How Creators Profit From YouTube Shorts

YouTube Shorts have become a craze in the recent past as creators try to get the best out of them. These are short, vertical videos that are 60 seconds long. Originally a way of YouTube attempting to compete with TikTok, Shorts have become a household name. However, are YouTube shorts monetized? Can you get paid for YouTube shorts? The increasing interest in monetizing Shorts has inspired many creators working on their video creation. This article answers the question of can YouTube Shorts be monetized and explains how the revenue-sharing model works.

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Part 1. Unveiling the Mystery of YouTube Shorts Revenue Sharing

YouTube launched the Shorts platform in 2021, which gained popularity within a short period. By the end of the first year, some videos had racked up more than half a billion views and counties. This begged the question: can you get paid from YouTube shorts?

Yes, YouTube updated its Partner Program, allowing the revenue-sharing model to benefit Shorts creators. The platform pools all the money it gets from advertisers every month from the Shorts feeds. It then shares that money with creators based on the number of views. Since the launch of this program in February 2023, the previous YouTube Shorts Fund became defunct.

The ad revenue-sharing model on YouTube Shorts may seem complex, but let’s break it down

• Every month YouTube pools all the revenue it generates from ads that appear in the Shorts feed.
• YouTube calculates that is going to the Creators Pool. A chuck of this money goes towards paying for songs used in YouTube Shorts. For instance, only a third of the ad revenue generated from a Shorts goes to the Creator Pool if it used two songs while the rest goes to paying for the music.
• YouTube divides the Creator pool depending on the number of views they contributed. If a creator generated 5% of the Shorts views during a period, they are assigned 5% of the Creator Pool.
• From that amount, YouTube keeps 55% of its share while you get paid the remaining 45%. If a creator’s 5% amounted to $800, then they will receive $360.

So, is YouTube shorts monetized? Yes, the ads-sharing model defines the amount of money a creator can earn from Shorts every month. Depending on the number of views generated, high-performing Shorts can bring in a huge amount of money.

Part 2. YouTube Shorts Monetization: Eligibility Criteria and Earnings Potential

YouTube Shorts provides creators with an exceptional way of making extra income. Let’s have a look at what it takes and what the numbers say:

Eligibility Criteria

If you are wondering, can I monetize YouTube shorts? To start earning ad revenue from Shorts, you need to be part of the YouTube Partner Program (YPP) This is the gateway to YouTube monetization opportunities. With the latest YouTube shorts monetization 2023 policy, the platform lowered the eligibility criteria.

To be eligible to the YPP, you will need:

• At least 500 Subscribers
• At least 3,000 valid public hours in the last 12 months, or
• At least 3M valid public Shorts views in the last 90 days

This means that your YouTube channel must have gained some traction before monetizing your shorts. The following YouTube short monetization 2023 requirements are also needed:

• Live in a region where the YPP is available
• Comply with YouTube’s channel monetization policies
• Have no Community Guidelines strikes on your channel
• Have an active AdSense account
• Have 2-step verification turned on for your Google account

How Much Can You Earn With Shorts

YouTube Shorts have the potential to make a huge amount of money for creators. In fact, YouTube monetize Shorts in a quite generous way. Here are a few examples to give you an idea of the numbers:

• James Seo (573,000 subscribers) - Earned $445.09 from 10.3 million Shorts views
• Riley Lemon (84,000 subscribers) - Earned $76.23 from 1.9 million Shorts views
• Matthew King (212,000 subscribers) – Earned $163.73 from 4.2 million Shorts views
• Hassan Khadair (2.1 million subscribers) – Earned $872.14 from 22 million Shorts views

Part 3. How to Start Earning from YouTube Shorts

Eligible creators start earning from YouTube Shorts when they opt-in to the program. You need to make sure you are eligible and agree to start receiving revenue from your creations.

Are You Eligible for YouTube Shorts Earnings?

Shorts creators growing their channel and are yet to meet the minimum requirements can track their eligibility status by selecting “Notify me when I’m eligible” in YouTube Studio’s Earn section.

When you become eligible, follow these steps to apply for the YPP program:

• Sign in to YouTube on a computer or the YouTube Studio app on a mobile
• Click on your profile picture, and choose YouTube Studio
• Click Earn on the left menu, then select Apply
• Click Start to review your eligibility and accept the base terms
• Click Start to set up an AdSense account. You may also choose to link an existing active one.
• Your application will be in Progress in the Get Reviewed step.

Once you have completed these steps, your YouTube Channel will be reviewed. You can expect to hear a decision within a month of enrolling you in the program.

How to opt in for YouTube Shorts Monetization

After being approved and enrolled in the YPP program, you need to opt in to monetize your channel. Remember that you will not be automatically signed up for the ad revenue-sharing model. Here are a few more steps you need to take:

• Sign in to YouTube Studio
• Select Earn in the left menu
• Click Get Started for every module to review and accept their terms
• Accept the Base Terms and the Shorts Monetization Module to monetize Shorts

Once your Shorts are monetized, track the progress and amount of money earned through YouTube Analytics.

Other Ways to Monetize YouTube Shorts

The YPP program is the only ad-based monetization option for YouTube Shorts. However, there are other ways of earning:

• Selling Subscription Memberships: Turn your YouTube to membership and charge monthly payments in exchange for perks like badges and exclusive content.
• Monetize Livestreams: Features such as super stickers and super chat allow creators to make money when fans pay to send highlighted messages.
• Selling Merchandise and Products: Make additional income by selling branded merchandise like apparel or product lines in your content niche.
• Secure Paid Brand Partnerships: Interacting directly with brands and negotiating sponsorship deals.
• Join an Affiliate Program: An affiliate program will pay you revenue associated with clicks to links hosted on your channel.

Part 4. Edit Your YouTube Videos to Shorts with Wondershare Filmora

To earn more from your YouTube Shorts, you need quality content that keeps your viewers entertained. With Shorts having a limit of 60 seconds, you want to make sure that you cover the most essential footage. Wondershare Filmora is a versatile video editing software that helps creators edit their vertical videos quickly and easily. The mobile app is specifically great for editing shorts on the go:

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Editing your videos with Filmora is quite straightforward. One of the features that work well for YouTube shorts is the Auto Reframe.

Auto Reframe

The Auto Reframe feature allows creators to resize videos automatically with no editing skills needed. This is a great tool for converting your horizontal YouTube videos to Shorts format. It also boosts your potential audience while saving you precious time and effort you would have used editing. To use this feature, choose any of the following options:

1. Open Filmora and Select Auto Reframe

After opening Filmora, head over to the main interface. You will find the Auto Reframe option on the right side. Click on it to open the reframing feature.

2. Launch Directly from the Video

Click File, followed by Import Media. Select the file that you gave imported in the timeline and right-click on it. Then select Auto Reframe.


3. Use the Tools Option

You may also use the Auto Reframe feature by clicking on the Tools feature on the top menu bar. Then click on Auto Reframe.

Other Filmora Features for Editing Shorts

• Split Screen Video Editor – A choice of pre-made templates to create split-screen videos instantly.
• Add Text to Video – Directly add texts to your videos, including subtitles and captions.
• Text To Speech – Instantly convert your text files to voice and introduce more elements that will enrich your Shorts video.

Conclusion

YouTube Short’s revenue-sharing programs offer a great opportunity for creators specializing in short-form content to earn money on the platform. Once eligible for the YPP program, you can start earning a nice cash bonus monthly. However, you will need to create quality content that keeps your audience entertained and engaged. We recommend using Wondershare Filmora to edit your Shorts and make them more relatable to the audience,

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Mastering Audio & Visual Quality in YouTube Videos

YouTube Video Shooting Equipment List: What You Need to Start Recording Videos

Richard Bennett

Mar 27, 2024• Proven solutions

Shooting a video has never been easier because there are so many different cameras you can use to capture the footage for your YouTube video. In the past, professional video equipment has been expensive and difficult to operate, but all of this has changed with the invention of digital cameras.

On the other hand, buying the most expensive microphones, lighting equipment or cameras doesn’t guarantee that your videos will be a major success once you post them on YouTube. Instead, you should look for the equipment that is best suited for the type of videos you want to create. Let’s explore the equipment that is necessary for running a successful YouTube channel.

What Equipment Will You Need to Start Your New YouTube Channel?

The process of creating a video can be divided into three different stages, the pre-production, production, and post-production. Each stage has its own tools, without which completing a video would be impossible. In this article, we will be covering the equipment that will make the production stage of the process much smoother, and it will also help you to go through post-production much faster.

Equipment 1: Camera

You can’t shoot a video without a camera, but which camera you’re going to use depends on the type of the video you want to produce. Sometimes the camera that offers the most shooting options is not the best choice, and different factors like size or the weight of the camera can be much more important than the sheer quality of the footage.

1. Cellphone Cameras

If you own a smartphone , you already have a camera you can use to create a YouTube video. Mobile phone cameras are easy to operate and they are perfect for shooting videos while you are on the go. However, most phones are incredibly light and holding the device in your hand while shooting may produce camera shakes that ruin the video. You’ll also need a third-party app in order to control all of the camera settings manually.

You can also make YouTube videos with just your phone , check this video for more details.

2. Action Cameras

If you are a fan of outdoor activities and you want to shoot your YouTube videos while you’re having an adventure action cam may be your best choice. The GoPro and all similar types of cameras are small, lightweight, and they can produce videos in high resolution. Most of these cameras come with mounts and accessories that enable you to shoot perfectly stable footage while you are climbing, running or walking.

We have composed some useful tips and trick of buying and using action camera, in cast that you want to buy an action camera for shooting videos, do check out this ultimate action camera guide .

3. Camcorders

YouTubers that often shoot videos on different locations, can hardly go wrong if they decide to capture their videos with a camcorder. The best models on the market enable you to shoot 4K videos, even in less than perfect light conditions and you can also adjust the camera settings manually. Camcorders are a great choice if you want to make sure that your footage always looks great, regardless of the location on which you recorded it.

If you want to buy a camcorder to shoot your YouTube vlog video, please do check this list of best 4k camcorders that you can buy.

4. Mirrorless Cameras

Besides offering superb image quality, mirrorless cameras also let you change lenses so you get the best shot in every scene you want to include in your video. These types of cameras are a popular choice for vlogging or capturing footage for all types of YouTube videos because they feature professional video recording options while remaining relatively lightweight and easy to carry around. However, the best mirrorless cameras on the market can be quite expensive, and you must be prepared to invest money in lenses and other equipment.

If you want to buy a mirrorless camera to shoot your YouTube vlog video, please do check this list of best 4k mirrorless cameras.

5. DSLR Cameras

Seasoned professionals, as well as the newcomers to the world of video production, can benefit from using a DSLR camera for shooting the content for their YouTube channel. These types of cameras allow you to change lenses, pull focus manually, shoot at different frame rates or capture the footage in 4K and Full HD quality. What’s more, you can use a DSLR camera even in challenging light conditions, because most models support ISO sensitivity values that enable the camera to produce remarkable image quality even when the amount of light in a shot is far from perfect.

With a DSLR camera, you can also use it a webcam for recording your face and your desktop screen at the same time, check how to use a DSLR camera as a webcam .

Equipment 2: Microphones

Moving images are less effective without sound, which is the reason why you should pay close attention to this aspect of the video making process. All cameras have built-in microphones, but the audio quality they produce is often not good enough to actually use it in a YouTube video. That’s why recording sound with an external microphone is a common practice among the most successful YouTubers.

The location at which you’re shooting the video will help you determine which microphone you should use for that project. If you are recording your YouTube video in the exterior an omnidirectional microphone is your best choice because it will eliminate the wind noise. Furthermore, as their name suggests these microphones can pick up sounds from all directions so people in your videos don’t have to speak directly into the microphone.

Shotgun or unidirectional mics are frequently used in studio conditions when you want to eliminate all other sounds except the narrator’s voice. Gamers, tutorial makers and all other YouTube content creators that rely heavily on narration in their videos use shotgun mics because they produce great audio quality. Even though it is easy to overlook the importance of sound for the overall quality of the video you’re working on, a video with great audio quality may actually help you attract more followers on YouTube.

Check: best microphones for YouTube vloggers.

Equipment 3: Video Stabilization Equipment

Holding a camera in your hand while shooting a video is often not the best idea, because even breathing may cause the camera to move and produce camera shakes. That’s where tripods , steadicams, gimbals , rigs and other video stabilization equipment comes in. As a matter of fact, you should only shoot handheld videos when you want to achieve this effect, while all another camera movement should be avoided without the use of appropriate equipment.

Shaky videos are not very pleasant to watch and they can reduce your chances of attracting more followers on YouTube. The video stabilization equipment offers a great solution, and you can get a professional tripod or gimbal at a very reasonable price. However, which video stabilization equipment you are going to use depends on the camera you have and the type of shot you want to get.

Check our list of best camera stabilizer for YouTubers in 2018 .

Equipment 4: Lighting Equipment

Instead of struggling with natural light sources and having to deal with shadows, you can simply use the lighting equipment to equalize the light values in a shot. Of course, whether or not you will use artificial light in your video depends on a number of factors, including the location and the visual style you’re trying to achieve.

Whether you will use an on-camera LED light, ring light or softbox video lights is yet another creative decision you will have to make during the process of shooting your YouTube video. The great majority of video lighting equipment produces the best results in controlled, studio-like conditions, so before you go ahead and buy an on-camera light or a softbox make sure that you know how the equipment will perform on the interior and exterior locations.

Conclusion

Producing YouTube videos on a constant basis requires you to have the right equipment for the job. You don’t have to shoot your videos with the most expensive camera out there or have the best microphone on the market in order to create a great YouTube video, but having the equipment capable of delivering a professional level of video and audio quality won’t hurt your chances of becoming a successful YouTuber.

We’d love to hear all about the gear you’re using to capture your videos, so leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

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