[Updated] From Hidden Gems to Hit Videos Strategies for Success for 2024

From Hidden Gems to Hit Videos: Strategies for Success

Richard Bennett

Oct 26, 2023• Proven solutions

Ever think about how to get a YouTube video trending? It can come down to picking a topic that’s trending.

A trending topic is a subject which a lot of people are currently interested in. If you learn how to tap into what’s popular and cover it in creative and innovative ways then that will help your channel grow more quickly. You’ll get more views, more subscribers, and higher search rankings by following these simple tips.

Think of ‘Trending’ as Relevant
Find Trending Topics Within Your Niche
Aim for Number 1
Success Doesn’t Mean Making a Viral Video
The Subscriber Snowball Effect

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Instead of thinking of a trending video as a video that everyone is doing, think of it as a subject that is relevant to a lot of people. You want to cover topics that a lot of people care about.

A lot of YouTubers see huge channels have a lot of success posting videos that are very focused on the personal life of the creator (i.e. ‘I had the WORST day’) or which have very vague or sensational titles (i.e. ‘The horse knows what it did’) and decide that those are the kinds of videos they want to do too. However, the only reason large channels are able to be successful with these kinds of videos and titles is that they are already big. These creators have already grown themselves huge audiences of people who know and are interested in them personally.

As a smaller creator, you will not be successful if you only aim to do videos that are focused on you and your life. For example, if you have 100 subscribers and make a vlog about how your day went, then you have 100 people who may potentially find that interesting. The content might be good, but it won’t help you grow.

Taking on trending topics shouldn’t mean taking on topics you aren’t actually interested in or don’t care about. Every genre on YouTube has its own trends, and you will often know about them just by virtue of watching other channels in your genre and talking to people who are interested in the same things as you. For example, if you’re a Gamer and your friends are also Gamers then you probably already know what Gamers are currently interested in.

If you do need help determining trends, here are 2 ways to do it:

Visit 3 of the most popular channels in your genre (i.e. gaming, beauty, or prank) and see if there’s any overlap in the themes of their most recent videos.
Go to Google Trends and look at the categories most relevant to your genre. To learn how to use Google Trends .

3. Aim for Number 1

Being trendy doesn’t mean you can’t be original. If you know what’s popular in your genre then that will enable you to ask yourself ‘what’s on-trend, but not being covered yet?’.

For example, if you know that relationship videos – topics like ‘how do you know a guy likes you?’ – are doing well then you can think about what other aspects of dating people might be interested in that don’t have many videos on them yet. If you’re one of the first to tackle something that’s on-trend you have a much better chance of getting that number 1 search engine ranking, and higher ranked videos always get more views.

4. Success Doesn’t Mean Making a Viral Video

There’s a common misconception that in order to grow your channel you need to make your videos go viral. The truth is that having one or two viral videos probably won’t help you much. People don’t subscribe to one video, they subscribe for consistently good content.

It’s much better to have 10 videos on a popular topic that are doing alright than it is to have that one big viral hit. Those 10 videos will consistently bring in new viewers to your channel who are more likely to subscribe because they can see you have other content they’re interested in.

5. The Subscriber Snowball Effect

When you make multiple videos around a trending topic, they’re more likely to come up as ‘related’ to each other than if you only cover the topic in one video. If someone enjoys one of your videos on that topic and can see there’s another right there in the related videos, there’s a good chance they’ll click on it.

This gets you more views on multiple videos, and more subscribers because it builds the expectation that you’re going to continue to keep covering relevant topics. Having viewers click from video to video on your channel also increases your watch time, which YouTube’s algorithm takes as a sign that they should rank your videos higher in search results (getting you even more views).

Do you have any of your own tips for how to get a YouTube video trending?

Finding the trend is integral for YouTube channel growth. A user-friendly video editing software will simplify the process of editing videos and saves your efforts. Get Wondershare Filmora by clicking the button below to make the coolest videos and see your viewers boom.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

How to Embed YouTube in Google Slides Presentations

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

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Google Slide presentation is a powerful tool for creators to keep their audience engaged. This online platform lets you create and demonstrate your ideas. It will capture your viewers’ attention from the very beginning. It also doesn’t matter whatever learning style you engage. Adding YouTube videos to Google Slide will appeal to all levels of individuals.

More so, it is the best way to provide a break for both the audience and the creator. You can break Google Slide presentations with videos to offer some break. Viewers and the presenter get a breather in the process. The presenter can take a short break from speaking while the video plays. Let’s now dive into how to embed a YouTube video in Google Slides.

Why should we add a video to Google Slides?

There is a great impact of adding video to Google Slides.

For attention

Videos will automatically awaken you, especially if your thoughts have started to sway during a presentation. A video has a direct way of showing creativity. The audience automatically connects the dots between the video and the presentation lines alike.

To stimulate discussion

A picture is worth a thousand words. There is a way that an added video will help the audience connect to the day’s topic. It will bring up several ideas and stir up discussion with the presenter.

Easy following

With videos embedded in Google Slide, viewers will find it easy to understand and digest. Videos automatically eliminate boredom and make any topic interesting.

How to add a YouTube video to Google Slide

Use these two methods to add a YouTube video to Google Slides. Via the Search and Direct link.

Method 1. Embed YouTube video to Google Slide by search and selection

Google has owned YouTube since the year 2006. You can, therefore, integrate Google’s products with YouTube easily.

Step 1. First, go to the slide where you want to embed your video.

Step 2. Then choose the “Insert” option from the menu bar and hit the “Video” option.

Step 3. It would be best if you now viewed the “YouTube” search bar to type in the video you want to embed. You can use keywords to search for the video in question and view instant search results.

Step 4. Then select the video you want to embed, and you’ll see it appear on the “Slide.”

Step 5. Format your video. Remember that the entire video will be embedded. You don’t necessarily need the whole video. It is time to select just a brief but relevant clip from the video to use. Then position your video to the right point using the axes from the exact starting point to the finished part you want the video to appear in.

Method 2. Embed YouTube video to Google Slide by direct link

You can engage this method if you want to include the entire video.

Step 1. Get the URL of the specific YouTube video that you want to use.

Step 2. Then go to your browser’s “Address bar” to copy the YouTube link.

Step 3. Next, open the “Presentation” slide to put your video to.

Step 4. Choose the “Insert” tab from the menu bar.

Step 5. Then hit on the “Video” option from the drop-down menu that appears.

Step 6. A new window will open automatically. Choose the “By URL” tab.

Step 7. Then paste the YouTube video URL in the “Paste YouTube URL Here” bar section.

Step 8. Wait for the video file to load and press the “Select” option. The video will immediately appear in the presentation slide. Just drag and drop the video in your preferred position.

Note: You can do a few edits inside the application. Set the timer when your video should start and when to stop. You can also adjust the video player size.

How to choose the right video for your Slides?

Not all videos will make an impact on your Google Slide. You need to use the best shot that adds value to your presentation. These guidelines will help you to settle on the best video.

Be Professional – choose the best video for your presentation. Remember that the video is part of the presentation and carries more weight. Settling for quality video will bring out the professionalism in you.

Relevant – how do you know that what you are showing your audience corresponds to the presentation piece? Ensure that the video you add has something to do with the Google Slide presentation topic. The two should naturally flow to make it easy to understand the whole concept.

Precise – your presentation is not about the video. The ideal length should not exceed 60 seconds. The longer the video, the greater the chance for your audience to lose track along the way.

Know every footage you are working with – this will help you pick the best shots for your presentation. So, learn every aspect of the video before settling down to use it.

Add new content – even though one content may suit several presentations, don’t rely on the same piece each time. Your audience will want to feel something fresh each time you are presenting. So, compose different videos for different scenarios to make that big impact.

Create an eye-catching video for your Slides with Filmora

The video quality matters when it comes to creating your Slides. The best video creator – Filmora – works in simple steps to give you an eye-catching video. It will create videos for all scenarios like marketing, tutorial, gaming, etc.

Key features of Filmora

It offers you advanced video effects like filters, motion elements, etc
You can multiply your fun with multiple screens with the Split Screen feature
Easily change backgrounds using the Green Screen feature
The speed control lets you fast forward or slow down a special moment
Import your video clips to social media platforms
You can also adjust the audio of your tracks using the Audio Mixer feature

Follow this guide to create a video for your slide with Filmora

Step 1. Launch Filmora
First, begin by downloading and installing Filmora on your computer device. Once installed, launch it and allow it to run. You can either create a new project or open an existing project to work on.

Step 2. Create a new project
Here, click on the “New Project” tab on the app’s welcome screen. The editor should load immediately. Then proceed to register the product. Just hit on the “Register” tab.

Step 3. Import video
Check the upper left corner of your screen to see the “Import” tab. Click on it and choose the “Import Media Files” option. Next, navigate to the location of your computer’s local list to select the clip or video you want to edit. Then, hit the “Import” button to add the video to the timeline for editing.

Step 4. Edit video
Drag and drop the raw footage to Filmora’s timeline to begin editing. Here, you can trim, add other video clips, merge, and add effects as you wish. Likewise, you can add opening titles, subtitles, and end credits to your video. More so, this tool offers different templates to use. Just drag and drop the templates you wish to use to a specific location on the timeline.

Step 5. Preview your file
Last but not least, you can preview your files. Click on the “Play” tab to start previewing your video clips. The main essence of this part is to allow you to make the necessary changes to your clips if there is a need.

Step 6. Export and Share
With Filmora, you can export your file to various social media platforms. But first, go to the “Output window” and select the video file format to use. This software supports several output formats to apply to any platform and device. Just click on the “Format” tab and choose the file format to use. Then also change the resolution and other parameters like frame rate and channel of your video in the “Settings” section. Finally, share your video to your YouTube channel and get ready to add the video to the Google Slide presentation.

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For Win 7 or later (64-bit)

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Conclusion

● You now know how to put a YouTube video in Google Slides the simple way. You can search for your YouTube videos or directly use the URL link. Whatever the case, remember that it’s the quality of your video that carries more weight. Thanks to the availability of third-party apps that you can use to create and improve the quality of your videos.

● Filmora is at your service to create high-resolution videos that you can export in any format to your YouTube channel. The tool is intuitive, and it won’t matter whether you haven’t tried it before. It is a perfect choice for both professionals and first-time users.

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