From Fresh to Famous: Elevating Your Channels Views & Youtube Subs

Case Study: How to Grow on YouTube to Have Millions of Subs

Shanoon Cox

Oct 26, 2023• Proven solutions

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You’ve probably heard of stories about individuals who managed to find financial success on YouTube. If your dream is to make money on YouTube it’s important to remember that regular people are doing it.

Jesse Ridgway is the owner of the vlog McJuggerNuggets , which has grown to over 3.4 million subscribers. He makes enough money to live off of YouTube alone. Here is a case study of how he made his first $10,000 on YouTube:

Case Study of McJuggerNuggets

Jesse was one of the earliest YouTubers. He started his channel on December 9, 2006. Jesse never guessed that he would make enough money to live off of the videos he was creating. Here are some of the ways that he monetized his channel:

AdSense

Monetization of videos through AdSense is one of the easiest ways that you can start to profit off your videos. Registering for a Google AdSense can earn you between $0.30 and $2.00 per thousand ad impressions (an impression is a click, not a view). How much you make per ad impression depends on a lot of things, including the time of year. There are good months for advertising revenue and bad months. December is usually the hottest month for making money through AdSense because of the holiday shopping season. Some of the other months where you can see huge profits include September for back-to-school, June, and March.

More popular channels get higher paying ads, and it is harder to earn ad revenue in popular vlogging genres (i.e. gaming) than in more obscure niches.

Target the Right Demographic

Some of the largest YouTuber success stories are creators who primarily target younger audiences. Others target men or women specifically. Think about who you want your audience to be and make videos that will appeal to them.

Multichannel Networks

Once you hit a certain level of subscribership and views you will start getting invited to MCMs. In some cases, multichannel network promotions could entitle you to discounts on merchandise and products. Be careful: a multichannel network will always want you to sign a contract, and they will take over your AdSense account.

Social Blade

This site will provide details about your subscription count, which of your videos has the best watch time, and more. It will give you a good impression of what you should be including in your videos and how you can make more money from your channel.

Uploading Your Videos at the Right Time

Uploading videos at the right time will make sure that you are on the front page of recently uploaded videos when people are let out of school or taking a break from work. This will earn you lots of views. Set an upload time for all of your videos each day and stick to that schedule.

Check out Webinars

Looking into webinars and videos of what other popular YouTube experts have done will help you model their success.

Collaborate with Other YouTubers

When you create a collab video you and your partner are each introduced to each other’s subscribers.

Keep Quality Up

Putting time and effort into every upload will ensure that you won’t lose subscribers or viewers because you got a bit lazy.

Do Follow-Up Videos

If you have a particular video that has a lot of views, you may want to consider creating follow-up videos. This can be a great way to generate lots of views.

Complete Regular Research

Regular research into your target market will help you to create the trendiest new content.

Don’t Get Discouraged

Timing and luck are definitely two of the biggest factors in becoming a success on YouTube. If you are willing to keep working and don’t get discouraged you will eventually earn profits.

Edit Your Videos with High-Quality Video Editor

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Precision Editing for Professionalism: Adding Chapter Breakpoints on YouTube

How to Add Chapters to YouTube Videos

Richard Bennett

Mar 27, 2024• Proven solutions

If you have seen chapter markers on YouTube of our official channel, you might be wondering how someone can create chapters on YouTube? What is the way to mark different parts of the videos, and how can you add markers to all the existing videos on YouTube? Don’t worry; this article will discuss everything about YouTube chapters that you need to know. Keep reading to find all the details and learn the step-by-step instructions to add chapters to your YouTube videos for better engagement.

• Part 1: What Are YouTube Chapters?
• Part 2: How to Add Chapter to YouTube Video Progress Bar?
• Part 3: Why Add Chapters to Videos?
• Part 4: When Add Chapters on YouTube?
• Part 5: Will Chapter Decrease Watching Time?
• Part 6: Video Chapter Adding Tips
• Part 7: Why YouTube Chapter is Not Working?

Part 1: What Are YouTube Chapters?

YouTube video chapters are an excellent way to optimize your YouTube content. When you have chapters for your YouTube video, each chapter will have an individual preview. Chapters will break your YouTube video into multiple parts allowing your audience to have better context and information.

As per YouTube, chapters let the audience navigate better through videos. Chapters will let your audience watch different video parts, which will eventually lead to better engagement. If you want to organize your YouTube content, chapters are one of the best ways to go about it. By using labeled timestamps, your video will be divided into multiple sections. Your audience will be able to see the preview of the content and easily skip to the part they want to see within the video’s progress bar.

Part 2: How to Add Chapter to YouTube Video Progress Bar?

If you are a YouTube creator and want to know how you can add chapters to your YouTube content, here’s what you need to do. Follow these instructions carefully:

Step 1: First things first, please sign in to your YouTube account.

Step 2: Select the video that you want to edit and add chapters.

Step 3: Click on the edit video option. This option will be there under the video.

Step 4: On the add details page, you will see the description box. Here, you need to add the list of titles and timestamps.

Please keep in mind that you must add the first timestamp with “00:00”. You will have to add a minimum of three timestamps with a minimum of 10 seconds for each chapter. Here is how it looks like in the description after published.

Part 3: Why YouTubers Should Add Chapters to videos?

There are two primary advantages of adding chapters to your YouTube videos. Apart from making your YouTube video look organized and neat, chapters will let you provide a better user experience to everyone watching your video because they will find all the information about your video faster and easier within a video. And the second benefit is that your YouTube video will show up in search results. This is a way to optimize your content for more users to find your content.

YouTube chapters are beneficial for both creators and viewers. On the progress bar, these clickable chapters can be added. This will allow a viewer to skip and scrub through a video quickly and skip to parts they actually want to watch.

This feature is quite helpful for videos that are pretty long. Chapters will let you segment the videos into important chapters so that the viewer can rewatch already watched chapters or skip to other chapters in the video. YouTube chapters have been recently added to this platform for better navigation and engagement.

Better User Experience for Users

Just like Google wants browsers to find what they are looking for when they add a keyword, YouTube also wants to help viewers find what they are looking for. Chapters can be immensely beneficial for extended content. For example, if you are uploading a video of your convert video, let the users jump straight to their favorite songs.

Even in tutorial video content, viewers will now have a chance to get straight to the main part of the video. With chapters being added, viewers will have an opportunity to decide whether they want to watch the whole video or not. They won’t have to keep skipping one part to another blindly. Chapters will allow them to find what they are looking for in an instant.

For Creators: Increased Visibility

If you know about the Google algorithm, you must be aware that it regularly changes its algorithm to let people find the information they are looking for easily. Adding chapters to your video will encourage Google to display them more often when someone searches for them, and this will include adding your videos to its featured snippets.

While adding chapters, you need to make sure that it is labeled with correct keywords, and it is clear and descriptive. YouTube videos are often showed as Google snippet when someone tries to find something on the search engine. Adding a chapter will let Google understand the content better, thereby letting your videos gain more search traffic.

Part 4: When should I add or not chapters on YouTube?

If you are wondering whether all videos on YouTube should have chapters, the answer to this is no. A two minutes long video won’t require chapters because it won’t make sense. Think about whether you would want your audience to have reduced watch time. Another thing to pay attention to is audience retention.

We mentioned earlier that adding chapters to long videos will be a good idea, but before you jump in and start adding chapters, you need to understand whether it will help you and should be done in your particular case?

If you are uploading a video on education, science and technology, how-to, news and politics, Q and A, and other similar videos, adding chapters will definitely help. In these kinds of videos, you will let your audience rewatch a section they liked the most over and over again.

However, if you are uploading music, entertainment, comedy, and film and animation videos, we will recommend not to add chapters because this will reduce the watch time.

Part 5: Do YouTube Video Chapters Decrease Channel Watch Time?

One of the most commonly asked questions regarding adding chapters to YouTube videos is whether it will reduce the watch time of a video. Video chapters are a pretty good feature and can enable your videos to engage with the viewers.

Since chapters allow your audience to skip through video content, they are not really watching the whole video, which can’t be suitable for audience retention! Here’s what we have to say to this: don’t put your 100% focus on watch time right now. Your focus should be creating informative and engaging content, which will keep your audience hooked to their screens. Even if you add chapters, if your audience doesn’t find it engaging, they will choose not to go on with the content.

Video chapters are a tiny part of the overall content. Chapters provide value to your audience, and you should try them. If you are uploading a concise video, animation video, funny video, and more, don’t add chapters.

Even some of the most watched videos on YouTube have chapters. Learn from them. These video makers could have thought about numbers rather than giving value to their audience, but they did just the opposite, and here they are with over a million views!

Part 6: Tips for adding chapters to YouTube video

Each video on YouTube is different, and that’s why there is no one-size-fits-all answer. There are some cases where you should not think about adding chapters at all. Whereas in other cases, you will have to experiment a bit before adding chapters.

Here are some tips that will help you.

Do Some Testing

Before adding chapters to a new video that you are thinking to upload, try adding chapters to an old video. See what happens to that video. Have the views increased? How about average view duration? Track these metrics first, and then try adding chapters to your upcoming videos to benefit from videos. Along with these metrics, you will also have to evaluate if adding chapters decreases or increases the watch time and number of views.

Label Your Chapters Using Keywords

Another thing to do that will help you have better traction is using a good keyword strategy. Look at what people are using while searching for content, which is similar to yours? Using names based on keywords that have better search volume will help your videos to rank higher.

Part 7: Why Video Chapter is Not working? [Problem solved]

There are a few mandatory things that you need to do before adding chapters to your YouTube video. Here are some of the common reasons why the video chapter is not working. See if any one of them is true in your case, and rectify it right away.

• Your video doesn’t have the 00:00 timestamp.
• Your video has less than three chapters.
• You have added a chapter that is less than 10 seconds long.
• You have not added the timestamps in chronological order.
• Rather than using “:” you have entered “.” for timecodes.
• If your channel has active copyright strikes, video chapters won’t work.
• Your channel doesn’t have more than 1k subscribers.
• Your video chapters are not suitable for some viewers.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett