From Passive Viewers to Earnings: YouTube’s Monetization Mastery

Monetize YouTube Videos | The Ultimate Guide to Ad Revenue

Richard Bennett

Oct 26, 2023• Proven solutions

Want to make money on YouTube? There are qualifications you have to meet before you can monetize your videos with ads, but you don’t have to have a huge channel.

Here’s everything you need to know to join the YouTube Partner Program and start earning ad revenue:

Qualifying for the YouTube Partner Program
How to Apply for Monetization on YouTube
What is Ad Friendly Content?
How to Get Paid Through AdSense
Which YouTube Videos Get the Highest Paying Ads?
Useful Terminology (CPM, CPV, CPC)

What is the YouTube Partner Program

YouTube’s Partner Program, or YPP, allows creators to monetize their YouTube videos through ads. If you are a YouTube Partner, that means you are earning revenue from the ads being shown before and during your videos.

Before you dive into the below guide, you may need a video editor to start your monetizing on Youtube. Filmora video editor will be the best choice.

Becoming a skilled video editor takes years of practice, but with Wondershare Filmora video editor, you can produce YouTube videos that have a professional look and feel, even if you are new to the world of video editing. This YouTube Video Creator has big icons and an intuitive interface, so those YouTubers who edit videos for the first time can quickly make a video.

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Qualifying for the YouTube Partner Program

In order to qualify for YPP, you need to prove that you’re creating consistent, original, content and that people are watching your content. YouTube believes that has been proven when you reach these qualifications:

1000 Subscribers
4000 Hours of Watch Time (over the past 12 months)

Not quite there yet? Here’s a list of actionable tips that can help you grow your channel.

If you meet these requirements and are approved for monetization, but then drop below them, your channel will not be automatically demonetized. YouTube may review your content and demonetize you if you seem to have stopped posting videos, but this will not be automatic.

Remember: meeting these milestones does not grant you automatic monetization.

You can apply for YPP when you reach the milestones above, but your channel will still need to be reviewed by a human working for YouTube. Reviewers will be watching for:

Nudity or sexual content
Harmful, dangerous, threatening, or hateful content
Violent or graphic content
Harassment or cyberbullying
Spam, scams, and misleading metadata
Copyright infringement or impersonation
Privacy violations
Fake subscribers
Other guidelines violations

If your content violates any of YouTube’s Community Guidelines you may be denied monetization. Learn more about YouTube’s Community Guidelines here.

How to Apply for Monetization on YouTube

Once you qualify for YPP, applying for monetization is easy.

In the Creator Studio, select Channel > Status and features.
Under ‘Monetization’, click Enable and follow the steps that appear to accept YouTube’s terms.
Wait to be approved.

If you’re approved, you can start earning money as soon as your AdSense account is set up!

If you’re not approved, you can apply again in 30 days.

To make sure you’re approved the next time you apply, review all of YouTube’s related policies (Partner Program policies , Terms of Service , spam policies , and Community Guidelines ) and remove the content that might be holding you back.

In order to start monetizing, you’ll need to link your channel with an AdSense account. You must be over 18 to create an AdSense account. YouTube creators under 18 can link to the AdSense accounts of their parents or guardians.

Here’s how to sign up for AdSense through YouTube:

Under Channel > Status and features in your Creator Studio, look for Paid content. Click where it says ‘active AdSense account’.
On the following ‘Monetization’ screen, click Next to go to AdSense.
You will be asked whether you want to use the Google account you’re already signed in to for AdSense, or if you want to use a different account.
The next step is ‘Your Website’. This will automatically be filled in with your channel. Click Accept association if it’s right.

Note: you can only have one AdSense account. Do not make a second one if you already have one. Duplicate accounts may be banned, which will stop you from monetizing your videos.

What is Ad Friendly content?

Not all content that meets YouTube’s Community Guidelines will be considered ‘advertiser-friendly’. Companies don’t want to run ads alongside content that doesn’t match the values of their brands.

YouTube may disable ads on any video it doesn’t think is ad-friendly. Videos which may be flagged as inappropriate for ads include (but are not limited to):

Videos that cover controversial or sensitive subjects.
Videos depicting the use of drugs or dangerous products.
Videos may encourage harmful or dangerous behavior.
Videos with swearing (but not ALL videos with swearing – quantity and context are factors).
Videos which contain hate speech.
Videos that depict family entertainment characters (i.e. Disney princesses) engaged in inappropriate behavior (even if you’re being satirical).

If you want to make sure all of your content is advertiser-friendly, here are some best practices suggested by YouTube:

Be respectful of your viewers and any people or groups you may include or mention in your video.
Extend this respectful tone to your thumbnails and video titles, and make sure your thumbnails and metadata accurately depict your video’s content.
Don’t try to monetize videos that already contain ads (i.e. paid product placement ).

In order to receive a payment from AdSense, you need to earn at least $100.

For example, if you only earn $10 in a month, you will not receive a payment that month. You will not lose that $10 – you will receive it when your total earnings reach or exceed $100.

You will also need to provide AdSense with tax information and verify your identity and address in order to start being paid.

The most popular way to get paid through AdSense is via an EFT (Electronic Funds Transfer). To receive your payments this way, you’ll need to link your bank account to your AdSense account.

Here’s how:

Log in to AdSense.
Click Settings in the menu on the left, and then select Payments.
On the Payments page, click Manage payment options.
Click the Add payment method.
You’ll be prompted to add your bank account details.
Make sure the name on your AdSense account matches the name on your bank account (if you’re under 18 and cannot make your own AdSense account, this may mean you’re using your parent or guardian’s bank account).

Which YouTube Videos Get the Highest Paying Ads?

Not all ads pay the same, and not all videos will be able to attract the ads that pay the most.

How much money your video has the potential to earn depends on:

The size of your channel
Your niche on YouTube
The specific topic of the video

That the size of your channel matters probably isn’t a surprise. The biggest brands want to run their ads beside videos that are getting more views.

Whether or not your YouTube niche has a high potential for profit will depend on a couple things:

How many other channels are in your niche?

The more people there are making similar videos to you, the thinner the available ads are spread.

How many cheap or expensive products are being advertised in your niche?

If the products are free or inexpensive (i.e. free online games) then that limits your earning ability. In large niches like gaming, the few higher paying ads will go to the most popular channels and the low-paying ads will be spread amongst everyone else.

If you have a very specific niche, i.e. luxury cars, then you will have less competition and the ads available will likely be for more expensive products (and thus the ads themselves will be higher paying).

Even if you are in a large niche, you can still make videos on specific topics designed to attract higher-paying ads and more revenue. Pay attention to the analytics in your Creator Studio to learn which of your videos earn the most. Then, make more videos on similar topics to boost your earnings.

Another factor that can affect what ads appear alongside your videos is the viewing habits of individual viewers. People are shown ads that YouTube believes are more relevant to their interests.

Useful Terminology (CPM, CPC, CPV)

A lot of people think your ad revenue is determined by your view count. This isn’t true – it’s determined by ad impressions.

How much revenue you earn from the ads running around your videos depends on these three things:

CPC: ‘cost per click’. Most of the ads on YouTube are CPC, meaning that an ad impression is only recorded when an ad is clicked on.

CPV: ‘cost per view’. Skippable pre-roll ads are the only ads on YouTube which record ad impressions without clicks. These ads record ad impressions when viewers watch 30 seconds of the ad instead of skipping it.

CPM: ‘cost per mille’ or ‘cost per thousand’. This refers to how much money gets paid out for 1000 ad impressions.

Your CPM will be affected by a multitude of things including the ads themselves and the size of your channel. AdSense has made it a rule that you cannot disclose your CPM to anyone, which makes it difficult to determine what you should expect.

Note: never click on ads near your own videos or instruct your viewers/friends to do so. If your clicks are higher than what AdSense considers normal they may ban you.

Sites like Social Blade provide estimated earnings for any channel you want to look up. Looking up channels that are where you plan to be in the near future could help you set your own expectations.

Are you able to monetize your videos? How many more subscribers or hours of watch time do you need?

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

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Initially, iOS users had the option to load videos directly to YouTube via the tap-to-upload feature. However, this option is missing in the recent iOS devices versions. Therefore, many users search for possible ways to post a video on YouTube from iPhone. For this, you have to put some considerations into place before moving on. The video title length should not exceed 100 characters, while the description is maintained at 5,000 characters. Also, ensure the video length doesn’t exceed 15 minutes. Let’s roll out the best ways to upload your videos and make that big catch on subscribers.

How to upload a video to YouTube from iPhone or iPad

Are you ready to start on that big adventure and share your videos on YouTube? Follow these steps to learn how to upload a video to YouTube from your iPhone.

Method 1: Upload using the YouTube iOS app

Using the YouTube app is the simplest way to upload your YouTube videos. The YouTube app should be installed on your iOS device.

Step 1. Launch the YouTube app on your device, then sign in to your account. If you don’t have an account yet, you will need to “Sign up” for a new one before continuing the upload process.

Step 2. Click on the “+” icon found at the bottom of the screen.

Step 3. Then choose the “Upload a video” option from the populated list of options.

Step 4. Check out the pop-up that appears and “Allow access” to it.

Step 5. Edit your video to your preference by trimming or cropping as you desire. Then click on the “Next” option.

Step 6. Add “title and description” to your video. Remember, the title should contain less than 100 characters and the description no more than 500 characters.

Step 7. Then set the visibility mode as “Public” to enable you to share your video over the internet.

Step 8. Click on the “Upload” button to finally upload your video to YouTube.

Method 2: Upload using Photo App

The Photo App has a “Share” option that you can use to upload your videos to YouTube. Here is the guide.

Step 1. Go to your iOS device and tap on the “Photos” app.

Step 2. Then tap on the “Videos Folder” to locate the video you wish to upload to YouTube.

Step 3. Next, tap on the video that you want to upload.

Step 4. Then tap on the “Share” icon located at the bottom left of your iOS device screen.

Step 5. You’ll then access a “Share” menu from where you have various share options for your video.

Step 6. Choose the “YouTube” option to continue to share your video there. At this juncture, ensure you have logged in to your Google Account.

Step 7. You need to provide a “Title” and “Description” of your video. Then go to the “Privacy” Options and make your video “Public.”

Step 8. Finally, tap on the “Publish” tab found at the top-right corner of your screen to make your video viewable by the public.

Method 3: Upload video to YouTube using Safari

Safari is another alternative method to upload a video to YouTube.

Step 1. First, go to “youtube.com” on Safari and sign in.

Step 2. Then tap on the “account” icon at the top right side of the screen.

Step 3. Hit on the “Upload” icon and wait to be redirected to the YouTube Studio desktop site.

Step 4. Click on the “Select Files” option.

Step 5. Choose the video you wish to add to YouTube from the “Photo” library and tap on the “Add” button.

Step 6. Add your video’s “title and description” and hit the “Next” button.

Step 7. Tap on the “Next” button once more to go to the “Visibility” page.

Step 8. Select the “Public” option to upload your video to the public.

Why your phone doesn’t post videos to YouTube

Despite learning how to upload to YouTube from iPhone, you may be perplexed to realize that your phone refuses to post videos to YouTube. What could be the reason?

1) YouTube issues

In most cases, the problem doesn’t arise from your phone but from YouTube. This streaming app may also experience some hitches along the way. Remember that even if your phone sync with your YouTube account to upload videos from the “Camera Roll,” YouTube isn’t managed from the Camera Roll but the YouTube app directly. You can solve the issue by signing out of your YouTube account and signing back in.

2) Connection Strength

Some videos may appear quite large and cause a time-out during the upload process. Check your Wi-Fi or internet connection strength to determine if it needs a boost or wait until the streaming strength is strong for a quick upload. Test your internet speed by searching “internet test speed” on Google. Then click the “Run Speed Test” in the search box. A window will open and give you an estimate of the Mbps that your connection is operating at. If too low, switch to other alternatives.

3) Verify your YouTube account

Verifying your account will help you to enjoy YouTube’s full features. It’s then that you’ll manage to upload videos without any drawbacks. Also, that’s when you’ll manage to upload longer videos that go beyond the 15-minute duration.

4) Pay attention to the video size

There is a limit for videos to post to YouTube. If it is too large or long, the upload will cancel before completion.

5) Be patient

YouTube can save your partial upload for 24 hours. So, you can continue to upload from where you left. Learn to be patient as there could be a surge of user traffic, especially during evenings.

Make your YouTube video better with Filmora

Good video quality will make you go miles ahead of your marketing gig. You can use Filmora mobile application to make your videos look better before uploading them to YouTube. This intuitive video editing app has advanced features and several ways to compose creative videos.

Stunning video effects that let you add animated text to video
Easily record your voice-overs with its perfect sound effects
Split functionality that allows you to slice your video footage into two or more separate video clips
Playback your clips in reverse and adjust the speed for fast or slow motion
Select the best aspect ratio for your video
Advanced camera to create emoji selfies and other video beautification
Directly share your videos to social media sites like YouTube and Facebook.

Check out the steps to edit your video with Filmora on your iOS device

Step 1. Download and install Filmora
For iOS devices, go to the “Apple Store” to download and install the app. Also, allow it to access your videos, camera, and pictures in the process.

Step 2. Import video
You may already have a video in your library that you wish to upload to YouTube. Nonetheless, you can shoot a video afresh to add. To shoot one, you need to settle on a topic before recording and downloading other images you may need. Ensure you watch what you are filming and use adequate lighting during the shooting process.

Next, begin to import your video file. Just open the application and select the “Create new video” option. Then choose the “Video” icon and select a folder that contains the video to be added. Hit the “Add” button from the bottom right corner.

Step 3. Edit video
Filmora has several editing features to make your video better. Use the “Edit tools” feature to turn your video into an impeccable piece. Easily add filters, adjust the speed, or create subtitles, among other functions. You can also split, trim, or delete the unwanted clip parts.

It is important to add a title and description to your video. Just use the “Titles” button to add the title. Other precepts that you can add include transitions, sound like voice-over,

Step 4. Export and share
You’ve just finished creating and editing your video. Click on the “Save” tab and let the application export your video. Then select the “Save to Camera Roll” option to save the video to your iPhone. Finally, you can upload and share the video directly to your YouTube account.

Conclusion

● However, it appears to be a difficult task; you must have found relief after going through these procedures. You don’t need prior knowledge on how to upload a video to YouTube from your iPhone. Several options are at your disposal. You can use the Safari, YouTube app, or the Photo app to upload your videos. The better part is that you can create top-notch videos with Filmora. This mobile video editing app has a lot to offer, ensuring quality content.