.

5. Sony CX405 Full HD

Specifications:

• 60x clear image zoom with Zeiss Lens
• 50 Mbps XAVC
• MP4 and AVCHD codecs
• SteadyShot image stabilization
• Built-in USB cable
• Face detection and noise reduction
• 7 picture effects for video

Description: If you’re looking for the best cheap camera for YouTube, this is a pretty solid option. It has a Carl Zeiss lens (low light capable) and SteadyShot technology for stabilization. It’s the starter camera that beginners dream of due to its ease of use and affordability.

Pros: The image stabilization is some of the best out there, and it’s got a user friendly interface. Dual recording options make for great YouTube and other social media use. Lightweight makes it easy to take anywhere.

Cons: Connectivity ports are in strange spots, and can be hard to get to. You cannot add an external mic, so you have to use the on-board ones. After extensive use of the ports, the on-board USB cable may have some issues with connectivity over time.

6. DJI OSMO Handheld Gimbal

Specifications:

• 3 axis Gimbal that reduces shaky footage
• Ultra-responsive design reacts in real time.
• Easily folds up for maximum portability
• Battery operated ensures that you don’t always need a connection
• Comfortable grip allows you to use the gimbal without discomfort or pain.

Description: If your phone is currently the best camera for YouTube videos, then the DJI OSMO Handheld Gimbal makes it really easy for you to use it on the go. This has been designed to keep your camera flat, no matter where you’re moving, and it helps you take some pretty great shots. This is an option if you need freedom in your movement.

Pros: The DJI OSMO Handheld Gimbal is really easy to use and compatible with most mobile phones that are out there. With multiple settings and options, you can easily turn your phone into the very best option for getting footage, even if your regular video camera isn’t nearby.

Cons: Some people note that it doesn’t work with wide-screen mobile devices or “phablets” as they are called. Another complaint is that it can be difficult to get used the construction of the Gimbal, but that’s something that you can sort out with practice.

7. Canon Digital SLR Camera Kit

Specifications:

• Wi-Fi and NFC built in for ease of video and photo transfer
• 18 Megapixel
• Image sensor with an IS of 100 to 6400 (and the option to expand to 12800)
• Full HD videos with manual controls for focus and exposure
• 3 inch LCD monitor turns and adjusts as needed.
• Interchangeable lens, Bayonet mount for tripods and selfie sticks.

Description: The Canon Digital SLR Camera Kit is an all-in-one kit that makes it simple for you to start making videos right out of the bag. Complete with everything that you need in order to use an SLR well, you’ll find it’s quite simple to get the hang of, and that you have a lot of flexibility in how you use it.

Pros: The Canon Digital SLR Camera Kit has Wi-Fi capability, offers a great auto focus and is made from heavy duty materials. Plus, it can shoot stills, video, and rolls, which makes it really versatile for anyone.

Cons: This particular set doesn’t have Bluetooth with it, so you can’t connect a remote. Its lens is interchangeable, but you can only use Canon lenses and flashes with it, so that decreases the number of options you have here.

Want to know more about camera? Watch this!

What Gear Do Creators Actually Use | Vidcon 2023 | Sony vs Canon

Part 2: Frequently Asked Questions

1. What is a good camera for YouTube beginners?

Sony DSCHX80/B Point & Shoot Camera is the best cheap camera for YouTube that you can find if you’re on any sort of budget. It has a 60x clear image zoom and incredibly versatile video with multiple viewfinder and autofocus options. It’s selfie ready with a multi-angle LCD display and you can customize your setting sin whatever way that you wish to do so. It also comes with pretty much anything that you need in the box, so you’re ready to start filming as soon as you charge it.

2. What equipment do you need to start a YouTube channel?

• A camera that meets all of your needs and purposes.
• A microphone that is easy to use and produces high quality audio options.
• A sturdy, reliable tripod that is compatible with your camera
• Lighting equipment for the space that you’re filming in.
• An idea as to what you’re going to do and how you’d like to proceed.

3. What software do YouTubers use to edit videos?

There are a number of different options that you can consider if you’re looking to edit your videos well. Here is a quick list of some of the top options that you’ll see them using alongside of the best cameras for YouTube

Beginners

• Filmora : A simple to download and use option which can create high-quality videos in just a few clicks.
• iMovie: Only for Macs, this is a simple to use, intuitively designed video editor has a lot of features, and comes pre-installed on most Macs.
• Adobe Rush: Adobe Rush is a simple to use, browser based, video editing program that is also available as a phone app.

Professional

• Adobe Premiere: One of the top programs out there for editing video, this is part of the Adobe series and has endless options and features.
• Final Cut Pro: A Mac-Only, high end video editing software, many people who use the best YouTube camera also use this.

Max Wales

Max Wales is a writer and a lover of all things video.

Follow @Max Wales