High-End Conversion: YouTube Shorts to Professionally Produced MP4

Create Your YouTube Shorts with Wondershare Filmora

An easy and powerful YouTube Shorts editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

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Video production entails a lot more than just composing and sharing your videos. You need the correct format to accomplish some tasks, especially when sharing them online. People use different devices and versions that are not automatically compatible with all video file formats. YouTube Shorts is one such video production platform that lets creators compose compelling short videos for sharing with their audience. More so, Shorts lets you record music, edit your video and get it ready for sharing. But not all roses are smooth, some are thorny and you may find it necessary to convert YouTube Shorts to MP4 to enable access by your audience.

In this article

01 Why do we need to download and convert YouTube Shorts video?

02 How can we convert YouTube shorts to mp4?

03 Tutorial for How to Record on GarageBand

Why do we need to download and convert YouTube Shorts video?

Most YouTube Shorts are not easily accessible on mobile devices. Occasionally, users experience YouTube Shorts not showing issue , which prompts them to look for solutions for resolving the problem. You might be wondering whether converting your files is one such solution. Ideally yes! Find below, possible reasons for downloading and converting YouTube Shorts to MP4.

1) Content optimization for other devices

Mobile technology keeps changing and various devices’ versions are continually on the rise. Some devices aren’t compatible with various video formats and codecs . Converting the videos to MP4 opens avenues for access on any device and platform like emails. This is because MP4 files are supported by almost all modern devices and you can optimize videos for operating systems like Android, iOS, Windows, etc.

2) Compression

YouTube Shorts are designed to run for about 15 seconds. This is an indication that they are not fully compressed in terms of codec. Converting the files to MP4 format ensures that the file size is reduced, enabling playing on any platform without buffering. Luckily, there is no quality loss but it’s just the size is made smaller to fit any device.

3) To support animated GIFs

Animated GIFs add value to your videos. However, social media does not support GIFs among other formats. To keep the fun going, you will need to convert your video to accommodate formats like GIFs, among others.

4) Portability

Another reason to get YouTube shorts to MP4 is for portability issues. Since MP4 are highly accessible on numerous devices and platforms, you can easily import your files via USB flash drive and other external hard disks to other devices. With this, there is also no hindrance in sharing your files online and on other platforms.

5) Lossless quality

MP4 file format supports a high degree of lossless output quality as compared to other file formats. MP4 is highly preferred so that the recipient achieves the original output quality of the converted file. With MP4, you can also retain other parameters like title, sample rate, and channel among others.

How can we convert YouTube shorts to mp4?

The importance of converting videos to MP4 format is weighty. But how do you convert YouTube Shorts to MP4? Plenty of apps are available for easy conversion. Both free, paid, and online converter apps can serve the purpose. Let’s check how to convert your files for free with the Freemake app, via an online app, and using the reliable tool, Filmora.

1. Convert YouTube Shorts video to MP4 with Freemake

This is an easy-to-use converter that you use freely to trim your videos as well as convert them to various formats. The drawbacks are that it leaves a watermark on your videos and will bundle you with extra software for installation with its free version. You, however, can evade this if you upgrade to the Premium version.

Step 1. Download Freemake

First, use any browser to download the Freemake app on your computer. Then choose custom installation. You also have the chance to deselect popping optional applications that present themselves for installation.

Step 2. Launch the app

Then open the app and click on the “+” video button. Next, navigate to the video that you wish to convert from YouTube Shorts.

Step 3. Choose the MP4 file

From the list of files, choose to convert your files to MP4 file format. Also, choose a name and location to save your converted video.

Step 4. Convert your video

Finally, click on the “Convert” tab to start the conversion process of your video. You can also make other changes like customizing the output parameters such as codec and resolution to your preferences. Once done, hit the “OK” button to complete the process.

2. 2) Convert YouTube Shorts to MP4 online

Easily engage an online tool to convert YouTube shorts to MP4 popular format with CloudConvert MP4 converter. Besides MP4, this app supports over 200 file formats like WEBM, AVI, MOV, among other formats. More so, you can use the options to control your video resolution and quality. When you convert your video to MP4, you can now easily share your videos over the internet, and converting it online gives you an upper hand. CloudConvert is trusted for data security as it won’t keep any files on its database. It will also give you high-quality file conversions.

Step 1. Select file

First, choose the YouTube Short video that you wish to convert to MP4. You can add your file from your computer or online sources like YouTube into the converter.

Step 2. Customize settings

CloudConvert lets you customize the output settings like video codec, bitrate, resolution, and file format. Just click on the drop-down arrow on every section and choose your preferences. Then hit the “Okay” button at the bottom-right corner of the screen.

Step 3. Convert file to MP4

Wait for the YouTube Shorts to be converted to MP4 format. You can then save your files to your computer and share them with friends via other social media apps like Instagram and Facebook. You can also directly post to Shorts as MP4 files.

3) Convert YouTube video to MP4 using Filmora

Using a free video converter like Freemake will leave a watermark on your videos and hinder the quality. You will not also get lossless quality as the original content on YouTube Shorts. In this case, you can engage the best video converter, Filmora, to losslessly convert your videos to quality output.

Key Features of Filmora

• Create high-quality as it gives you lossless content.
• Transform your video into spectacular output with overlays and filters.
• Add background music for optimum entertainment.
• Change your video background with the special effects from the Chroma key tool.
• Advanced editing of text by color, size, font, and animation among other features.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

How to convert YouTube Shorts to MP4 with Filmora

Filmora is easy to use and will accommodate both professional and beginner video editors. Follow these steps to convert YouTube Shorts to MP4.

Step 1. Import video clip to Filmora

You can use any device for the conversion process. Filmora supports an array of OS devices like iOS, Android, etc. First, launch the app on your device then click on the “Import Media Files” option.

Step 2. Organize footage

The next step is to drag and drop your video footage to the timeline. Filmora accommodates the merging of several video footages. You can make your videos into one big file. Just organize them according to how you want.

Step 3. Edit your video

Even though this is optional, you can edit your video to add more juice. These include splitting your video via the Splitter button. You can also delete unwanted areas and even add filters and other effects to your preferences.

Step 4. Convert and Export

When you are certain you have the perfect video, click on the “Export” tab to convert your files to MP4 format. Remember to set the final output to MP4 format among the available output options. Then freely play your video on any device and share it with friends on other platforms. There’ll be no hindrance anymore concerning compatibility issues.

Conclusion

You are not limited to using any video file format. Several reasons may also compel you to convert YouTube Shorts to MP4. And this is the best move if you want to reach as many audiences as possible. Remember that users employ different devices and platforms to access such videos. These range from mobile phones, media players, emails, among others. Converting your videos to MP4 enables easy sharing on any platform effortlessly. The best converter tool, Filmora, serves the purpose quite well. You won’t experience any data loss and be assured that your audience gets the same quality as the original file.

Try It Free Try It Free

Video production entails a lot more than just composing and sharing your videos. You need the correct format to accomplish some tasks, especially when sharing them online. People use different devices and versions that are not automatically compatible with all video file formats. YouTube Shorts is one such video production platform that lets creators compose compelling short videos for sharing with their audience. More so, Shorts lets you record music, edit your video and get it ready for sharing. But not all roses are smooth, some are thorny and you may find it necessary to convert YouTube Shorts to MP4 to enable access by your audience.

In this article

01 Why do we need to download and convert YouTube Shorts video?

02 How can we convert YouTube shorts to mp4?

03 Tutorial for How to Record on GarageBand

Why do we need to download and convert YouTube Shorts video?

Most YouTube Shorts are not easily accessible on mobile devices. Occasionally, users experience YouTube Shorts not showing issue , which prompts them to look for solutions for resolving the problem. You might be wondering whether converting your files is one such solution. Ideally yes! Find below, possible reasons for downloading and converting YouTube Shorts to MP4.

1) Content optimization for other devices

Mobile technology keeps changing and various devices’ versions are continually on the rise. Some devices aren’t compatible with various video formats and codecs . Converting the videos to MP4 opens avenues for access on any device and platform like emails. This is because MP4 files are supported by almost all modern devices and you can optimize videos for operating systems like Android, iOS, Windows, etc.

2) Compression

YouTube Shorts are designed to run for about 15 seconds. This is an indication that they are not fully compressed in terms of codec. Converting the files to MP4 format ensures that the file size is reduced, enabling playing on any platform without buffering. Luckily, there is no quality loss but it’s just the size is made smaller to fit any device.

3) To support animated GIFs

Animated GIFs add value to your videos. However, social media does not support GIFs among other formats. To keep the fun going, you will need to convert your video to accommodate formats like GIFs, among others.

4) Portability

Another reason to get YouTube shorts to MP4 is for portability issues. Since MP4 are highly accessible on numerous devices and platforms, you can easily import your files via USB flash drive and other external hard disks to other devices. With this, there is also no hindrance in sharing your files online and on other platforms.

5) Lossless quality

MP4 file format supports a high degree of lossless output quality as compared to other file formats. MP4 is highly preferred so that the recipient achieves the original output quality of the converted file. With MP4, you can also retain other parameters like title, sample rate, and channel among others.

How can we convert YouTube shorts to mp4?

The importance of converting videos to MP4 format is weighty. But how do you convert YouTube Shorts to MP4? Plenty of apps are available for easy conversion. Both free, paid, and online converter apps can serve the purpose. Let’s check how to convert your files for free with the Freemake app, via an online app, and using the reliable tool, Filmora.

1. Convert YouTube Shorts video to MP4 with Freemake

This is an easy-to-use converter that you use freely to trim your videos as well as convert them to various formats. The drawbacks are that it leaves a watermark on your videos and will bundle you with extra software for installation with its free version. You, however, can evade this if you upgrade to the Premium version.

Step 1. Download Freemake

First, use any browser to download the Freemake app on your computer. Then choose custom installation. You also have the chance to deselect popping optional applications that present themselves for installation.

Step 2. Launch the app

Then open the app and click on the “+” video button. Next, navigate to the video that you wish to convert from YouTube Shorts.

Step 3. Choose the MP4 file

From the list of files, choose to convert your files to MP4 file format. Also, choose a name and location to save your converted video.

Step 4. Convert your video

Finally, click on the “Convert” tab to start the conversion process of your video. You can also make other changes like customizing the output parameters such as codec and resolution to your preferences. Once done, hit the “OK” button to complete the process.

2. 2) Convert YouTube Shorts to MP4 online

Easily engage an online tool to convert YouTube shorts to MP4 popular format with CloudConvert MP4 converter. Besides MP4, this app supports over 200 file formats like WEBM, AVI, MOV, among other formats. More so, you can use the options to control your video resolution and quality. When you convert your video to MP4, you can now easily share your videos over the internet, and converting it online gives you an upper hand. CloudConvert is trusted for data security as it won’t keep any files on its database. It will also give you high-quality file conversions.

Step 1. Select file

First, choose the YouTube Short video that you wish to convert to MP4. You can add your file from your computer or online sources like YouTube into the converter.

Step 2. Customize settings

CloudConvert lets you customize the output settings like video codec, bitrate, resolution, and file format. Just click on the drop-down arrow on every section and choose your preferences. Then hit the “Okay” button at the bottom-right corner of the screen.

Step 3. Convert file to MP4

Wait for the YouTube Shorts to be converted to MP4 format. You can then save your files to your computer and share them with friends via other social media apps like Instagram and Facebook. You can also directly post to Shorts as MP4 files.

3) Convert YouTube video to MP4 using Filmora

Using a free video converter like Freemake will leave a watermark on your videos and hinder the quality. You will not also get lossless quality as the original content on YouTube Shorts. In this case, you can engage the best video converter, Filmora, to losslessly convert your videos to quality output.

Key Features of Filmora

• Create high-quality as it gives you lossless content.
• Transform your video into spectacular output with overlays and filters.
• Add background music for optimum entertainment.
• Change your video background with the special effects from the Chroma key tool.
• Advanced editing of text by color, size, font, and animation among other features.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

How to convert YouTube Shorts to MP4 with Filmora

Filmora is easy to use and will accommodate both professional and beginner video editors. Follow these steps to convert YouTube Shorts to MP4.

Step 1. Import video clip to Filmora

You can use any device for the conversion process. Filmora supports an array of OS devices like iOS, Android, etc. First, launch the app on your device then click on the “Import Media Files” option.

Step 2. Organize footage

The next step is to drag and drop your video footage to the timeline. Filmora accommodates the merging of several video footages. You can make your videos into one big file. Just organize them according to how you want.

Step 3. Edit your video

Even though this is optional, you can edit your video to add more juice. These include splitting your video via the Splitter button. You can also delete unwanted areas and even add filters and other effects to your preferences.

Step 4. Convert and Export

When you are certain you have the perfect video, click on the “Export” tab to convert your files to MP4 format. Remember to set the final output to MP4 format among the available output options. Then freely play your video on any device and share it with friends on other platforms. There’ll be no hindrance anymore concerning compatibility issues.

Conclusion

You are not limited to using any video file format. Several reasons may also compel you to convert YouTube Shorts to MP4. And this is the best move if you want to reach as many audiences as possible. Remember that users employ different devices and platforms to access such videos. These range from mobile phones, media players, emails, among others. Converting your videos to MP4 enables easy sharing on any platform effortlessly. The best converter tool, Filmora, serves the purpose quite well. You won’t experience any data loss and be assured that your audience gets the same quality as the original file.

Try It Free Try It Free

Video production entails a lot more than just composing and sharing your videos. You need the correct format to accomplish some tasks, especially when sharing them online. People use different devices and versions that are not automatically compatible with all video file formats. YouTube Shorts is one such video production platform that lets creators compose compelling short videos for sharing with their audience. More so, Shorts lets you record music, edit your video and get it ready for sharing. But not all roses are smooth, some are thorny and you may find it necessary to convert YouTube Shorts to MP4 to enable access by your audience.

In this article

01 Why do we need to download and convert YouTube Shorts video?

02 How can we convert YouTube shorts to mp4?

03 Tutorial for How to Record on GarageBand

Why do we need to download and convert YouTube Shorts video?

Most YouTube Shorts are not easily accessible on mobile devices. Occasionally, users experience YouTube Shorts not showing issue , which prompts them to look for solutions for resolving the problem. You might be wondering whether converting your files is one such solution. Ideally yes! Find below, possible reasons for downloading and converting YouTube Shorts to MP4.

1) Content optimization for other devices

Mobile technology keeps changing and various devices’ versions are continually on the rise. Some devices aren’t compatible with various video formats and codecs . Converting the videos to MP4 opens avenues for access on any device and platform like emails. This is because MP4 files are supported by almost all modern devices and you can optimize videos for operating systems like Android, iOS, Windows, etc.

2) Compression

YouTube Shorts are designed to run for about 15 seconds. This is an indication that they are not fully compressed in terms of codec. Converting the files to MP4 format ensures that the file size is reduced, enabling playing on any platform without buffering. Luckily, there is no quality loss but it’s just the size is made smaller to fit any device.

3) To support animated GIFs

Animated GIFs add value to your videos. However, social media does not support GIFs among other formats. To keep the fun going, you will need to convert your video to accommodate formats like GIFs, among others.

4) Portability

Another reason to get YouTube shorts to MP4 is for portability issues. Since MP4 are highly accessible on numerous devices and platforms, you can easily import your files via USB flash drive and other external hard disks to other devices. With this, there is also no hindrance in sharing your files online and on other platforms.

5) Lossless quality

MP4 file format supports a high degree of lossless output quality as compared to other file formats. MP4 is highly preferred so that the recipient achieves the original output quality of the converted file. With MP4, you can also retain other parameters like title, sample rate, and channel among others.

How can we convert YouTube shorts to mp4?

The importance of converting videos to MP4 format is weighty. But how do you convert YouTube Shorts to MP4? Plenty of apps are available for easy conversion. Both free, paid, and online converter apps can serve the purpose. Let’s check how to convert your files for free with the Freemake app, via an online app, and using the reliable tool, Filmora.

1. Convert YouTube Shorts video to MP4 with Freemake

This is an easy-to-use converter that you use freely to trim your videos as well as convert them to various formats. The drawbacks are that it leaves a watermark on your videos and will bundle you with extra software for installation with its free version. You, however, can evade this if you upgrade to the Premium version.

Step 1. Download Freemake

First, use any browser to download the Freemake app on your computer. Then choose custom installation. You also have the chance to deselect popping optional applications that present themselves for installation.

Step 2. Launch the app

Then open the app and click on the “+” video button. Next, navigate to the video that you wish to convert from YouTube Shorts.

Step 3. Choose the MP4 file

From the list of files, choose to convert your files to MP4 file format. Also, choose a name and location to save your converted video.

Step 4. Convert your video

Finally, click on the “Convert” tab to start the conversion process of your video. You can also make other changes like customizing the output parameters such as codec and resolution to your preferences. Once done, hit the “OK” button to complete the process.

2. 2) Convert YouTube Shorts to MP4 online

Easily engage an online tool to convert YouTube shorts to MP4 popular format with CloudConvert MP4 converter. Besides MP4, this app supports over 200 file formats like WEBM, AVI, MOV, among other formats. More so, you can use the options to control your video resolution and quality. When you convert your video to MP4, you can now easily share your videos over the internet, and converting it online gives you an upper hand. CloudConvert is trusted for data security as it won’t keep any files on its database. It will also give you high-quality file conversions.

Step 1. Select file

First, choose the YouTube Short video that you wish to convert to MP4. You can add your file from your computer or online sources like YouTube into the converter.

Step 2. Customize settings

CloudConvert lets you customize the output settings like video codec, bitrate, resolution, and file format. Just click on the drop-down arrow on every section and choose your preferences. Then hit the “Okay” button at the bottom-right corner of the screen.

Step 3. Convert file to MP4

Wait for the YouTube Shorts to be converted to MP4 format. You can then save your files to your computer and share them with friends via other social media apps like Instagram and Facebook. You can also directly post to Shorts as MP4 files.

3) Convert YouTube video to MP4 using Filmora

Using a free video converter like Freemake will leave a watermark on your videos and hinder the quality. You will not also get lossless quality as the original content on YouTube Shorts. In this case, you can engage the best video converter, Filmora, to losslessly convert your videos to quality output.

Key Features of Filmora

• Create high-quality as it gives you lossless content.
• Transform your video into spectacular output with overlays and filters.
• Add background music for optimum entertainment.
• Change your video background with the special effects from the Chroma key tool.
• Advanced editing of text by color, size, font, and animation among other features.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

How to convert YouTube Shorts to MP4 with Filmora

Filmora is easy to use and will accommodate both professional and beginner video editors. Follow these steps to convert YouTube Shorts to MP4.

Step 1. Import video clip to Filmora

You can use any device for the conversion process. Filmora supports an array of OS devices like iOS, Android, etc. First, launch the app on your device then click on the “Import Media Files” option.

Step 2. Organize footage

The next step is to drag and drop your video footage to the timeline. Filmora accommodates the merging of several video footages. You can make your videos into one big file. Just organize them according to how you want.

Step 3. Edit your video

Even though this is optional, you can edit your video to add more juice. These include splitting your video via the Splitter button. You can also delete unwanted areas and even add filters and other effects to your preferences.

Step 4. Convert and Export

When you are certain you have the perfect video, click on the “Export” tab to convert your files to MP4 format. Remember to set the final output to MP4 format among the available output options. Then freely play your video on any device and share it with friends on other platforms. There’ll be no hindrance anymore concerning compatibility issues.

Conclusion

You are not limited to using any video file format. Several reasons may also compel you to convert YouTube Shorts to MP4. And this is the best move if you want to reach as many audiences as possible. Remember that users employ different devices and platforms to access such videos. These range from mobile phones, media players, emails, among others. Converting your videos to MP4 enables easy sharing on any platform effortlessly. The best converter tool, Filmora, serves the purpose quite well. You won’t experience any data loss and be assured that your audience gets the same quality as the original file.

Try It Free Try It Free

Video production entails a lot more than just composing and sharing your videos. You need the correct format to accomplish some tasks, especially when sharing them online. People use different devices and versions that are not automatically compatible with all video file formats. YouTube Shorts is one such video production platform that lets creators compose compelling short videos for sharing with their audience. More so, Shorts lets you record music, edit your video and get it ready for sharing. But not all roses are smooth, some are thorny and you may find it necessary to convert YouTube Shorts to MP4 to enable access by your audience.

In this article

01 Why do we need to download and convert YouTube Shorts video?

02 How can we convert YouTube shorts to mp4?

03 Tutorial for How to Record on GarageBand

Why do we need to download and convert YouTube Shorts video?

Most YouTube Shorts are not easily accessible on mobile devices. Occasionally, users experience YouTube Shorts not showing issue , which prompts them to look for solutions for resolving the problem. You might be wondering whether converting your files is one such solution. Ideally yes! Find below, possible reasons for downloading and converting YouTube Shorts to MP4.

1) Content optimization for other devices

Mobile technology keeps changing and various devices’ versions are continually on the rise. Some devices aren’t compatible with various video formats and codecs . Converting the videos to MP4 opens avenues for access on any device and platform like emails. This is because MP4 files are supported by almost all modern devices and you can optimize videos for operating systems like Android, iOS, Windows, etc.

2) Compression

YouTube Shorts are designed to run for about 15 seconds. This is an indication that they are not fully compressed in terms of codec. Converting the files to MP4 format ensures that the file size is reduced, enabling playing on any platform without buffering. Luckily, there is no quality loss but it’s just the size is made smaller to fit any device.

3) To support animated GIFs

Animated GIFs add value to your videos. However, social media does not support GIFs among other formats. To keep the fun going, you will need to convert your video to accommodate formats like GIFs, among others.

4) Portability

Another reason to get YouTube shorts to MP4 is for portability issues. Since MP4 are highly accessible on numerous devices and platforms, you can easily import your files via USB flash drive and other external hard disks to other devices. With this, there is also no hindrance in sharing your files online and on other platforms.

5) Lossless quality

MP4 file format supports a high degree of lossless output quality as compared to other file formats. MP4 is highly preferred so that the recipient achieves the original output quality of the converted file. With MP4, you can also retain other parameters like title, sample rate, and channel among others.

How can we convert YouTube shorts to mp4?

The importance of converting videos to MP4 format is weighty. But how do you convert YouTube Shorts to MP4? Plenty of apps are available for easy conversion. Both free, paid, and online converter apps can serve the purpose. Let’s check how to convert your files for free with the Freemake app, via an online app, and using the reliable tool, Filmora.

1. Convert YouTube Shorts video to MP4 with Freemake

This is an easy-to-use converter that you use freely to trim your videos as well as convert them to various formats. The drawbacks are that it leaves a watermark on your videos and will bundle you with extra software for installation with its free version. You, however, can evade this if you upgrade to the Premium version.

Step 1. Download Freemake

First, use any browser to download the Freemake app on your computer. Then choose custom installation. You also have the chance to deselect popping optional applications that present themselves for installation.

Step 2. Launch the app

Then open the app and click on the “+” video button. Next, navigate to the video that you wish to convert from YouTube Shorts.

Step 3. Choose the MP4 file

From the list of files, choose to convert your files to MP4 file format. Also, choose a name and location to save your converted video.

Step 4. Convert your video

Finally, click on the “Convert” tab to start the conversion process of your video. You can also make other changes like customizing the output parameters such as codec and resolution to your preferences. Once done, hit the “OK” button to complete the process.

2. 2) Convert YouTube Shorts to MP4 online

Easily engage an online tool to convert YouTube shorts to MP4 popular format with CloudConvert MP4 converter. Besides MP4, this app supports over 200 file formats like WEBM, AVI, MOV, among other formats. More so, you can use the options to control your video resolution and quality. When you convert your video to MP4, you can now easily share your videos over the internet, and converting it online gives you an upper hand. CloudConvert is trusted for data security as it won’t keep any files on its database. It will also give you high-quality file conversions.

Step 1. Select file

First, choose the YouTube Short video that you wish to convert to MP4. You can add your file from your computer or online sources like YouTube into the converter.

Step 2. Customize settings

CloudConvert lets you customize the output settings like video codec, bitrate, resolution, and file format. Just click on the drop-down arrow on every section and choose your preferences. Then hit the “Okay” button at the bottom-right corner of the screen.

Step 3. Convert file to MP4

Wait for the YouTube Shorts to be converted to MP4 format. You can then save your files to your computer and share them with friends via other social media apps like Instagram and Facebook. You can also directly post to Shorts as MP4 files.

3) Convert YouTube video to MP4 using Filmora

Using a free video converter like Freemake will leave a watermark on your videos and hinder the quality. You will not also get lossless quality as the original content on YouTube Shorts. In this case, you can engage the best video converter, Filmora, to losslessly convert your videos to quality output.

Key Features of Filmora

• Create high-quality as it gives you lossless content.
• Transform your video into spectacular output with overlays and filters.
• Add background music for optimum entertainment.
• Change your video background with the special effects from the Chroma key tool.
• Advanced editing of text by color, size, font, and animation among other features.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

How to convert YouTube Shorts to MP4 with Filmora

Filmora is easy to use and will accommodate both professional and beginner video editors. Follow these steps to convert YouTube Shorts to MP4.

Step 1. Import video clip to Filmora

You can use any device for the conversion process. Filmora supports an array of OS devices like iOS, Android, etc. First, launch the app on your device then click on the “Import Media Files” option.

Step 2. Organize footage

The next step is to drag and drop your video footage to the timeline. Filmora accommodates the merging of several video footages. You can make your videos into one big file. Just organize them according to how you want.

Step 3. Edit your video

Even though this is optional, you can edit your video to add more juice. These include splitting your video via the Splitter button. You can also delete unwanted areas and even add filters and other effects to your preferences.

Step 4. Convert and Export

When you are certain you have the perfect video, click on the “Export” tab to convert your files to MP4 format. Remember to set the final output to MP4 format among the available output options. Then freely play your video on any device and share it with friends on other platforms. There’ll be no hindrance anymore concerning compatibility issues.

Conclusion

You are not limited to using any video file format. Several reasons may also compel you to convert YouTube Shorts to MP4. And this is the best move if you want to reach as many audiences as possible. Remember that users employ different devices and platforms to access such videos. These range from mobile phones, media players, emails, among others. Converting your videos to MP4 enables easy sharing on any platform effortlessly. The best converter tool, Filmora, serves the purpose quite well. You won’t experience any data loss and be assured that your audience gets the same quality as the original file.

A Beginner’s Guide to SEO: Skyrocket Your View Count

The 12-step YouTube SEO Guide for Beginners Who Want More Views

Shanoon Cox

Oct 26, 2023• Proven solutions

0

The joy of creating on YouTube is often dampened by the disappointment of underperforming videos. You have published your content and it’s not getting the views you had hoped.

Well, let’s change that!

In this guide, I’m going to walk you through YouTube SEO from the very start to the very end.

Nothing complicated. No paid programs or expensive apps needed. We are going back to basics and get your videos discovered.

Ready?

Let’s Go!

Part 1: Research Your Topic and Competitors

Come up with a video idea . Can’t come up with one? Let me help. I heard you can make a mean scrambled egg, why don’t you show the world how you do it?

Excellent! Let’s go with that idea.

Wait, don’t go making the video yet. First, we have to do some research. We need to know what videos already exist out there.

Step 1: Find Related Videos

Do a quick search on YouTube to see what videos already exist on your topic.

Uh oh… your video will be competing against celebrities like Gordon Ramsay and Jamie Oliver.

Okay, don’t panic! There is a fantastic quote, credited to bestselling author, Jon Acuff , that goes:

While researching your competition, you will feel overwhelmed, but remember, you are at the beginning, and Gordon Ramsay and Jamie Oliver are not even at their middle, they are way passed the finish line. You still have a long journey to go, so don’t get discouraged, get inspired!

Watch those videos and understand what they are all about.

Understand that people watch YouTube for 3 key reasons:

- To be entertained

- To learn something new

- To be inspired

A video that can hit all 3 marks is going to be positioned for success. Don’t fret too much about the competition, as long as your content is good, you will see improvement.

So if you think this scrambled egg idea can hit those 3 marks, then I encourage you to go to the next step. If you don’t, let’s regroup and brainstorm some more YouTube video ideas .

Step 2: Find Keywords

Now that we’ve decided that we are sticking with the video idea, we are ready to do some keyword research. Keywords are the words and phrases people type in the YouTube search bar to discover videos.

Come up with as many relevant keywords as you can. Start by entering a keyword into the YouTube search bar. This will tell you what are the most popular searches associated with that keyword:

Once you have an idea of what people are searching for related to your topic, you’ll want to find more relevant keywords. I like to use the free app, Ubersuggest to do that.

This app gives you a whole list of long-tail keywords, which are 3-4-word phrases which is specific to what your video is about.

Some you will use to dig deeper in and other you will deem irrelevant to your videos. A good way of determining the value of a keyword is by the stats the application shows.

How to Read Keyword Suggestions

Once you have a list of keywords, you will see some numbers on the right-hand side. Here is what each one is about:

- Search volume is the number used to identify the popularity of the keyword. The higher the number the more people are searching for it.

- CPC is the value accredited by YouTube, determining how much advertisers are paying to target audiences who search for that keyword and click on the link.

- Competition is the number used to qualify how many other content are using that keyword.

The two categories that matter most to us right now is Search Volume and Competition. We want keywords with high search volume and low competition rate.

In the example above, you can see that the keyword “avocado scrambled eggs” has a Search Volume of 1,000 and a competition rate of 0.0. This is a good keyword to target, if you can incorporate an avocado to your dish… which of course you can!

Step 3: Write Title

I know you might want to deal with the Title, Description, and Tags after you’ve filmed and edited your video. But if you want to apply a YouTube SEO-focused strategy, then these should be addressed before you even pick up a camera as it can greatly dictate the content you end up creating.

A good YouTube title sparks curiosity, evokes emotional reaction, and promises value to your viewers.

Of course you can title your video simply: Making Scrambled Eggs

But does it spark curiosity? Not really… most people can make scrambled eggs.

Does it evoke any emotion? Maybe hunger… but even then, not really…

Finally, does it promise value? Well, assuming that most people can at least crack an egg into a pan, then hardly.

Your scrambled egg is special! Your video is special! We need to evoke that in the title — and as long as you are not writing any clickbait and deliver on what the title suggest, you can do this.

So, how about this: Are My Amazing Scrambled Eggs Better Than Gordon Ramsay’s?

Hmmm… Well, is it? We know that the Gordon Ramsay’s video has almost 30M views. Many people have already tried cooking it, I’m sure. There is only one way to find out, by encouraging others to try it over Gordon’s.

You don’t need to go for a somewhat contentious title like this, but that’s the idea, you want something that gets people curious, make them feel a certain way, and in the end, make them better for having watched your video.

See how a good title can guide the rest of your video?

Step 4: Write Description

You aren’t going to be writing the description for the viewers necessarily, you are going to be writing it for YouTube’s algorithms. The better YouTube understands what your video is about, the better they can show it to people searching for it.

This means you need to include the keywords you were researching at the beginning of your description, as YouTube will be using them to identify the content of your video. 1 or 2 keywords that best represent your video is enough. Don’t stuff the title with too many keywords or you’ll risk sounding like a robot.

But also use the description for practical uses too, if you have additional information such as supportive links, outline of the video’s content, a list of materials, step-by-step guide, or a recipe that you think your human viewers will find useful, you should input that in the description as well.

Step 5: Write Tags

Thank goodness we did the keyword research in Step 2, because coming up with tags is not as easy as it looks.

Pull 15 keywords from the list and keep it somewhere safe.

Note: The keywords you used in the title should be found in your tags, and since they are the most important ones, you should place them first.

Organize your keywords in the tag as such:

Have the specific keywords at the top, followed by more general keywords, and then branded ones:

Specific: How to make scrambled eggs

General: Scrambled eggs

Branded: Gordon Ramsay scrambled eggs

Part 2: Make The Best Darn Video Possible

It doesn’t matter how relevant your keywords are or how epic your title is, if you video sucks (i.e. your viewers click in and leave right away), YouTube will not show it in search.

Even if you haven’t created any videos yet, you can follow these next steps to ensure you are following the best practices to structure your video.

Step 6: Plan and Film the Hook

The first few seconds is where the largest percentage of your earned viewership will drop off. Odds are 20% of your viewers won’t even get past the first 10 seconds .

What you need is a hook, an intro that ensures this video is what they want to watch and let’s them know what they can expect.

Step 7: Film B-Roll

One static camera shot of you talking or cooking or giving a tutorial can cause your viewers to lose attention.

In order to keep your viewers interest, you will need b-roll, or supplemental footage you can cut to give you video more life.

While jump cuts (cuts made on a sequential clip of the same subject or in the same camera position) are fine, having additional footage to cut to will make your video feel more fluid.

So when you are filming your scrambled egg video, make sure you get some footage of you cracking the egg, scrambling it, and serving it on the plate.

Step 8: Encourage Viewers to Engage in Video

Liking, disliking, subscribing, and commenting on your video will all help your performance indirectly.

While YouTube wouldn’t rank your video higher simply because you have more likes subscribers, or comments, engagement from viewers help your video get discovered. If you get a like or comment from a YouTuber with a lot of subscribers, your video may be visible to those who are following that YouTuber for a while.

The best way to get engagement from your audience is to encourage them to like and subscribe or ask them a question or start a dialogue.

For example, in this scrambled egg video you are making, at the end you can ask, “So what do you think, is this better than Gordon Ramsay?”

Who knows, who will respond.

Step 9: Design a Thumbnail

You could have made a brilliant video, but if you have a poor quality thumbnail that is unattractive, then the overall performance of your video will suffer — and good SEO can only do so much after that.

Your viewers will absolutely judge your video by its cover so it’s important to put some thought into it and not solely rely on the three random thumbnail choices that YouTube picks for you.

Take a look at your competition. If they all look the same, do something different. Add text or a human face (preferably yours) to evoke emotion, as viewers are more likely to click into a video if they see an expressive image.

Don’t want to pay money for a photo editing software such as Photoshop?

You can use an online service called Canva or download GIMP , an open-source photo editor much like Photoshop, but far less powerful. These will help you get the job done as you are starting out.

Want to know more thumbnail maker? Check our picks of the best free YouTube thumbnail makers .

Part 3: Publishing With Attention to Optimization

Well done finishing the video! You are almost there… but not there yet.

Come on, keep going!

Step 10: Fill Out Your Videos Assets

The video is done, the thumbnail is designed, and you have all your title, description, and tags ready to go. This step is easy, upload the video, and fill out the assets, and give yourself a pat on the back.

Step 11: Add Transcripts

In addition to making your content accessible for people who don’t want to or can’t listen to the audio in your video, adding subtitles and closed captions will help YouTube understand the spoken content in your video.

While YouTube does have an automatic subtitle generator, it’s not reliable enough to be used for identifying the keywords you use in your video.

You can choose to write out the whole transcript of your video yourself, but if you are press on time, which of course you are, you can simply go and edit the automatic transcript already available in your video. By the way, you can also use some automatic transcription software.

Step 12: Add Video to Playlist

Finally the last thing you need to do for your video is to add it to a playlist. Even though it might be the first video in the playlist, it helps YouTube identify your video if you organize it in a playlist. As you accumulate more content, having videos in playlists makes content easier to find and keeps relevant videos together.

When viewers searches, having your videos in playlists increases the chance of it being discovered.

So if your first video is about scrambled eggs, maybe you next video can be about the awesome butter toasts.

I guess, you are on your way to making a pretty badass breakfast playlist. I personally can’t wait to see it!

If you treat SEO as an afterthought, only after your video is created, you are not using it to its full potential. If you follow these 12 steps during the course of your production, you will find that SEO doesn’t simply help your video perform at the end, but contributes in all the other phases of creating your video as well.

Besides considering YouTube SEO, you should make a good YouTube video as well. Filmora is a powerful video editing software that features lots of templates and effects. Get the free trial version below and have a try today.

Do you have any questions about SEO? Please leave us a comment below.

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

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