[Updated] In 2024, How to Make a Channel Trailer

[Updated] In 2024, How to Make a Channel Trailer

Jeffrey Lv12

Generating Attention-Grabbing Video Teasers

How to Make a Channel Trailer

Richard Bennett

Oct 26, 2023• Proven solutions

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Your channel trailer is the video viewers who are not already subscribed to you will see when they visit your channel page. It is your chance to make a quick pitch to them about why they should subscribe. You can use your channel trailer to let new visitors to your channel know what kind of videos you make and to convince them to subscribe. Here are 5 tips to make an effective YouTube channel trailer.

Part 1: 5 Tips for Making a Great Channel Trailer

Here are our top 5 recommendations for anybody creating a YouTube channel trailer:

Reach Out – It’s All About Your Viewers

Use your channel trailer to try to connect to the individual viewer watching it. Greet that one person as one person, as a ‘you’, instead of as a member of a group (i.e., avoid saying ‘you guys’).

The more you can make your trailer about the person watching it, the better. You are telling them about yourself, but you are doing it for their benefit. Address them directly (i.e. ‘If you like…’ or ‘you don’t want to miss’.) and make everything you say about them. For example, instead of saying ‘I post tutorials about’, try ‘you can learn about’.

Flaunt Your Personality – It’s All About You

One of the golden rules of YouTube is ‘be yourself’. People will subscribe because they enjoy your personality and want to see more of it.

Use your trailer as an opportunity to showcase your unique perspective. Be yourself, and be the person that is excited to be making great YouTube videos. You are at your best when you let people see how much you care about something, so show your viewers how much you care about delivering great video content. This is what will make people want to subscribe.

Talk about All the Cool Stuff You Do

The best channel trailers give viewers a window into your channel. You need to show people what to expect from you as a personality, but you also need to tell them what to expect in terms of your videos.

Your channel trailer should include information like: what kinds of videos you make, why you make them, and what your upload schedule is.

Be specific. Instead of saying you make videos about makeup, say you make look tutorials and talk about your favorite styles. Instead of saying you are a gamer, tell your potential subscribers what games you post about and what some of your favorites are.

A specific schedule is important for getting people to subscribe. Generally, viewers do not subscribe to channels that have not posted in a long time. They subscribe because they do not want to miss out on new content, and if you follow a schedule, they will trust that that new content is on its way.

Ask Them to Subscribe

Do not forget to ask the person to view your trailer to subscribe.

A lot of people go into YouTube thinking people will subscribe if they like their videos, and so making great videos is the only way to get people to subscribe. This is not true.

Making great videos is the first step to getting subscribers, but the second step is to ask for them. Not everyone subscribes to every channel they visit and enjoy. A person who enjoys your videos is more likely to subscribe if you prompt them to.

30 Seconds

The ideal length for a YouTube channel trailer is 30 seconds, or between 30 seconds and 1 minute.

The people viewing your trailer did not come to YouTube for the purpose of watching it. They are unlikely to give it much time before they continue browsing. This means you need to grab their attention tightly right away, but it also means you need to keep your trailer bite-sized.

Thirty seconds should be long enough to tell people what your channel is about, show off your personality, and ask them to subscribe. If you take much longer, viewers will click away before they hear your full pitch.

Part 2: How to Add a Channel Trailer Using Wondershare Filmora

Here are a few simple steps to setting up your channel trailer.

  1. Turn on channel customization. Go to My Channel and click the gear icon over your channel’s banner. Switch Customize the layout of your channel from off to on.
  2. Upload your trailer video like you would any other video.
  3. Go to your channel and click on the For new visitors tab, which should appear after you’ve turned on customization.
  4. Click Channel trailer and choose your video, or paste in its URL.

If you want to find a video editing solution that empowers your imagination and creativity yet takes less effort, please try this robust and user-friendly video editing software Wondershare Filmora. It provides special effects, stock photo & video, sound library, etc., which will definitely enhance your productivity and helps to make money by making videos much accessible.

Download Filmora9 Win Version Download Filmora9 Mac Version

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Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Social Media Live Platforms: FACEbook Vs. YOUTube Live & Twitter Periscope

Facebook Live Vs YouTube Live Vs Twitter Periscope

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Shanoon Cox

Mar 27, 2024• Proven solutions

Live videos are gaining huge popularity these days. People find them best method to share adventurous moments with friends over social media. You can have wide range of choices for selection of platform like Periscope, YouTube Live and Facebook Live etc. But most of you might be thinking hard about which one of these is best to get more audience support. Many of you will just respond with the quick answer that I will switch to a platform where my most of friends are connected. Actually, there are so many features to discuss about a live streaming platform as performance depends upon so many parameters.

Facebook Live

Who is not familiar with this name? Even aliens must be aware about awesomeness of Facebook and now its live streaming capability added more wonders to the life. On top portion of this application, you will find three icons telling you to make easy choices for Check in, Photo and Live. When you are ready to live stream then simply hit this Live button and you will be ready to step inside world of entertainment. Same as YouTube, it sends messages to all followers about your broadcast via notification Bar so that they can soon join the fun online.

Facebook Live has gained wide popularity within very less time and now users are enjoying long hour streaming engagement over here. It has been designed with so many interesting features, how can we forget to list 360 option in this talk. That is truly awesome and is receiving great response from viewers. Users on Facebook Live can easily update their privacy settings for each uploads and It also allows editing with filters and masks, same as that of Snapchat.

Pros

There is no doubt to say that Facebook Live is quite simple to operate. Even when you enter inside this world for the very first time, it will make everything user friendly to you.

Cons

  • It generate too much notifications, they make subscribers annoyed.
  • News feeds gets affected with Live feature.

YouTube Live

Go to YouTube Live, hit the camera option from top menu and it will show you two options immediately on screen: Record for camera roll and Go Live for added online adventure. You can make easy selection about whether you want to share content with public or want to make it an unlisted video. You will definitely love its ability to auto generate a thumbnail of captured videos that becomes available to all subscribers over channel and provided better description about your next post. You can set broadcasting to horizontal as well as vertical mode and as soon as you start browsing over internet, YouTube will provide you effective editing controls with its Instagram like unique filters such as Sepia, Dawn, Dream and many more.

This platform is currently entertaining millions of users from different corner of world on desktop based platform whereas if you have 10000 plus subscribers on your channel then you can also enjoy mobile live streaming feature.

Pros

  • It offers quite simple operations.
  • Users can easily find their favourite content in well organized YouTube Live library.
  • YouTube Live also provides earning options to streamers.

Cons

  • You can easily miss important comments as they fly too fast.

Periscope

Twitter’s recently updated Periscope is one of the best live mobile streaming applications. It can process all videos at faster rate with high quality results. When you are ready to broadcast then simply Go Live and all your followers will immediately receive a message about your streaming. It helps world to know immediately about where broadcasts are going to update. Periscope can easily make your streams more attractive with its appealing live stream engagements.

As, millions of users are already connected to Twitter and enjoying interactive talks with world over there so most of these prefer to chose Periscope as one of the most trustworthy platform for Live streaming.

Pros

  • It offers wide range of settings and functions.
  • Twitter has recently added 360 video ability to Periscope.
  • Well designed with user friendly interface.
  • More number of subscribers can be easily connected.

Cons

  • Infrequent updates are issue for professional streamers.

Facebook Live Vs. YouTube Live Vs. Periscope: What’s the Difference?

1. Audience:

We all know that Facebook is currently having highest user base so naturally Facebook Live is assumed to have more viewers and streamers. Google considers most of the YouTube content valuable but note that it is YouTube not the recently updated YouTube Live platform. On the other side, if we talk about Periscope then it can be best described as a standalone network. In case if it gets linked to main app YouTube then it may avail some popularity in the market, same as that of Facebook. If you are a beginner then probably, Facebook is the best choice for you as it can provide more audience over the nights. Periscope users can also enjoy healthy content over Mobile phones with great stream quality. One more interesting thing to know about Periscope is that it can be used to develop healthy relationships with so many viewers and followers.

2. User Interface:

Here is one more interesting factor to discuss about all these amazing Live streaming platforms. This feature makes a system or software standout among other competitors. If we compare user interface of Facebook Live, Periscope and YouTube Live then you will find them all almost similar. But most of the beginners rate Facebook as most simple and user friendly tool for live broadcasts. Second rating is received by Periscope whereas YouTube Live stands on third level. User interface of Periscope and Facebook live possesses so many similar features such as ability to subscribe, comment or updating likes etc.

3. Saving Broadcasts and Embedding Replays:

Let us discuss about saving broadcasts as well as get some idea about their ability to arrange embedding replays. The video archiving ability of YouTube and Facebook is having almost similar kind of features. Users are able to update their live streams and they can also be saved for longer run, even permanently as per need. If you want to delete them then simple controls allow easy removal of updated broadcasts from channel. On the other side, Periscope allows live streamers to stay on channel only for 24 hours. After that, all the updated videos get automatically deleted. On Facebook, users cannot come to know about who is watching their live streams until and unless they receive comments from viewers. Although, Facebook keep on updating notifications about all live streams but more often they create a bug. In case of Periscope, whenever a person starts viewing your uploaded content, his name will directly appear at your end. It can help you to know the real strength of your updates so that you can improve quality of content as per interest of viewers. It is also possible to make private or public settings for broadcasts on Periscope whereas Facebook is gaining more popularity for its Split Screen and 360 videos.

4. Interaction:

Communicate with Broadcasters:

If you want to interact with broadcaster on Facebook then you can simply update your comment or show them your reaction with emojies. They can be updated at the time of live broadcasts as well as at the time of replay. Most of the Facebook users are unhappy with its lag time as broadcasters comment gets published after a delay of 30 seconds. In case of Periscope, viewers are able to just comment on live broadcasts and they can also update a heart for their favourite content. If we compare the lag time of Facebook and Periscope then it is lower for Periscope and people often enjoy instantaneous conversations over this network. The best part is that Viewers can update numbers of hearts even for single broadcast and all of them will get recorded. This feature is not available with Facebook emojies. You will be glad to know that once you have prepared account over YouTube then same details can be used to access Periscope platform.

Interaction with Viewers:

Facebook allows broadcasters and viewers to enjoy healthy communication as here talks can be initiated by updating name of the person before writing comment. If you want to communicate with all viewers in more professional manner then Facebook’s name based comment updates are best choices. Note that, facebook allows users to enjoy communicate even when stream has already ended. In case of Periscope, again viewers and broadcasters can enjoy direct name to name comment based conversations. Periscope broadcasts can also be enjoyed on Twitter platform directly but here you cannot update hearts directly. Also, comments remains dedicated to Twitter and Periscope environment. YouTube Live allows users to share their viewing experiences with comments and it helps broadcasters to get feedbacks for improvement. Content from YouTube Live can also be shared on other platforms.

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author avatar

Shanoon Cox

Shanoon Cox is a writer and a lover of all things video.

Follow @Shanoon Cox

Also read:

  • Title: [Updated] In 2024, How to Make a Channel Trailer
  • Author: Jeffrey
  • Created at : 2024-06-06 14:44:57
  • Updated at : 2024-06-07 14:44:57
  • Link: https://eaxpv-info.techidaily.com/updated-in-2024-how-to-make-a-channel-trailer/
  • License: This work is licensed under CC BY-NC-SA 4.0.